Asana, Inc.

NYSE:ASAN Stock Report

Market Cap: US$4.4b

Asana Valuation

Is ASAN undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of ASAN when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
US$15.69
Fair Value
23.3% overvalued intrinsic discount
16
Number of Analysts

Below Fair Value: ASAN ($19.34) is trading above our estimate of fair value ($15.69)

Significantly Below Fair Value: ASAN is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for ASAN?

Key metric: As ASAN is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for ASAN. This is calculated by dividing ASAN's market cap by their current revenue.
What is ASAN's PS Ratio?
PS Ratio6.3x
SalesUS$706.68m
Market CapUS$4.42b

Price to Sales Ratio vs Peers

How does ASAN's PS Ratio compare to its peers?

The above table shows the PS ratio for ASAN vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average7.6x
ZETA Zeta Global Holdings
4.9x15.8%US$4.4b
IDCC InterDigital
6x-13.8%US$4.4b
INTA Intapp
11.7x13.8%US$5.2b
FRSH Freshworks
7.7x12.4%US$5.3b
ASAN Asana
6.3x11.2%US$4.4b

Price-To-Sales vs Peers: ASAN is good value based on its Price-To-Sales Ratio (6.3x) compared to the peer average (7.6x).

Price to Sales Ratio vs Industry

How does ASAN's PS Ratio compare vs other companies in the US Software Industry?

72 CompaniesPrice / SalesEstimated GrowthMarket Cap
VYX NCR Voyix
0.5x-22.4%US$1.91b
PGY Pagaya Technologies
0.7x15.2%US$646.70m
XPER Xperi
0.8x1.8%US$403.92m
EGHT 8x8
0.5x1.5%US$337.10m
ASAN 6.3xIndustry Avg. 5.6xNo. of Companies72PS048121620+
72 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: ASAN is expensive based on its Price-To-Sales Ratio (6.3x) compared to the US Software industry average (5.6x).

Price to Sales Ratio vs Fair Ratio

What is ASAN's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

ASAN PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio6.3x
Fair PS Ratio8x

Price-To-Sales vs Fair Ratio: ASAN is good value based on its Price-To-Sales Ratio (6.3x) compared to the estimated Fair Price-To-Sales Ratio (8x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst ASAN forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$19.34
US$20.13
+4.1%
24.8%US$30.00US$10.00n/a16
Jan ’26US$20.27
US$18.94
-6.5%
24.9%US$30.00US$10.00n/a16
Dec ’25US$15.31
US$14.26
-6.8%
19.8%US$21.00US$10.00n/a18
Nov ’25US$12.78
US$14.22
+11.3%
20.4%US$21.00US$10.00n/a17
Oct ’25US$11.17
US$14.16
+26.8%
21.1%US$21.00US$10.00n/a17
Sep ’25US$14.06
US$16.63
+18.3%
24.2%US$27.00US$10.00n/a17
Aug ’25US$14.05
US$16.98
+20.9%
23.5%US$27.00US$10.00n/a17
Jul ’25US$13.99
US$17.13
+22.4%
23.6%US$27.00US$10.00n/a16
Jun ’25US$13.05
US$17.69
+35.5%
22.7%US$27.00US$10.00n/a16
May ’25US$15.34
US$19.58
+27.6%
23.0%US$28.00US$10.00n/a17
Apr ’25US$15.39
US$19.69
+28.0%
22.7%US$28.00US$10.00n/a17
Mar ’25US$20.07
US$20.11
+0.2%
21.5%US$28.00US$10.00n/a16
Feb ’25US$17.54
US$19.79
+12.8%
21.6%US$28.00US$10.00n/a15
Jan ’25US$19.01
US$20.11
+5.8%
22.9%US$28.00US$10.00US$20.2714
Dec ’24US$22.46
US$20.93
-6.8%
23.8%US$30.00US$10.00US$15.3115
Nov ’24US$17.96
US$20.93
+16.6%
23.8%US$30.00US$10.00US$12.7815
Oct ’24US$18.31
US$22.83
+24.7%
23.9%US$30.00US$10.00US$11.1712
Sep ’24US$21.63
US$23.38
+8.1%
26.3%US$32.00US$10.00US$14.0613
Aug ’24US$24.41
US$23.38
-4.2%
26.3%US$32.00US$10.00US$14.0513
Jul ’24US$22.04
US$23.38
+6.1%
26.3%US$32.00US$10.00US$13.9913
Jun ’24US$22.85
US$22.00
-3.7%
25.3%US$30.00US$10.00US$13.0513
May ’24US$16.15
US$22.54
+39.6%
25.2%US$30.00US$10.00US$15.3413
Apr ’24US$21.13
US$22.54
+6.7%
25.2%US$30.00US$10.00US$15.3913
Mar ’24US$14.71
US$18.77
+27.6%
28.4%US$30.00US$10.00US$20.0713
Feb ’24US$16.62
US$18.77
+12.9%
28.4%US$30.00US$10.00US$17.5413
Jan ’24US$13.77
US$20.15
+46.4%
25.7%US$30.00US$12.00US$19.0113
Analyst Price Target
Consensus Narrative from 16 Analysts
US$20.13
Fair Value
3.9% undervalued intrinsic discount
16
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/01/21 11:36
End of Day Share Price 2025/01/17 00:00
Earnings2024/10/31
Annual Earnings2024/01/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Asana, Inc. is covered by 26 analysts. 18 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Robert OliverBaird
Ishan MajumdarBaptista Research
Michael FunkBofA Global Research