Asana Management
Management criteria checks 1/4
We currently do not have sufficient information about the CEO.
Key information
Dan Rogers
Chief executive officer
n/a
Total compensation
| CEO salary percentage | n/a |
| CEO tenure | less than a year |
| CEO ownership | n/a |
| Management average tenure | 1.3yrs |
| Board average tenure | 6.4yrs |
Recent management updates
Recent updates
Asana: Growth Outlook Remains Poor
Dec 09Earnings Update: Asana, Inc. (NYSE:ASAN) Just Reported Its Third-Quarter Results And Analysts Are Updating Their Forecasts
Dec 05
Is There An Opportunity With Asana, Inc.'s (NYSE:ASAN) 28% Undervaluation?
Aug 25What Is Asana, Inc.'s (NYSE:ASAN) Share Price Doing?
Jul 21More Unpleasant Surprises Could Be In Store For Asana, Inc.'s (NYSE:ASAN) Shares After Tumbling 25%
Jun 24Is Asana, Inc. (NYSE:ASAN) Expensive For A Reason? A Look At Its Intrinsic Value
May 04Risks Still Elevated At These Prices As Asana, Inc. (NYSE:ASAN) Shares Dive 25%
Apr 05
The Launch Of AI Studio Will Accelerate Multiproduct Transformation And Market Reach
AI Studio's anticipated adoption is expected to drive revenue growth and support Asana's transformation into a multiproduct company amidst macroeconomic challenges.Asana Q4 2024 Plunge Reaction, Despite Future Revenue Potential
Mar 17Is Now The Time To Look At Buying Asana, Inc. (NYSE:ASAN)?
Feb 25Asana: Still No Reason To Own
Feb 13Asana, Inc. (NYSE:ASAN) May Have Run Too Fast Too Soon With Recent 32% Price Plummet
Jan 15Asana: Don't Believe The AI Studio Hype (Rating Downgrade)
Jan 09Is Asana, Inc. (NYSE:ASAN) Worth US$20.6 Based On Its Intrinsic Value?
Dec 31Asana: AI Studio Could Be The Start To Re-Accelerated Growth
Dec 26Asana: Wait For Growth To Accelerate Before Investing
Dec 06Optimistic Investors Push Asana, Inc. (NYSE:ASAN) Shares Up 25% But Growth Is Lacking
Nov 30Asana (NYSE:ASAN) Has Debt But No Earnings; Should You Worry?
Nov 14Asana, Inc.'s (NYSE:ASAN) Business Is Yet to Catch Up With Its Share Price
Oct 10Asana: Challenges Reflected In Bargain Share Price, But Sales Momentum Is Slowing (Rating Downgrade)
Sep 25Asana Earnings: Don't Buy This Dip, Again
Sep 04Asana: The Worst May Be Behind Us (Q2 Earnings Preview)
Aug 24Is Asana, Inc. (NYSE:ASAN) Potentially Undervalued?
Aug 15Asana: Second Half May Bring The Acceleration
Jul 31Does Asana (NYSE:ASAN) Have A Healthy Balance Sheet?
Jul 25Asana: Valuation Suggests Upside, But It Is Not Worth The Risk
Jul 07Market Participants Recognise Asana, Inc.'s (NYSE:ASAN) Revenues
Jul 03Asana: Buy Amid Latest Dip And New Buybacks (Ratings Upgrade)
Jun 25Asana: Update Of A Short Call Shows Significant Downside Remains
May 24Asana, Inc.'s (NYSE:ASAN) Intrinsic Value Is Potentially 51% Above Its Share Price
May 21CEO
Dan Rogers
Mr. Daniel Mark Rogers, also known as Dan, is CEO & Director of Asana, Inc. from July 21, 2025. Mr. Rogers served as Chief Executive Officer at Catamorphic Co. since February 2023 until 2025. He served as...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Co-Founder | no data | US$205.00k | 4.96% $ 173.0m | |
| CFO and Head of Finance | 1.3yrs | US$13.90m | 0.065% $ 2.3m | |
| COO & Head of Business | 4.3yrs | US$5.54m | 0.15% $ 5.1m | |
| General Counsel | 6.4yrs | US$3.15m | 0.052% $ 1.8m | |
| Co-Founder & Chair | 17yrs | US$1.00 | 55.17% $ 1.9b | |
| CEO & Director | less than a year | no data | no data | |
| Head of Investor Relations | no data | no data | no data | |
| Chief People Officer | less than a year | no data | no data | |
| Head of Engineering | 10.4yrs | no data | no data | |
| Advisor & Director | no data | US$223.62k | 0.022% $ 756.5k | |
| Head of Enterprise Technology | no data | no data | no data | |
| Head of Customer Experience | 1.3yrs | no data | no data |
Experienced Management: ASAN's management team is not considered experienced ( 1.3 years average tenure), which suggests a new team.
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Co-Founder | 17yrs | US$205.00k | 4.96% $ 173.0m | |
| Co-Founder & Chair | 17yrs | US$1.00 | 55.17% $ 1.9b | |
| CEO & Director | less than a year | no data | no data | |
| Advisor & Director | 3.4yrs | US$223.62k | 0.022% $ 756.5k | |
| Independent Director | less than a year | no data | no data | |
| Lead Independent Director | 6.4yrs | US$233.75k | 0.040% $ 1.4m | |
| Independent Director | 6.4yrs | US$231.00k | 0.047% $ 1.6m | |
| Independent Director | 16.1yrs | US$208.74k | 0.24% $ 8.5m | |
| Independent Director | 17yrs | US$205.00k | 0.49% $ 17.2m | |
| Independent Director | 4.4yrs | US$222.50k | 0.016% $ 548.6k |
Experienced Board: ASAN's board of directors are considered experienced (6.4 years average tenure).
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/12/12 07:06 |
| End of Day Share Price | 2025/12/12 00:00 |
| Earnings | 2025/10/31 |
| Annual Earnings | 2025/01/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
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Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Asana, Inc. is covered by 23 analysts. 15 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Robert Oliver | Baird |
| Michael Funk | BofA Global Research |
| Matthew Bullock | BofA Global Research |