Bilibili Inc.

NasdaqGS:BILI Stock Report

Market Cap: US$9.6b

Bilibili Ownership

Who are the major shareholders and have insiders been buying or selling?

Recent Insider Transactions

NasdaqGS:BILI Recent Insider Transactions by Companies or Individuals
DateValueNameEntityRoleSharesMax Price
14 Feb 25BuyUS$87,135Mitsubishi UFJ Asset Management Co., Ltd.Company3,962US$21.99
14 Feb 25BuyUS$49,790,534Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany2,263,947US$21.99
14 Feb 25SellUS$22Morgan Stanley Investment Management Inc.Company1US$21.99
14 Feb 25SellUS$225,492Eaton Vance ManagementCompany10,253US$21.99
14 Feb 25SellUS$19,552Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany889US$21.99
14 Feb 25SellUS$9,699Morgan Stanley AIP GP LPCompany441US$21.99
13 Jan 25SellUS$2,953,741Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany184,922US$15.97
03 Dec 24SellUS$9,994,960Rui ChenIndividual525,525US$19.02
27 Sep 24BuyUS$5,584Eaton Vance ManagementCompany268US$20.84
27 Sep 24BuyUS$16,900,670Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany811,105US$20.84
27 Sep 24BuyUS$43,819Morgan Stanley AIP GP LPCompany2,103US$20.84
27 Sep 24SellUS$32,971,065Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany1,582,363US$20.84
26 Sep 24BuyUS$25,132,290Morgan Stanley, Investment Banking and Brokerage InvestmentsCompany1,199,947US$20.94

Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.

Ownership Breakdown

What is the ownership structure of BILI?
Owner TypeNumber of SharesOwnership Percentage
Private Companies00%
Public Companies43,749,51810.7%
Individual Insiders84,393,41420.6%
General Public95,450,14823.3%
Institutions185,533,31545.3%

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Top 25 shareholders own 60.83% of the company
OwnershipNameSharesCurrent ValueChange %Portfolio %
12.1%
Rui Chen
49,299,006US$1.2b0%no data
10.7%
Tencent Holdings Limited
43,749,518US$1.0b0%no data
6.7%
Yi Xu
27,412,208US$640.5m0%no data
4.74%
BlackRock, Inc.
19,398,308US$453.2m-6.78%0.01%
2.86%
The Vanguard Group, Inc.
11,704,800US$273.5m1.2%no data
2.76%
Krane Funds Advisors, LLC
11,307,891US$264.2m-13.4%2.86%
2.64%
China Asset Management Co. Ltd.
10,786,398US$252.0m-0.2%0.24%
2.37%
UBS Asset Management AG
9,700,846US$226.7m24.7%0.02%
1.76%
Ni Li
7,200,000US$168.2m0%no data
1.31%
BNP Paribas Arbitrage Sa, Asset Management Arm
5,361,055US$125.3m-10.1%0.08%
1.13%
CSOP Asset Management Limited
4,615,766US$107.8m-16.8%1.8%
1.06%
Millennium Management LLC
4,341,141US$101.4m-24%0.08%
1.04%
JPMorgan Chase & Co, Brokerage and Securities Investments
4,267,856US$99.7m-460%0.04%
1.03%
Morgan Stanley, Investment Banking and Brokerage Investments
4,224,916US$98.7m16.8%0.01%
1%
First State Cinda Fund Management Company Limited
4,108,329US$96.0m0%1.53%
0.97%
China Merchants Fund Management Company Ltd.
3,969,086US$92.7m0%0.39%
0.94%
Norges Bank Investment Management
3,841,897US$89.8m0%0.01%
0.91%
HuaAn Fund Management Company Ltd.
3,739,120US$87.4m0%0.33%
0.77%
Yiheng Capital Management, L.P.
3,143,667US$73.5m-36%20.0%
0.75%
Jennison Associates LLC
3,084,606US$72.1m-0.63%0.04%
0.7%
Fullgoal Fund Management Co. Ltd.
2,868,751US$67.0m0%0.16%
0.7%
FMR LLC
2,863,310US$66.9m19%no data
0.68%
Goldman Sachs Asset Management, L.P.
2,762,398US$64.5m910%0.02%
0.67%
Bank of Communications Schroder Fund Management Co., Ltd.
2,754,653US$64.4m0%0.43%
0.58%
E Fund Management Co., Ltd.
2,383,638US$55.7m0%0.05%

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/07/28 20:02
End of Day Share Price 2025/07/25 00:00
Earnings2025/03/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Bilibili Inc. is covered by 59 analysts. 37 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Jiong ShaoBarclays
Yanfang JiangBenchmark Company
Lei ZhangBofA Global Research