Deluxe Valuation

Is DLX undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of DLX when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: DLX ($21.78) is trading below our estimate of fair value ($58.18)

Significantly Below Fair Value: DLX is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for DLX?

Other financial metrics that can be useful for relative valuation.

DLX key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue1.2x
Enterprise Value/EBITDA6.5x
PEG Ratio0.7x

Price to Earnings Ratio vs Peers

How does DLX's PE Ratio compare to its peers?

The above table shows the PE ratio for DLX vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average17.1x
EBF Ennis
13.2xn/aUS$542.8m
CMPR Cimpress
24.2x25.6%US$2.1b
BRC Brady
16.5x6.7%US$3.1b
TILE Interface
14.6x20.5%US$852.1m
DLX Deluxe
28.1x39.4%US$947.9m

Price-To-Earnings vs Peers: DLX is expensive based on its Price-To-Earnings Ratio (28.1x) compared to the peer average (17.1x).


Price to Earnings Ratio vs Industry

How does DLX's PE Ratio compare vs other companies in the US Commercial Services Industry?

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a14.1%
n/an/an/a
No. of CompaniesPE048121620

Fetching data

0 CompaniesPrice / EarningsEstimated GrowthMarket Cap
Industry Avg.n/a14.1%
n/an/an/a
No more companies

Price-To-Earnings vs Industry: DLX is expensive based on its Price-To-Earnings Ratio (28.1x) compared to the US Commercial Services industry average (24.9x).


Price to Earnings Ratio vs Fair Ratio

What is DLX's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

DLX PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio28.1x
Fair PE Ratio32.6x

Price-To-Earnings vs Fair Ratio: DLX is good value based on its Price-To-Earnings Ratio (28.1x) compared to the estimated Fair Price-To-Earnings Ratio (32.6x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst DLX forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$21.78
US$29.75
+36.6%
13.3%US$35.00US$25.00n/a4
Jun ’25US$22.73
US$29.75
+30.9%
13.3%US$35.00US$25.00n/a4
May ’25US$19.89
US$29.25
+47.1%
11.4%US$33.00US$25.00n/a4
Apr ’25US$20.18
US$30.00
+48.7%
11.9%US$33.00US$25.00n/a3
Mar ’25US$19.41
US$30.00
+54.6%
11.9%US$33.00US$25.00n/a3
Feb ’25US$20.41
US$30.00
+47.0%
11.9%US$33.00US$25.00n/a3
Jan ’25US$21.45
US$30.00
+39.9%
11.9%US$33.00US$25.00n/a3
Dec ’24US$18.81
US$28.67
+52.4%
11.5%US$33.00US$25.00n/a3
Nov ’24US$16.19
US$28.33
+75.0%
10.1%US$32.00US$25.00n/a3
Oct ’24US$18.89
US$28.33
+50.0%
10.1%US$32.00US$25.00n/a3
Sep ’24US$20.62
US$28.33
+37.4%
10.1%US$32.00US$25.00n/a3
Aug ’24US$18.80
US$27.33
+45.4%
6.2%US$29.00US$25.00n/a3
Jul ’24US$17.48
US$27.33
+56.4%
6.2%US$29.00US$25.00n/a3
Jun ’24US$15.76
US$27.33
+73.4%
6.2%US$29.00US$25.00US$22.733
May ’24US$14.84
US$27.33
+84.2%
6.2%US$29.00US$25.00US$19.893
Apr ’24US$16.00
US$27.33
+70.8%
6.2%US$29.00US$25.00US$20.183
Mar ’24US$17.98
US$27.33
+52.0%
6.2%US$29.00US$25.00US$19.413
Feb ’24US$20.25
US$28.50
+40.7%
12.3%US$32.00US$25.00US$20.412
Jan ’24US$16.98
US$28.50
+67.8%
12.3%US$32.00US$25.00US$21.452
Dec ’23US$19.27
US$28.50
+47.9%
12.3%US$32.00US$25.00US$18.812
Nov ’23US$18.55
US$32.50
+75.2%
1.5%US$33.00US$32.00US$16.192
Oct ’23US$16.65
US$34.50
+107.2%
4.3%US$36.00US$33.00US$18.892
Sep ’23US$19.20
US$34.50
+79.7%
4.3%US$36.00US$33.00US$20.622
Aug ’23US$25.49
US$40.50
+58.9%
3.7%US$42.00US$39.00US$18.802
Jul ’23US$22.26
US$40.50
+81.9%
3.7%US$42.00US$39.00US$17.482
Jun ’23US$23.74
US$46.00
+93.8%
17.1%US$57.00US$39.00US$15.763

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.


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