Genius Sports Valuation

Is GENI undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of GENI when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: GENI ($8.71) is trading below our estimate of fair value ($13.22)

Significantly Below Fair Value: GENI is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for GENI?

Key metric: As GENI is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for GENI. This is calculated by dividing GENI's market cap by their current revenue.
What is GENI's PS Ratio?
PS Ratio3.9x
SalesUS$462.54m
Market CapUS$1.83b

Price to Sales Ratio vs Peers

How does GENI's PS Ratio compare to its peers?

The above table shows the PS ratio for GENI vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.4x
MCRI Monarch Casino & Resort
2.8x1.6%US$1.4b
RSI Rush Street Interactive
1.4x12.1%US$3.1b
ACEL Accel Entertainment
0.7x2.8%US$868.7m
MLCO Melco Resorts & Entertainment
0.6x7.2%US$2.6b
GENI Genius Sports
3.9x15.0%US$1.8b

Price-To-Sales vs Peers: GENI is expensive based on its Price-To-Sales Ratio (3.9x) compared to the peer average (1.4x).


Price to Sales Ratio vs Industry

How does GENI's PS Ratio compare vs other companies in the US Hospitality Industry?

31 CompaniesPrice / SalesEstimated GrowthMarket Cap
BLMN Bloomin' Brands
0.2x-2.3%US$1.01b
BALY Bally's
0.3x2.2%US$723.06m
TAST Carrols Restaurant Group
0.3x2.9%US$478.64m
GENK GEN Restaurant Group
0.2x18.5%US$246.98m
GENI 3.9xIndustry Avg. 1.6xNo. of Companies31PS01.22.43.64.86+
31 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: GENI is expensive based on its Price-To-Sales Ratio (3.9x) compared to the US Hospitality industry average (1.6x).


Price to Sales Ratio vs Fair Ratio

What is GENI's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

GENI PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio3.9x
Fair PS Ratio1.2x

Price-To-Sales vs Fair Ratio: GENI is expensive based on its Price-To-Sales Ratio (3.9x) compared to the estimated Fair Price-To-Sales Ratio (1.2x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst GENI forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$8.71
US$11.54
+32.5%
8.2%US$14.00US$10.00n/a13
Dec ’25US$10.04
US$11.23
+11.9%
13.7%US$14.00US$7.00n/a13
Nov ’25US$6.90
US$9.35
+35.5%
12.5%US$12.00US$7.00n/a13
Oct ’25US$7.44
US$9.35
+25.6%
12.5%US$12.00US$7.00n/a13
Sep ’25US$7.62
US$9.35
+22.7%
12.5%US$12.00US$7.00n/a13
Aug ’25US$6.76
US$8.92
+32.0%
13.7%US$12.00US$7.00n/a13
Jul ’25US$5.42
US$9.00
+66.1%
14.0%US$12.00US$7.00n/a13
Jun ’25US$5.24
US$9.00
+71.8%
14.5%US$12.00US$7.00n/a12
May ’25US$5.03
US$9.00
+78.9%
16.6%US$12.00US$7.00n/a11
Apr ’25US$5.57
US$9.15
+64.3%
16.2%US$12.00US$7.00n/a10
Mar ’25US$7.28
US$9.14
+25.5%
15.5%US$12.00US$7.00n/a11
Feb ’25US$7.06
US$9.14
+29.4%
15.5%US$12.00US$7.00n/a11
Jan ’25US$6.18
US$9.14
+47.8%
15.5%US$12.00US$7.00n/a11
Dec ’24US$5.65
US$8.95
+58.4%
15.1%US$12.00US$7.00US$10.0410
Nov ’24US$4.74
US$9.55
+101.5%
21.3%US$15.00US$7.00US$6.9010
Oct ’24US$5.33
US$9.75
+82.9%
20.2%US$15.00US$7.00US$7.4410
Sep ’24US$6.56
US$9.75
+48.6%
20.2%US$15.00US$7.00US$7.6210
Aug ’24US$7.90
US$8.40
+6.3%
20.8%US$12.00US$5.00US$6.7610
Jul ’24US$6.19
US$7.64
+23.4%
17.9%US$10.00US$5.00US$5.4211
Jun ’24US$5.58
US$7.45
+33.6%
19.3%US$10.00US$5.00US$5.2411
May ’24US$3.70
US$7.30
+97.3%
19.4%US$10.00US$5.00US$5.0310
Apr ’24US$4.98
US$7.30
+46.6%
19.4%US$10.00US$5.00US$5.5710
Mar ’24US$4.66
US$7.75
+66.3%
22.1%US$10.00US$5.00US$7.288
Feb ’24US$5.44
US$7.75
+42.5%
22.1%US$10.00US$5.00US$7.068
Jan ’24US$3.57
US$7.75
+117.1%
22.1%US$10.00US$5.00US$6.188
Dec ’23US$5.00
US$7.75
+55.0%
22.1%US$10.00US$5.00US$5.658

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.


Discover undervalued companies

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/22 09:18
End of Day Share Price 2024/12/20 00:00
Earnings2024/09/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Genius Sports Limited is covered by 14 analysts. 13 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Michael HickeyBenchmark Company
David BainB. Riley Securities, Inc.
William LampenBTIG