Dutch Bros Management
Management criteria checks 2/4
Dutch Bros' CEO is Christine Barone, appointed in Feb 2023, has a tenure of 2.17 years. total yearly compensation is $4.97M, comprised of 15.1% salary and 84.9% bonuses, including company stock and options. directly owns 0.036% of the company’s shares, worth $3.76M. The average tenure of the management team and the board of directors is 1.2 years and 2 years respectively.
Key information
Christine Barone
Chief executive officer
US$5.0m
Total compensation
| CEO salary percentage | 15.1% |
| CEO tenure | 2.2yrs |
| CEO ownership | 0.04% |
| Management average tenure | 1.2yrs |
| Board average tenure | 2yrs |
Recent management updates
Recent updates
Is Now The Time To Put Dutch Bros (NYSE:BROS) On Your Watchlist?
Apr 15
Iced Growth, Hot Valuation: Why Dutch Bros Is Still A Hold
Apr 14Dutch Bros: Beware Huge Valuation And Tariff Risks (Rating Downgrade)
Apr 06Is Dutch Bros (NYSE:BROS) Using Too Much Debt?
Mar 28Dutch Bros: Dripping With Success
Mar 06Investors Appear Satisfied With Dutch Bros Inc.'s (NYSE:BROS) Prospects As Shares Rocket 26%
Feb 23Dutch Bros Q4 Earnings: A Growth Story With Caveats
Feb 13Investors Could Be Concerned With Dutch Bros' (NYSE:BROS) Returns On Capital
Feb 13Dutch Bros: Coffee Is Getting Expensive
Jan 18The Price Is Right For Dutch Bros Inc. (NYSE:BROS)
Jan 08Is Dutch Bros (NYSE:BROS) A Risky Investment?
Dec 21Dutch Bros: Getting Right Everything Starbucks Is Getting Wrong
Nov 27Dutch Bros: Trends Are Starting To Slip, Take Profits Here (Rating Downgrade)
Nov 20Dutch Bros' (NYSE:BROS) Performance Is Even Better Than Its Earnings Suggest
Nov 14Capital Allocation Trends At Dutch Bros (NYSE:BROS) Aren't Ideal
Nov 10Does Dutch Bros (NYSE:BROS) Deserve A Spot On Your Watchlist?
Oct 22Dutch Bros: Positive Fundamental Change But Still Cautious (Rating Upgrade)
Oct 20Dutch Bros Inc. (NYSE:BROS) Not Flying Under The Radar
Oct 04Dutch Bros: With Raised Guidance, Buy The Dip
Sep 20Is Dutch Bros (NYSE:BROS) Using Too Much Debt?
Sep 15Dutch Bros Vs. Starbucks: David Against Goliath
Sep 13
Innovative Offerings And Strategic Expansions Set To Propel Revenue And Loyalty
Aug 29 Innovations like boba and protein milk, along with a push for brand loyalty through Dutch Rewards, pave the way for revenue growth and increased transactions.Dutch Bros Stock Revisited After Q2 Earnings (Technical Analysis)
Aug 10Dutch Bros' (NYSE:BROS) Returns On Capital Not Reflecting Well On The Business
Aug 09Dutch Bros: Positive Takeaways From H1 Traffic Data, Investor Conferences
Jul 19Dutch Bros: Delicious Growth Like Good Old Coffee
Jun 09Dutch Bros Inc. (NYSE:BROS) Stocks Shoot Up 31% But Its P/S Still Looks Reasonable
Jun 05Dutch Bros: Inflationary Pressures Could Be A Tailwind For Expansion
Jun 03Dutch Bros' Strong Q1 Earnings Report Shows It Is Leagues Ahead Of Starbucks
May 08Dutch Bros: Fundamental Analysis Warrants Caution To Investors At This Valuation
Apr 09Dutch Bros: Upside Potential Remains High If Growth Remains
Mar 24Dutch Bros: Staying Bullish As Top-Line Growth Remains Strong
Mar 08CEO Compensation Analysis
| Date | Total Compensation | Salary | Company Earnings |
|---|---|---|---|
| Dec 31 2024 | US$5m | US$750k | US$35m |
| Sep 30 2024 | n/a | n/a | US$30m |
| Jun 30 2024 | n/a | n/a | US$22m |
| Mar 31 2024 | n/a | n/a | US$13m |
| Dec 31 2023 | US$4m | US$566k | US$2m |
Compensation vs Market: Christine's total compensation ($USD4.97M) is below average for companies of similar size in the US market ($USD14.30M).
Compensation vs Earnings: Christine's compensation has been consistent with company performance over the past year.
CEO
Christine Barone (49 yo)
2.2yrs
Tenure
US$4,968,400
Compensation
Ms. Christine Barone has been President at Dutch Bros Inc. since February 06, 2023 and also serves as its Chief Executive Officer and Director since January 1, 2024. Ms. Barone joined the Dutch Bros Inc. i...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Co-Founder & Executive Chairman of the Board | 3.7yrs | US$1.50m | 4.97% $ 516.4m | |
| CEO, President & Director | 2.2yrs | US$4.97m | 0.036% $ 3.8m | |
| Chief Financial Officer | 1.2yrs | US$3.54m | 0.013% $ 1.4m | |
| President of Operations | 1yr | US$2.65m | 0.0089% $ 923.0k | |
| Chief Legal Officer & Company Secretary | 2.6yrs | US$1.89m | 0.012% $ 1.2m | |
| Chief Marketing Officer | 1.8yrs | US$1.51m | 0.0035% $ 361.7k | |
| Chief Technology & Information Officer | less than a year | no data | no data | |
| Director of Investor Relations & Corporate Development | no data | no data | no data | |
| Chief People Officer | 1.3yrs | no data | no data | |
| Vice Chair | 1yr | US$626.16k | 0.86% $ 89.7m | |
| Senior VP of Operations Systems and Standard | no data | no data | no data | |
| Chief Development Officer | less than a year | no data | no data |
1.2yrs
Average Tenure
52yo
Average Age
Experienced Management: BROS's management team is not considered experienced ( 1.2 years average tenure), which suggests a new team.
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Co-Founder & Executive Chairman of the Board | 3.7yrs | US$1.50m | 4.97% $ 516.4m | |
| CEO, President & Director | 1.3yrs | US$4.97m | 0.036% $ 3.8m | |
| Director | 3.7yrs | US$179.98k | 0.010% $ 1.0m | |
| Independent Director | less than a year | US$50.77k | no data | |
| Independent Director | 3.3yrs | US$198.58k | 0.014% $ 1.4m | |
| Independent Director | less than a year | US$39.80k | no data | |
| Independent Director | 1.4yrs | US$260.53k | 0.0034% $ 348.2k | |
| Independent Director | 2.7yrs | US$204.98k | 0.0076% $ 784.8k | |
| Independent Director | less than a year | no data | no data | |
| Director | 3.7yrs | US$187.59k | 0.010% $ 1.0m |
2.0yrs
Average Tenure
50.5yo
Average Age
Experienced Board: BROS's board of directors are not considered experienced ( 2 years average tenure), which suggests a new board.
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/04/15 19:12 |
| End of Day Share Price | 2025/04/15 00:00 |
| Earnings | 2024/12/31 |
| Annual Earnings | 2024/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
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Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Dutch Bros Inc. is covered by 17 analysts. 13 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| David Tarantino | Baird |
| Ishan Majumdar | Baptista Research |
| Jeffrey Bernstein | Barclays |