NIKE, Inc.

NYSE:NKE Stock Report

Market Cap: US$113.8b

NIKE Valuation

Is NKE undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

1/6

Valuation Score 1/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of NKE when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: NKE ($74.65) is trading above our estimate of fair value ($66.11)

Significantly Below Fair Value: NKE is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for NKE?

Key metric: As NKE is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for NKE. This is calculated by dividing NKE's market cap by their current earnings.
What is NKE's PE Ratio?
PE Ratio22.7x
EarningsUS$4.89b
Market CapUS$113.75b

Price to Earnings Ratio vs Peers

How does NKE's PE Ratio compare to its peers?

The above table shows the PE ratio for NKE vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average58.3x
DECK Deckers Outdoor
35.7x8.3%US$31.5b
SKX Skechers U.S.A
16.3x12.0%US$10.2b
BIRK Birkenstock Holding
54.4x29.8%US$11.1b
ONON On Holding
126.7x29.4%US$17.8b
NKE NIKE
22.7x3.0%US$113.8b

Price-To-Earnings vs Peers: NKE is good value based on its Price-To-Earnings Ratio (22.7x) compared to the peer average (58.3x).

Price to Earnings Ratio vs Industry

How does NKE's PE Ratio compare vs other companies in the US Luxury Industry?

2 CompaniesPrice / EarningsEstimated GrowthMarket Cap
JXG JX Luxventure
1.7xn/aUS$5.31m
DLAP.Q Delta Apparel
n/an/aUS$7.00
No more companies available in this PE range
NKE 22.7xIndustry Avg. 18.6xNo. of Companies6PE01020304050+
2 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: NKE is expensive based on its Price-To-Earnings Ratio (22.7x) compared to the US Luxury industry average (18.6x).

Price to Earnings Ratio vs Fair Ratio

What is NKE's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

NKE PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio22.7x
Fair PE Ratio20.6x

Price-To-Earnings vs Fair Ratio: NKE is expensive based on its Price-To-Earnings Ratio (22.7x) compared to the estimated Fair Price-To-Earnings Ratio (20.6x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst NKE forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$74.65
US$86.48
+15.8%
17.1%US$120.00US$50.00n/a34
Dec ’25US$78.77
US$90.86
+15.4%
15.2%US$120.00US$57.00n/a34
Nov ’25US$78.06
US$91.64
+17.4%
14.7%US$120.00US$57.00n/a34
Oct ’25US$89.13
US$92.64
+3.9%
15.9%US$124.00US$57.00n/a34
Sep ’25US$83.32
US$91.73
+10.1%
16.2%US$124.00US$60.00n/a34
Aug ’25US$73.85
US$91.51
+23.9%
17.0%US$124.00US$60.00n/a33
Jul ’25US$76.83
US$96.13
+25.1%
17.0%US$129.00US$60.00n/a33
Jun ’25US$95.05
US$111.25
+17.0%
12.4%US$130.00US$75.00n/a34
May ’25US$90.34
US$112.20
+24.2%
12.8%US$137.46US$75.00n/a35
Apr ’25US$92.56
US$113.74
+22.9%
12.4%US$137.46US$75.00n/a37
Mar ’25US$101.88
US$122.55
+20.3%
11.2%US$142.00US$88.00n/a37
Feb ’25US$101.76
US$123.50
+21.4%
11.5%US$150.00US$88.00n/a37
Jan ’25US$108.57
US$123.70
+13.9%
11.7%US$150.00US$88.00n/a36
Dec ’24US$113.48
US$120.93
+6.6%
13.0%US$150.00US$88.00US$78.7735
Nov ’24US$100.88
US$121.07
+20.0%
13.2%US$150.00US$88.00US$78.0633
Oct ’24US$95.62
US$123.44
+29.1%
13.2%US$150.00US$88.00US$89.1333
Sep ’24US$102.36
US$128.54
+25.6%
11.6%US$151.87US$92.00US$83.3233
Aug ’24US$109.40
US$128.78
+17.7%
11.7%US$151.87US$92.00US$73.8533
Jul ’24US$110.37
US$130.03
+17.8%
11.2%US$151.87US$95.00US$76.8334
Jun ’24US$103.63
US$136.03
+31.3%
11.6%US$160.00US$95.00US$95.0533
May ’24US$127.92
US$135.19
+5.7%
11.4%US$160.00US$98.00US$90.3433
Apr ’24US$122.64
US$134.40
+9.6%
11.8%US$160.00US$98.00US$92.5633
Mar ’24US$118.58
US$131.04
+10.5%
13.9%US$185.00US$85.00US$101.8834
Feb ’24US$129.50
US$130.16
+0.5%
13.6%US$185.00US$85.00US$101.7634
Jan ’24US$117.01
US$126.27
+7.9%
13.3%US$185.00US$85.00US$108.5734
Dec ’23US$111.11
US$110.07
-0.9%
19.5%US$185.00US$77.00US$113.4833

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/30 22:38
End of Day Share Price 2024/12/30 00:00
Earnings2024/11/30
Annual Earnings2024/05/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

NIKE, Inc. is covered by 86 analysts. 37 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
David HeasmanAccountability Research Corporation
John StaszakArgus Research Company
David TurnerAvondale Partners