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Updated 2h ago
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comScore, Inc.NasdaqGS:SCOR Stock Report

Market Cap US$74.9m
Updated 2h ago
Share Price
n/a
1Y-23.1%
7D-4.2%
1D-1.6%
Portfolio Value
​
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comScore, Inc.

NasdaqGS:SCOR Stock Report

Market Cap: US$74.9m

  • Company Overview
  • Valuation
  • Future Growth
  • Past Performance
  • Financial Health
  • Dividend
  • Management
  • Ownership
  • Other Information
  • Stock Community

comScore (SCOR) Stock Overview

Operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. More details

SCOR fundamental analysis
Snowflake Score
Valuation2/6
Future Growth0/6
Past Performance2/6
Financial Health5/6
Dividends0/6

Rewards

Price-To-Earnings ratio (3.1x) is below the US market (18.7x)

Became profitable this year

Risk Analysis

Shareholders have been substantially diluted in the past year

Large one-off items impacting financial results

Does not have a meaningful market cap ($75M)


SCOR Community Fair Values

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US$
Current Price
US$4.85977.8% overvalued intrinsic discount
%/yr
Decrease
Increase
PastFuture-359m411m2016201920222025202620282031Revenue US$191.1mEarnings US$13.2m
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comScore, Inc. Competitors

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Symbol: NasdaqCM:AHMA
Market cap: US$34.8m

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Symbol: NasdaqGM:WIMI
Market cap: US$20.8m

Nexxen International

Symbol: NasdaqGM:NEXN
Market cap: US$523.2m

Token Cat

Symbol: NasdaqCM:TC
Market cap: US$42.6m

Price History & Performance

Summary of share price highs, lows and changes for comScore
Historical stock prices
Current Share PriceUS$4.85
52 Week HighUS$10.18
52 Week LowUS$4.60
Beta1.07
1 Month Change-30.71%
3 Month Change-37.26%
1 Year Change-23.14%
3 Year Change-62.76%
5 Year Change-93.75%
Change since IPO-98.97%

Recent News & Updates

Recent updates

Seeking Alpha • Jun 24

comScore: The Turnaround Is Taking Shape, But It's Too Early To Buy

Summary ComScore (SCOR) receives a neutral rating, with a FY 2026 price target of $7.3, reflecting only 6% upside and insufficient margin of safety. SCOR’s stagnant top-line, widening losses, and legacy business decline offset growth in its cross-platform offerings, despite positive operating cash flow and stable liquidity. Turnaround hinges on scaling cross-platform revenues and further balance sheet or portfolio optimization, as evidenced by recent divestitures and 31% YoY growth in emerging businesses. Risks remain elevated due to cross-platform business still being a fraction of legacy revenue and intense competition from Nielsen and newer entrants. Read the full article on Seeking Alpha
Analysis Article • Apr 02

comScore's (NASDAQ:SCOR) Shareholders May Want To Dig Deeper Than Statutory Profit

comScore, Inc.'s ( NASDAQ:SCOR ) robust recent earnings didn't do much to move the stock. We believe that shareholders...
Analysis Article • Jan 22

comScore, Inc.'s (NASDAQ:SCOR) Shares Bounce 29% But Its Business Still Trails The Industry

comScore, Inc. ( NASDAQ:SCOR ) shareholders would be excited to see that the share price has had a great month, posting...
Analysis Article • Nov 07

Earnings Miss: comScore, Inc. Missed EPS And Analysts Are Revising Their Forecasts

Shareholders might have noticed that comScore, Inc. ( NASDAQ:SCOR ) filed its quarterly result this time last week. The...
Analysis Article • Sep 30

comScore, Inc.'s (NASDAQ:SCOR) Shares Leap 34% Yet They're Still Not Telling The Full Story

Despite an already strong run, comScore, Inc. ( NASDAQ:SCOR ) shares have been powering on, with a gain of 34% in the...
Analysis Article • Aug 07

comScore (NASDAQ:SCOR) Use Of Debt Could Be Considered Risky

NasdaqGS:SCOR 1 Year Share Price vs Fair Value Explore comScore's Fair Values from the Community and select yours Some...
Analysis Article • Apr 10

comScore (NASDAQ:SCOR) Seems To Be Using A Lot Of Debt

Legendary fund manager Li Lu (who Charlie Munger backed) once said, 'The biggest investment risk is not the volatility...
Analysis Article • Feb 25

Returns Are Gaining Momentum At comScore (NASDAQ:SCOR)

If we want to find a potential multi-bagger, often there are underlying trends that can provide clues. Firstly, we'd...
Analysis Article • Jan 24

comScore, Inc. (NASDAQ:SCOR) Surges 30% Yet Its Low P/S Is No Reason For Excitement

comScore, Inc. ( NASDAQ:SCOR ) shareholders have had their patience rewarded with a 30% share price jump in the last...
Analysis Article • Dec 08

comScore, Inc. (NASDAQ:SCOR) Surges 33% Yet Its Low P/S Is No Reason For Excitement

comScore, Inc. ( NASDAQ:SCOR ) shares have had a really impressive month, gaining 33% after a shaky period beforehand...
Analysis Article • Oct 25

There's Been No Shortage Of Growth Recently For comScore's (NASDAQ:SCOR) Returns On Capital

Did you know there are some financial metrics that can provide clues of a potential multi-bagger? Firstly, we'd want to...
Analysis Article • Sep 18

Is comScore (NASDAQ:SCOR) A Risky Investment?

Warren Buffett famously said, 'Volatility is far from synonymous with risk.' It's only natural to consider a company's...
Analysis Article • Aug 15

Revenues Working Against comScore, Inc.'s (NASDAQ:SCOR) Share Price Following 43% Dive

The comScore, Inc. ( NASDAQ:SCOR ) share price has fared very poorly over the last month, falling by a substantial 43...
Analysis Article • Jun 22

Is There An Opportunity With comScore, Inc.'s (NASDAQ:SCOR) 48% Undervaluation?

Key Insights comScore's estimated fair value is US$29.79 based on 2 Stage Free Cash Flow to Equity comScore is...
Analysis Article • Feb 27

Investors Aren't Buying comScore, Inc.'s (NASDAQ:SCOR) Revenues

When you see that almost half of the companies in the Media industry in the United States have price-to-sales ratios...
Seeking Alpha • Feb 23

180 Degree Capital - comScore: An Attractive Entry Price

Summary Our initial investment in comScore took place in 2021. We have ramped up our activism significantly through the nomination of Matthew F. McLaughlin as a director nominee. We firmly believe that improvements in SCOR's corporate governance combined with improving financial metrics can lead to material appreciation in SCOR's common stock. Read the full article on Seeking Alpha
Seeking Alpha • Feb 02

comScore Awaits A Catalyst

Summary comScore has faced challenges in the public markets, but has the potential to trade at a higher valuation compared to its peers. I am cautiously optimistic that 2024 guidance will show improving trends in revenue and EBITDA margins. Despite insider buys and margin improvement, comScore's share price remains low, but there are options available to unlock its value, such as market recognition, asset sale, buyback, or recapitalization. Read the full article on Seeking Alpha
Analysis Article • Jan 12

These 4 Measures Indicate That comScore (NASDAQ:SCOR) Is Using Debt Extensively

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...

Shareholder Returns

SCORUS MediaUS Market
7D-4.2%-0.2%0.9%
1Y-23.1%-28.4%15.5%

Return vs Industry: SCOR exceeded the US Media industry which returned -28.4% over the past year.

Return vs Market: SCOR underperformed the US Market which returned 15.5% over the past year.

Price Volatility

Is SCOR's price volatile compared to industry and market?
SCOR volatility
SCOR Average Weekly Movement10.0%
Media Industry Average Movement9.9%
Market Average Movement6.9%
10% most volatile stocks in US Market15.6%
10% least volatile stocks in US Market3.0%

Stable Share Price: SCOR has not had significant price volatility in the past 3 months compared to the US market.

Volatility Over Time: SCOR's weekly volatility (10%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
19991,158Matt McLaughlinwww.comscore.com

comScore, Inc. operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. It provides Comscore TV–National that helps customers understand the performance of network advertising campaigns; Comscore TV–Local allows customers to understand consumer viewing patterns and characteristics; Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; and Survey Analytics, which measure various consumer insights including brand health metrics. The company also offers Activation Solutions, including audience activation and content activation; OnDemand Essentials that provides multichannel video programming distributors and content providers with transactional tracking and reporting; Movie Solutions; and Hollywood Software Suite.

comScore, Inc. Fundamentals Summary

How do comScore's earnings and revenue compare to its market cap?
SCOR fundamental statistics
Market capUS$74.86m
Earnings (TTM)US$23.95m
Revenue (TTM)US$346.94m
3.1x
P/E Ratio
0.2x
P/S Ratio

Is SCOR overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
SCOR income statement (TTM)
RevenueUS$346.94m
Cost of RevenueUS$209.82m
Gross ProfitUS$137.12m
Other ExpensesUS$113.16m
EarningsUS$23.95m

Last Reported Earnings

Jun 30, 2026

Next Earnings Date

n/a

Earnings per share (EPS)1.58
Gross Margin39.52%
Net Profit Margin6.90%
Debt/Equity Ratio0%

How did SCOR perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/09/09 23:17
End of Day Share Price 2026/09/09 00:00
Earnings2026/06/30
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
  • SEC Form 10-K
  • SEC Form 10-Q
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
  • Analyst Research Reports
  • Blue Matrix
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
  • ICE Market Data
  • SEC Form S-1
Ownership10 years
  • Top shareholders
  • Insider trading
  • SEC Form 4
  • SEC Form 13D
Management10 years
  • Leadership team
  • Board of directors
  • SEC Form 10-K
  • SEC Form DEF 14A
Key Developments10 years
  • Company announcements
  • SEC Form 8-K

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

comScore, Inc. is covered by 14 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Heath TerryCanaccord Genuity
Youssef SqualiCantor Fitzgerald & Co.
Jason KreyerCraig-Hallum Capital Group LLC

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