Genius Sports Valuation

Is GENI undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of GENI when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: GENI ($9.09) is trading below our estimate of fair value ($13.29)

Significantly Below Fair Value: GENI is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for GENI?

Key metric: As GENI is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for GENI. This is calculated by dividing GENI's market cap by their current revenue.
What is GENI's PS Ratio?
PS Ratio4.1x
SalesUS$462.54m
Market CapUS$1.91b

Price to Sales Ratio vs Peers

How does GENI's PS Ratio compare to its peers?

The above table shows the PS ratio for GENI vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.6x
RSI Rush Street Interactive
1.3x12.1%US$2.7b
MCRI Monarch Casino & Resort
3x1.9%US$1.5b
SGHC Super Group (SGHC)
1.8x6.7%US$3.0b
MLCO Melco Resorts & Entertainment
0.6x7.1%US$2.5b
GENI Genius Sports
4.1x14.9%US$1.9b

Price-To-Sales vs Peers: GENI is expensive based on its Price-To-Sales Ratio (4.1x) compared to the peer average (1.6x).


Price to Sales Ratio vs Industry

How does GENI's PS Ratio compare vs other companies in the US Hospitality Industry?

30 CompaniesPrice / SalesEstimated GrowthMarket Cap
BLMN Bloomin' Brands
0.2x-2.7%US$1.07b
CBRL Cracker Barrel Old Country Store
0.3x0.7%US$1.05b
BALY Bally's
0.3x2.4%US$726.31m
TAST Carrols Restaurant Group
0.3x2.9%US$478.64m
GENI 4.1xIndustry Avg. 1.6xNo. of Companies30PS01.22.43.64.86+
30 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: GENI is expensive based on its Price-To-Sales Ratio (4.1x) compared to the US Hospitality industry average (1.6x).


Price to Sales Ratio vs Fair Ratio

What is GENI's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

GENI PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio4.1x
Fair PS Ratio1.2x

Price-To-Sales vs Fair Ratio: GENI is expensive based on its Price-To-Sales Ratio (4.1x) compared to the estimated Fair Price-To-Sales Ratio (1.2x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst GENI forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$9.09
US$11.08
+21.9%
14.0%US$14.00US$7.00n/a13
Nov ’25US$6.90
US$9.35
+35.5%
12.5%US$12.00US$7.00n/a13
Oct ’25US$7.44
US$9.35
+25.6%
12.5%US$12.00US$7.00n/a13
Sep ’25US$7.62
US$9.35
+22.7%
12.5%US$12.00US$7.00n/a13
Aug ’25US$6.76
US$8.92
+32.0%
13.7%US$12.00US$7.00n/a13
Jul ’25US$5.42
US$9.00
+66.1%
14.0%US$12.00US$7.00n/a13
Jun ’25US$5.24
US$9.00
+71.8%
14.5%US$12.00US$7.00n/a12
May ’25US$5.03
US$9.00
+78.9%
16.6%US$12.00US$7.00n/a11
Apr ’25US$5.57
US$9.15
+64.3%
16.2%US$12.00US$7.00n/a10
Mar ’25US$7.28
US$9.14
+25.5%
15.5%US$12.00US$7.00n/a11
Feb ’25US$7.06
US$9.14
+29.4%
15.5%US$12.00US$7.00n/a11
Jan ’25US$6.18
US$9.14
+47.8%
15.5%US$12.00US$7.00n/a11
Dec ’24US$5.65
US$8.95
+58.4%
15.1%US$12.00US$7.00n/a10
Nov ’24US$4.74
US$9.55
+101.5%
21.3%US$15.00US$7.00US$6.9010
Oct ’24US$5.33
US$9.75
+82.9%
20.2%US$15.00US$7.00US$7.4410
Sep ’24US$6.56
US$9.75
+48.6%
20.2%US$15.00US$7.00US$7.6210
Aug ’24US$7.90
US$8.40
+6.3%
20.8%US$12.00US$5.00US$6.7610
Jul ’24US$6.19
US$7.64
+23.4%
17.9%US$10.00US$5.00US$5.4211
Jun ’24US$5.58
US$7.45
+33.6%
19.3%US$10.00US$5.00US$5.2411
May ’24US$3.70
US$7.30
+97.3%
19.4%US$10.00US$5.00US$5.0310
Apr ’24US$4.98
US$7.30
+46.6%
19.4%US$10.00US$5.00US$5.5710
Mar ’24US$4.66
US$7.75
+66.3%
22.1%US$10.00US$5.00US$7.288
Feb ’24US$5.44
US$7.75
+42.5%
22.1%US$10.00US$5.00US$7.068
Jan ’24US$3.57
US$7.75
+117.1%
22.1%US$10.00US$5.00US$6.188
Dec ’23US$5.00
US$7.75
+55.0%
22.1%US$10.00US$5.00US$5.658
Nov ’23US$5.25
US$7.75
+47.6%
22.1%US$10.00US$5.00US$4.748

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.


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