Brown-Forman Corporation

NYSE:BF.B Stock Report

Market Cap: US$14.7b

Brown-Forman Valuation

Is BF.B undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

6/6

Valuation Score 6/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of BF.B when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
US$48.40
Fair Value
33.8% undervalued intrinsic discount
18
Number of Analysts

Below Fair Value: BF.B ($32.06) is trading below our estimate of fair value ($48.4)

Significantly Below Fair Value: BF.B is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for BF.B?

Key metric: As BF.B is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for BF.B. This is calculated by dividing BF.B's market cap by their current earnings.
What is BF.B's PE Ratio?
PE Ratio15.1x
EarningsUS$1.00b
Market CapUS$14.70b

Price to Earnings Ratio vs Peers

How does BF.B's PE Ratio compare to its peers?

The above table shows the PE ratio for BF.B vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average20.7x
STZ Constellation Brands
46.3x32.3%US$31.1b
MGPI MGP Ingredients
6.6x-14.6%US$707.8m
TAP Molson Coors Beverage
10.9x0.9%US$12.2b
COKE Coca-Cola Consolidated
19.1xn/aUS$12.6b
BF.B Brown-Forman
15.1x3.3%US$14.7b

Price-To-Earnings vs Peers: BF.B is good value based on its Price-To-Earnings Ratio (15.1x) compared to the peer average (20.7x).

Price to Earnings Ratio vs Industry

How does BF.B's PE Ratio compare vs other companies in the North American Beverage Industry?

3 CompaniesPrice / EarningsEstimated GrowthMarket Cap
BF.B 15.1xIndustry Avg. 17.2xNo. of Companies3PE01632486480+
3 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: BF.B is good value based on its Price-To-Earnings Ratio (15.1x) compared to the Global Beverage industry average (17.2x).

Price to Earnings Ratio vs Fair Ratio

What is BF.B's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

BF.B PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio15.1x
Fair PE Ratio20.3x

Price-To-Earnings vs Fair Ratio: BF.B is good value based on its Price-To-Earnings Ratio (15.1x) compared to the estimated Fair Price-To-Earnings Ratio (20.3x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst BF.B forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$32.06
US$45.47
+41.8%
13.0%US$57.50US$37.00n/a18
Feb ’26US$33.01
US$45.47
+37.8%
13.0%US$57.50US$37.00n/a18
Jan ’26US$37.98
US$47.78
+25.8%
10.2%US$61.00US$40.00n/a18
Dec ’25US$42.08
US$46.89
+11.4%
10.7%US$61.00US$40.00n/a18
Nov ’25US$43.59
US$48.35
+10.9%
10.4%US$61.00US$40.00n/a17
Oct ’25US$48.74
US$48.91
+0.3%
11.0%US$61.00US$40.00n/a18
Sep ’25US$45.59
US$48.30
+5.9%
12.2%US$64.00US$40.00n/a18
Aug ’25US$44.77
US$48.91
+9.2%
11.3%US$64.00US$40.00n/a18
Jul ’25US$42.11
US$49.17
+16.8%
11.0%US$66.00US$43.00n/a19
Jun ’25US$45.86
US$56.86
+24.0%
13.6%US$80.00US$44.00n/a19
May ’25US$47.31
US$58.18
+23.0%
11.6%US$80.00US$50.00n/a20
Apr ’25US$51.02
US$58.38
+14.4%
11.6%US$80.00US$50.00n/a20
Mar ’25US$60.37
US$60.51
+0.2%
11.1%US$80.00US$50.00n/a20
Feb ’25US$57.03
US$59.92
+5.1%
11.7%US$80.00US$50.00US$33.0119
Jan ’25US$57.10
US$60.70
+6.3%
11.8%US$80.00US$50.00US$37.9819
Dec ’24US$59.94
US$67.13
+12.0%
12.4%US$90.00US$53.00US$42.0819
Nov ’24US$56.17
US$68.66
+22.2%
11.4%US$90.00US$53.00US$43.5919
Oct ’24US$57.69
US$69.46
+20.4%
10.4%US$90.00US$56.00US$48.7419
Sep ’24US$66.74
US$69.68
+4.4%
10.2%US$90.00US$56.00US$45.5919
Aug ’24US$70.81
US$68.79
-2.9%
10.3%US$90.00US$56.00US$44.7719
Jul ’24US$66.78
US$68.08
+1.9%
10.2%US$90.00US$56.00US$42.1119
Jun ’24US$61.81
US$68.19
+10.3%
10.0%US$90.00US$60.00US$45.8618
May ’24US$65.29
US$68.14
+4.4%
10.0%US$90.00US$60.00US$47.3118
Apr ’24US$64.27
US$68.58
+6.7%
10.3%US$90.00US$60.00US$51.0218
Mar ’24US$64.25
US$70.53
+9.8%
10.0%US$90.00US$60.00US$60.3719
Feb ’24US$67.18
US$71.06
+5.8%
9.7%US$90.00US$60.00US$57.0318
Analyst Price Target
Consensus Narrative from 18 Analysts
US$45.47
Fair Value
29.5% undervalued intrinsic discount
18
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/02/21 23:01
End of Day Share Price 2025/02/21 00:00
Earnings2024/10/31
Annual Earnings2024/04/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Brown-Forman Corporation is covered by 40 analysts. 16 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Ishan MajumdarBaptista Research
Lauren LiebermanBarclays
Michael BrancaBarclays