Viant Technology (DSP) Stock Overview
Operates a cloud-based demand side platform (DSP) that enables the programmatic purchase of digital advertising across multiple channels, including connected TV (CTV), streaming audio, digital out-of-home, mobile, and desktop. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 4/6 |
| Past Performance | 4/6 |
| Financial Health | 6/6 |
| Dividends | 0/6 |
DSP Community Fair Values
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Analyst Price Targets
Top Community Narratives
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Read full narrativeViant Technology Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$11.38 |
| 52 Week High | US$16.25 |
| 52 Week Low | US$8.11 |
| Beta | 0.94 |
| 1 Month Change | 3.74% |
| 3 Month Change | 0.53% |
| 1 Year Change | -23.11% |
| 3 Year Change | 165.27% |
| 5 Year Change | -59.23% |
| Change since IPO | -76.15% |
Recent News & Updates
DSP: Connected TV And Addressable Identity Will Drive Future Upside
Analysts have increased their average price targets for Viant Technology by $0.50 to $17.00, citing stronger ex-TAC revenue and adjusted EBITDA, record CTV ad spend, broader use of addressability tools, and growing adoption of ViantAI as key reasons for the updated view. Analyst Commentary Bullish analysts are framing the latest research as a constructive reset higher for Viant Technology, pointing to stronger fundamentals and product traction as the basis for their updated views.
DSP: Connected TV And Cookieless Targeting Will Support Future Upside
Analysts have nudged Viant Technology's target higher, with one firm moving from $16.50 to $17 and another setting $14.50. They cited strong Q4 ex-TAC revenue and adjusted EBITDA, record CTV ad spend, broader uptake of its addressability tools, and growing use of ViantAI to automate campaigns.Recent updates
DSP: Connected TV And Addressable Identity Will Drive Future Upside
Analysts have increased their average price targets for Viant Technology by $0.50 to $17.00, citing stronger ex-TAC revenue and adjusted EBITDA, record CTV ad spend, broader use of addressability tools, and growing adoption of ViantAI as key reasons for the updated view. Analyst Commentary Bullish analysts are framing the latest research as a constructive reset higher for Viant Technology, pointing to stronger fundamentals and product traction as the basis for their updated views.DSP: Connected TV And Cookieless Targeting Will Support Future Upside
Analysts have nudged Viant Technology's target higher, with one firm moving from $16.50 to $17 and another setting $14.50. They cited strong Q4 ex-TAC revenue and adjusted EBITDA, record CTV ad spend, broader uptake of its addressability tools, and growing use of ViantAI to automate campaigns.Viant Technology Inc: Will This Beaten-Down Ad-Tech Stock Bounce Back? 3 Things To Know
Mar 28DSP: Connected TV And Cookieless Targeting Will Drive Future Upside
Analysts have nudged their average price target for Viant Technology slightly higher to $14.50, citing stronger CTV-driven ex-TAC revenue, improved adjusted EBITDA, and growing traction for ViantAI and cookieless targeting solutions as key factors supporting this updated view. Analyst Commentary Recent research commentary highlights a mix of optimism around Viant Technology's connected TV focus and AI tools, paired with ongoing questions about how durable these drivers may be over time.DSP: Connected TV Focus And Cookieless IDs Will Drive Future Upside
Analysts have adjusted their price target on Viant Technology to $14.50 from $15.50, citing its focus on connected TV, proprietary cookieless IDs, and ViantAI automation as key supports for the updated view. Analyst Commentary Recent research highlights Viant Technology’s positioning around connected TV, cookieless IDs, and automation, and the updated $14.50 price target reflects a more measured stance on what the company may reasonably achieve from here.DSP: New Partnerships And Autonomous Ad Outcomes Will Support Future Upside
Analysts have nudged their price target for Viant Technology higher to $21.44, reflecting slightly updated assumptions for discount rate, revenue growth, profit margin and future P/E, which together point to a modestly more optimistic risk and earnings profile for the stock. What's in the News Airtory announced an integration with Viant's demand side platform, giving advertisers using Viant access to Airtory's creative automation and deployment tools for rich media display, social display, online video, CTV, DOOH and retail media campaigns (Key Developments).
DSP: New Creative And Autonomous Ad Tools Will Drive CTV Share Recovery
Analysts have held their fair value estimate for Viant Technology steady at $17.60, with only marginal tweaks to inputs such as the discount rate, revenue growth, profit margin, and projected P/E. This reflects a largely unchanged view of the stock's risk and return profile.DSP: Multi Year Molson Coors Partnership Will Support Future Upside Potential
Narrative Update on Viant Technology Analysts trimmed their 12 month price target on Viant Technology to $16 and, despite this reduction, continue to point to strong Q3 execution, a recently announced multi year Molson Coors partnership, and updated assumptions around revenue growth, profit margins, discount rate, fair value of $15.50, and a lower future P/E estimate as the key drivers of their revised view. Analyst Commentary Recent Street commentary around Viant Technology has centered on how to balance solid Q3 execution with a more conservative stance on valuation.Here's What's Concerning About Viant Technology's (NASDAQ:DSP) Returns On Capital
Jan 20
DSP: Enterprise Pipeline And CTV Share Will Support Future Upside
Narrative Update on Viant Technology Analysts have trimmed their price targets on Viant Technology, with one moving from $18 to $16 and another initiating at $14.50, citing solid Q3 execution, a new multi year Molson Coors partnership, and expectations that Viant's connected TV and AI driven capabilities can support ongoing ex TAC revenue growth. Analyst Commentary Recent Street research on Viant Technology has leaned constructive, with bullish analysts focusing on execution in Q3, new enterprise wins, and the potential impact of connected TV and AI driven tools on future growth and valuation.DSP: Enterprise Ad Pipeline And CTV Expansion Will Drive Future Upside
Analysts have modestly reduced their price target on Viant Technology to $16 from $18. This reflects a slightly lower valuation multiple, even as they cite strong Q3 execution, an expanding enterprise ad spend pipeline, and growing connected TV and AI driven revenue as support for continued double digit growth.DSP Strong CTV And Enterprise Deals Will Drive Future Upside
Analysts have trimmed their average price target on Viant Technology to approximately $21 from about $25, reflecting higher discount-rate assumptions and sharply lower margin expectations. At the same time, they continue to cite strong recent results, expanding connected TV exposure, and new enterprise partnerships as support for ongoing double-digit revenue growth.DSP: Multi-Year Partnership With Major Beverage Firm Will Drive CTV Share Recovery
Analysts have raised Viant Technology's fair value estimate slightly from $17.55 to $17.60. They cite resilient revenue growth, improved profitability, and continued upmarket momentum, despite a modest reduction in price targets following recent earnings and strategic partnerships.DSP: Multi-Year Enterprise Partnerships Will Drive Share Recovery in Connected TV
Analysts have lowered their fair value estimate for Viant Technology from $19.00 to $17.55 per share. They cite both stronger revenue growth expectations and reduced profit margins as drivers behind the revised outlook.Improved Revenues Required Before Viant Technology Inc. (NASDAQ:DSP) Stock's 29% Jump Looks Justified
Nov 12Digital Migration And AI Will Unlock New Markets
Viant Technology’s price target was modestly reduced to $19.00 as near-term caution over Q3 guidance and campaign delays offset optimism around its differentiated CTV technology and promising AI product cycle. Analyst Commentary Bullish analysts highlight Viant's competitively differentiated technology for Connected TV advertisers, viewing its positioning as superior within the ad tech landscape.Viant Technology Inc. (NASDAQ:DSP) Not Doing Enough For Some Investors As Its Shares Slump 25%
Sep 03Viant Technology Inc. Just Reported A Surprise Profit And Analysts Updated Their Estimates
Aug 14Weekly Picks: 🫣 DSP's Potential, VOLV's Bold Plans and DOCN's Tailwinds
May 07
Viant Technology: A Rising AdTech Challenger in the AI-Powered CTV Market
AI-powered, high-growth mid-cap stock in the digital ad space with strong long-term upside potential.Viant Technology: Wait On The Sidelines For Now
Apr 16Viant Technology's (NASDAQ:DSP) Solid Earnings Are Supported By Other Strong Factors
Mar 10Viant Technology Inc. Just Missed EPS By 16%: Here's What Analysts Think Will Happen Next
Mar 05Viant Technology Inc.'s (NASDAQ:DSP) Shares Bounce 28% But Its Business Still Trails The Industry
Feb 07Viant: Promissing Trade Desk Challenger Focused On CTV
Feb 01
AI Rollout And IRISTV Acquisition Will Expand Customer Base And Connected TV Capabilities
Viant's acquisition of IRIS.TV and focus on CTV and streaming audio positions it for revenue growth and increased ad spend due to enhanced targeting.Viant Technology: Establishing Itself As A Dominant DSP For The CTV Market (Rating Upgrade)
Dec 19Earnings Beat: Viant Technology Inc. Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Models
Nov 15There Is A Reason Viant Technology Inc.'s (NASDAQ:DSP) Price Is Undemanding
Nov 08Viant Technology: Strong Growth Prospects, Yet Shares Are Fully Valued
Aug 30Further Upside For Viant Technology Inc. (NASDAQ:DSP) Shares Could Introduce Price Risks After 27% Bounce
Jul 26Is There An Opportunity With Viant Technology Inc.'s (NASDAQ:DSP) 48% Undervaluation?
Jul 02Viant Technology: AI To Drive Profitability And The Stock
Jun 10Viant Technology Inc.'s (NASDAQ:DSP) Shares Not Telling The Full Story
May 21Viant Technology: Attractive Price Level With Decent Upside Potential
Mar 26Shareholder Returns
| DSP | US Software | US Market | |
|---|---|---|---|
| 7D | 7.8% | -0.4% | 0.9% |
| 1Y | -23.1% | -8.4% | 28.2% |
Return vs Industry: DSP underperformed the US Software industry which returned -8.4% over the past year.
Return vs Market: DSP underperformed the US Market which returned 27.8% over the past year.
Price Volatility
| DSP volatility | |
|---|---|
| DSP Average Weekly Movement | 9.5% |
| Software Industry Average Movement | 10.1% |
| Market Average Movement | 7.1% |
| 10% most volatile stocks in US Market | 16.2% |
| 10% least volatile stocks in US Market | 3.2% |
Stable Share Price: DSP has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: DSP's weekly volatility (10%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1999 | 380 | Tim Vanderhook | www.viantinc.com |
Viant Technology Inc. operates a cloud-based demand side platform (DSP) that enables the programmatic purchase of digital advertising across multiple channels, including connected TV (CTV), streaming audio, digital out-of-home, mobile, and desktop. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multitouch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure.
Viant Technology Inc. Fundamentals Summary
| DSP fundamental statistics | |
|---|---|
| Market cap | US$719.10m |
| Earnings (TTM) | US$8.35m |
| Revenue (TTM) | US$344.20m |
Is DSP overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| DSP income statement (TTM) | |
|---|---|
| Revenue | US$344.20m |
| Cost of Revenue | US$186.62m |
| Gross Profit | US$157.59m |
| Other Expenses | US$149.23m |
| Earnings | US$8.35m |
Last Reported Earnings
Dec 31, 2025
Next Earnings Date
May 11, 2026
| Earnings per share (EPS) | 0.47 |
| Gross Margin | 45.78% |
| Net Profit Margin | 2.43% |
| Debt/Equity Ratio | 0% |
How did DSP perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/04 04:26 |
| End of Day Share Price | 2026/05/01 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Viant Technology Inc. is covered by 14 analysts. 10 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Alexandra Ross | Berenberg |
| Nathaniel Schindler | BofA Global Research |
| Zachary Cummins | B. Riley Securities, Inc. |