Last Update19 Sep 25Fair value Increased 1.40%
Rivian’s modest price target increase to $14.04 reflects cautious optimism as bearish analysts cite softening demand, regulatory headwinds, and tariff risks, while bullish analysts see cost reductions and upcoming product catalysts as balancing factors.
Analyst Commentary
- Lowered EBITDA guidance and removal of regulatory credits have led to downward price target revisions, though earnings estimates may be approaching a bottom.
- Softening demand for Rivian’s R1 model is negatively impacting volume and pricing assumptions for upcoming R2 and R3 models.
- Bearish analysts cite unfavorable changes in U.S. electric vehicle and emissions policies, including the loss of EV incentives, as a headwind for both average selling prices and volume potential.
- Industry-wide factors, such as the prospect of higher auto tariffs and their impact on pricing and consumer demand, are expected to moderate Rivian’s near-term growth.
- Bullish analysts point to the upcoming R2 launch and an impending AI day as potential catalysts, expressing confidence in Rivian’s cost-reduction targets and possible stabilization in earnings revisions.
What's in the News
- Amazon is testing General Motors' BrightDrop electric vans as part of efforts to reduce delivery fleet emissions, causing Rivian shares to drop over 6% as investors raise concerns about Rivian's exclusive relationship with Amazon (Bloomberg).
- Rivian is undergoing workforce reductions, laying off less than 1.5% of its staff in the U.S. and Canada and previously cutting 140 jobs, as the company aims to improve operational efficiency ahead of the R2 SUV launch planned for 2026 (Wall Street Journal, TechCrunch).
- Rivian lost $100 million in revenue due to a halt in regulatory credit sales after the National Highway Traffic Safety Administration stopped the necessary paperwork, impacting both Rivian and Lucid (Wall Street Journal).
- Rivian has sued the Ohio Department of Motor Vehicles over a ban on direct car sales, claiming it unfairly benefits existing auto dealers and citing Tesla’s exemption from the ban (The Verge).
- The U.S. Commerce Department has imposed effective duties of 160% on Chinese graphite imports, which are critical for EV batteries, potentially increasing costs for Rivian and other automakers (Bloomberg).
Valuation Changes
Summary of Valuation Changes for Rivian Automotive
- The Consensus Analyst Price Target remained effectively unchanged, moving only marginally from $13.85 to $14.04.
- The Net Profit Margin for Rivian Automotive remained effectively unchanged, moving only marginally from 5.04% to 5.10%.
- The Discount Rate for Rivian Automotive remained effectively unchanged, moving only marginally from 11.71% to 11.82%.
Key Takeaways
- The R2 platform and enhanced manufacturing efficiency are expected to significantly lower costs and improve Rivian's path toward profitability and market expansion.
- Technology integration and strategic partnerships, including software and commercial contracts, aim to diversify revenue streams and strengthen gross and net margins over time.
- Policy, supply chain, and market pressures threaten Rivian's path to profitability, heighten cash flow risks, and intensify competitive and operational challenges in a crowded EV segment.
Catalysts
About Rivian Automotive- Designs, develops, manufactures, and sells electric vehicles and accessories.
- Rivian is positioned to benefit from the anticipated long-term acceleration of EV adoption, supported by expanding addressable market and increasing consumer demand for sustainable products, particularly as the R2 platform enters the market at a competitive price point; these drivers should lift future vehicle deliveries, overall revenue, and market share.
- The launch of the R2 platform represents a step-change improvement in Rivian's cost structure, with management securing supplier contracts and component sourcing that reduce bill of materials by nearly 50% versus R1, significantly lowering per-unit costs; this operational overhaul is expected to improve gross margins and path to profitability as scale is achieved.
- Vertical integration in technology-especially in autonomy, battery, and software-combined with growing software & services revenue (including licensing via partnerships like with Volkswagen) is expected to open new high-margin revenue streams and diversify earnings, potentially strengthening EBITDA and net margins over time.
- Rivian's strategic focus on the premium adventure/outdoor segment (trucks/SUVs) and growing commercial segment (notably Amazon van contracts) targets higher-margin submarkets and provides more stable, multi-year revenue flows, which could smooth earnings fluctuations and support higher average revenue per vehicle.
- Ongoing buildout and optimization of domestic manufacturing capacity, aided by external funding (VW investment and DOE loans), positions Rivian to be more resilient to regulatory/tariff volatility and better capture synergies as renewable infrastructure and direct-to-consumer models proliferate, setting the stage for both top-line and operational margin improvements.
Rivian Automotive Future Earnings and Revenue Growth
Assumptions
How have these above catalysts been quantified?- Analysts are assuming Rivian Automotive's revenue will grow by 44.9% annually over the next 3 years.
- Analysts are not forecasting that Rivian Automotive will become profitable in next 3 years. To represent the Analyst Price Target as a Future PE Valuation we will estimate Rivian Automotive's profit margin will increase from -68.1% to the average US Auto industry of 5.0% in 3 years.
- If Rivian Automotive's profit margin were to converge on the industry average, you could expect earnings to reach $788.9 million (and earnings per share of $0.53) by about September 2028, up from $-3.5 billion today.
- In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 36.4x on those 2028 earnings, up from -4.8x today. This future PE is greater than the current PE for the US Auto industry at 18.6x.
- Analysts expect the number of shares outstanding to grow by 7.0% per year for the next 3 years.
- To value all of this in today's terms, we will use a discount rate of 11.71%, as per the Simply Wall St company report.
Rivian Automotive Future Earnings Per Share Growth
Risks
What could happen that would invalidate this narrative?- The removal or reduction of regulatory credits and EV tax credits, plus increased tariffs, will directly affect Rivian's revenue and gross margin, putting pressure on profitability and likely delaying the breakeven point or positive EBITDA beyond 2027.
- Ongoing high cash burn and persistent negative gross profit and EBITDA-driven by substantial R&D, capital expenditures for R2/R3 and new plant build-outs, and growing operating expenses-will stress liquidity, likely necessitating future capital raises, which could dilute shareholder value and strain earnings per share.
- Rivian's reliance on the success of R2, and its relatively concentrated product portfolio, means a shift in consumer demand, underperformance in the midsize SUV segment, or aggressive pricing/incentives in that market could materially impact future volumes, revenue, and path to profitability.
- Policy volatility and supply chain complexities, partially driven by shifting trade policy and tariff changes, have already disrupted production volumes and increased per-unit costs; ongoing instability or worsening geopolitical/supply chain fragility could further impact cost structure and production reliability, compressing margins.
- Intensifying competition from incumbents and new EV entrants, especially with the fading of incentives and increasing price pressure, risks eroding Rivian's market share and ASPs, leading to challenges in both scaling revenue and maintaining or growing net margins.
Valuation
How have all the factors above been brought together to estimate a fair value?- The analysts have a consensus price target of $13.85 for Rivian Automotive based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $21.0, and the most bearish reporting a price target of just $7.55.
- In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $15.7 billion, earnings will come to $788.9 million, and it would be trading on a PE ratio of 36.4x, assuming you use a discount rate of 11.7%.
- Given the current share price of $13.94, the analyst price target of $13.85 is 0.6% lower. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
- We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.
How well do narratives help inform your perspective?
Disclaimer
AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.