eBay Inc.

NasdaqGS:EBAY Stock Report

Market Cap: US$32.2b

eBay Valuation

Is EBAY undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of EBAY when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: EBAY ($65.2) is trading below our estimate of fair value ($118.42)

Significantly Below Fair Value: EBAY is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for EBAY?

Other financial metrics that can be useful for relative valuation.

EBAY key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue3.5x
Enterprise Value/EBITDA13.9x
PEG Ratio-3.4x

Price to Earnings Ratio vs Peers

How does EBAY's PE Ratio compare to its peers?

The above table shows the PE ratio for EBAY vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average18.2x
CPNG Coupang
41.2x28.1%US$43.8b
JD JD.com
14.8x9.3%US$62.8b
VIPS Vipshop Holdings
7.7x-4.0%US$8.8b
DDS Dillard's
8.9x-30.9%US$6.1b
EBAY eBay
11.8x-3.5%US$32.2b

Price-To-Earnings vs Peers: EBAY is good value based on its Price-To-Earnings Ratio (11.8x) compared to the peer average (18.2x).

Price to Earnings Ratio vs Industry

How does EBAY's PE Ratio compare vs other companies in the North American Multiline Retail Industry?

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a19.4%
 n/an/an/a
No. of CompaniesPE048121620

Fetching data

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a19.4%
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No more companies

Price-To-Earnings vs Industry: EBAY is good value based on its Price-To-Earnings Ratio (11.8x) compared to the Global Multiline Retail industry average (22.2x).

Price to Earnings Ratio vs Fair Ratio

What is EBAY's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

EBAY PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio11.8x
Fair PE Ratio15.8x

Price-To-Earnings vs Fair Ratio: EBAY is good value based on its Price-To-Earnings Ratio (11.8x) compared to the estimated Fair Price-To-Earnings Ratio (15.8x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst EBAY forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$65.20
US$58.18
-10.8%
9.3%US$65.00US$45.00n/a28
Sep ’25US$59.10
US$57.38
-2.9%
10.1%US$65.00US$45.00n/a27
Aug ’25US$56.23
US$56.28
+0.09%
11.0%US$65.00US$45.00n/a27
Jul ’25US$52.68
US$53.17
+0.9%
11.4%US$65.00US$38.00n/a27
Jun ’25US$54.22
US$52.18
-3.8%
10.8%US$65.00US$38.00n/a26
May ’25US$51.06
US$51.16
+0.2%
10.4%US$62.00US$40.00n/a27
Apr ’25US$52.27
US$48.94
-6.4%
12.1%US$61.00US$35.00n/a26
Mar ’25US$48.05
US$47.87
-0.4%
12.4%US$61.00US$35.00n/a26
Feb ’25US$41.70
US$45.66
+9.5%
11.4%US$56.00US$32.00n/a27
Jan ’25US$43.62
US$45.26
+3.8%
11.5%US$56.00US$32.00n/a26
Dec ’24US$41.73
US$45.28
+8.5%
11.5%US$56.00US$32.00n/a26
Nov ’24US$38.71
US$48.44
+25.1%
12.3%US$60.00US$34.00n/a26
Oct ’24US$44.09
US$48.78
+10.6%
11.7%US$60.00US$34.00US$65.8325
Sep ’24US$45.10
US$49.01
+8.7%
11.5%US$60.00US$34.00US$59.1027
Aug ’24US$43.56
US$49.15
+12.8%
11.5%US$60.00US$34.00US$56.2327
Jul ’24US$44.69
US$49.26
+10.2%
11.4%US$60.00US$34.00US$52.6827
Jun ’24US$43.26
US$49.38
+14.2%
11.6%US$60.00US$34.00US$54.2226
May ’24US$45.66
US$49.35
+8.1%
11.6%US$60.00US$34.00US$51.0626
Apr ’24US$44.37
US$48.52
+9.4%
11.5%US$58.00US$33.00US$52.2725
Mar ’24US$45.75
US$48.44
+5.9%
11.5%US$58.00US$33.00US$48.0525
Feb ’24US$50.40
US$48.07
-4.6%
14.2%US$62.00US$32.00US$41.7025
Jan ’24US$41.47
US$47.79
+15.2%
13.2%US$62.00US$34.00US$43.6225
Dec ’23US$45.16
US$48.03
+6.4%
13.7%US$62.00US$34.00US$41.7324
Nov ’23US$39.81
US$49.78
+25.1%
15.0%US$66.00US$33.00US$38.7125
Oct ’23US$36.81
US$53.30
+44.8%
12.8%US$66.00US$37.00US$44.0925

Analyst Forecast: Target price is lower than the current share price.

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