Wix.com Ltd.

NasdaqGS:WIX Stock Report

Market Cap: US$8.9b

Wix.com Valuation

Is WIX undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of WIX when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
US$209.35
Fair Value
23.7% undervalued intrinsic discount
23
Number of Analysts

Below Fair Value: WIX ($159.76) is trading below our estimate of fair value ($209.35)

Significantly Below Fair Value: WIX is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for WIX?

Key metric: As WIX is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for WIX. This is calculated by dividing WIX's market cap by their current earnings.
What is WIX's PE Ratio?
PE Ratio64.6x
EarningsUS$138.32m
Market CapUS$8.93b

Price to Earnings Ratio vs Peers

How does WIX's PE Ratio compare to its peers?

The above table shows the PE ratio for WIX vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average26.7x
AKAM Akamai Technologies
21.3x13.1%US$10.7b
VRSN VeriSign
29.7x7.3%US$23.3b
GDDY GoDaddy
25.9x11.3%US$24.3b
DOCN DigitalOcean Holdings
29.8x23.0%US$2.5b
WIX Wix.com
64.6x27.1%US$8.9b

Price-To-Earnings vs Peers: WIX is expensive based on its Price-To-Earnings Ratio (64.6x) compared to the peer average (26.7x).

Price to Earnings Ratio vs Industry

How does WIX's PE Ratio compare vs other companies in the US IT Industry?

3 CompaniesPrice / EarningsEstimated GrowthMarket Cap
TAOP Taoping
1.8xn/aUS$3.93m
GTCH GBT Technologies
0.08xn/aUS$1.68m
YCRM Yuengling's Ice Cream
0.2xn/aUS$1.10m
No more companies available in this PE range
WIX 64.6xIndustry Avg. 33.9xNo. of Companies6PE020406080100+
3 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: WIX is expensive based on its Price-To-Earnings Ratio (64.6x) compared to the US IT industry average (33.9x).

Price to Earnings Ratio vs Fair Ratio

What is WIX's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

WIX PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio64.6x
Fair PE Ratio39.6x

Price-To-Earnings vs Fair Ratio: WIX is expensive based on its Price-To-Earnings Ratio (64.6x) compared to the estimated Fair Price-To-Earnings Ratio (39.6x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst WIX forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$159.76
US$238.31
+49.2%
14.6%US$300.00US$166.00n/a23
Apr ’26US$164.00
US$242.66
+48.0%
14.8%US$300.00US$166.00n/a23
Mar ’26US$200.69
US$243.39
+21.3%
14.3%US$300.00US$166.00n/a22
Feb ’26US$238.89
US$238.93
+0.02%
13.0%US$300.00US$166.00n/a21
Jan ’26US$214.55
US$230.24
+7.3%
11.6%US$260.00US$153.12n/a21
Dec ’25US$223.74
US$230.24
+2.9%
11.6%US$260.00US$153.12n/a21
Nov ’25US$163.94
US$190.91
+16.5%
9.0%US$225.00US$148.00n/a21
Oct ’25US$157.49
US$189.72
+20.5%
9.0%US$225.00US$148.00n/a21
Sep ’25US$166.62
US$188.51
+13.1%
9.1%US$225.00US$148.00n/a20
Aug ’25US$147.93
US$184.72
+24.9%
7.7%US$210.00US$148.00n/a21
Jul ’25US$157.32
US$187.69
+19.3%
6.0%US$210.00US$160.00n/a19
Jun ’25US$161.10
US$187.26
+16.2%
7.4%US$210.00US$153.00n/a19
May ’25US$118.99
US$157.12
+32.0%
8.2%US$180.00US$127.00n/a20
Apr ’25US$137.41
US$156.39
+13.8%
8.9%US$180.00US$127.00US$164.0020
Mar ’25US$139.28
US$156.19
+12.1%
9.1%US$180.00US$127.00US$200.6919
Feb ’25US$127.17
US$135.51
+6.6%
10.6%US$155.00US$100.00US$238.8919
Jan ’25US$123.02
US$124.33
+1.1%
7.7%US$140.00US$100.00US$214.5518
Dec ’24US$105.70
US$122.00
+15.4%
8.3%US$140.00US$100.00US$223.7418
Nov ’24US$78.20
US$118.44
+51.5%
9.4%US$130.00US$100.00US$163.9418
Oct ’24US$91.80
US$119.65
+30.3%
9.1%US$130.00US$100.00US$157.4917
Sep ’24US$97.46
US$118.76
+21.9%
9.3%US$130.00US$100.00US$166.6217
Aug ’24US$93.25
US$107.63
+15.4%
11.1%US$120.00US$86.00US$147.9316
Jul ’24US$78.24
US$106.06
+35.6%
11.8%US$120.00US$86.00US$157.3217
Jun ’24US$76.00
US$106.39
+40.0%
11.5%US$120.00US$86.00US$161.1018
May ’24US$88.74
US$107.12
+20.7%
10.8%US$125.00US$84.00US$118.9917
Apr ’24US$99.80
US$107.25
+7.5%
11.1%US$125.00US$84.00US$137.4116
AnalystConsensusTarget
Consensus Narrative from 23 Analysts
US$238.31
Fair Value
33.0% undervalued intrinsic discount
23
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/04/21 06:37
End of Day Share Price 2025/04/17 00:00
Earnings2024/12/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Wix.com Ltd. is covered by 45 analysts. 24 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Vikram KesavabhotlaBaird
Ishan MajumdarBaptista Research
Trevor YoungBarclays