Brady Valuation

Is BRC undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of BRC when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: BRC ($72.78) is trading below our estimate of fair value ($134.19)

Significantly Below Fair Value: BRC is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for BRC?

Key metric: As BRC is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for BRC. This is calculated by dividing BRC's market cap by their current earnings.
What is BRC's PE Ratio?
PE Ratio17.7x
EarningsUS$196.01m
Market CapUS$3.48b

Price to Earnings Ratio vs Peers

How does BRC's PE Ratio compare to its peers?

The above table shows the PE ratio for BRC vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average38.3x
CMPR Cimpress
13.1x10.2%US$2.0b
DLX Deluxe
18.7x26.2%US$1.0b
EBF Ennis
13.3xn/aUS$545.0m
GEO GEO Group
108.1x90.3%US$3.9b
BRC Brady
17.7x8.8%US$3.5b

Price-To-Earnings vs Peers: BRC is good value based on its Price-To-Earnings Ratio (17.7x) compared to the peer average (38.3x).


Price to Earnings Ratio vs Industry

How does BRC's PE Ratio compare vs other companies in the US Commercial Services Industry?

7 CompaniesPrice / EarningsEstimated GrowthMarket Cap
SGTM Sustainable Green Team
3.9xn/aUS$43.63m
CDTG CDT Environmental Technology Investment Holdings
4.6xn/aUS$34.24m
PGTK Pacific Green Technologies
3.9xn/aUS$31.29m
OMEX Odyssey Marine Exploration
0.7xn/aUS$8.09m
BRC 17.7xIndustry Avg. 32.3xNo. of Companies9PE020406080100+
7 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: BRC is good value based on its Price-To-Earnings Ratio (17.7x) compared to the US Commercial Services industry average (32.3x).


Price to Earnings Ratio vs Fair Ratio

What is BRC's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

BRC PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio17.7x
Fair PE Ratio22.2x

Price-To-Earnings vs Fair Ratio: BRC is good value based on its Price-To-Earnings Ratio (17.7x) compared to the estimated Fair Price-To-Earnings Ratio (22.2x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst BRC forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$72.78
US$87.00
+19.5%
1.1%US$88.00US$86.00n/a2
Nov ’25US$71.45
US$86.00
+20.4%
1.9%US$88.00US$84.00n/a3
Oct ’25US$75.10
US$84.67
+12.7%
4.0%US$88.00US$80.00n/a3
Sep ’25US$74.04
US$81.00
+9.4%
5.3%US$85.00US$75.00n/a3
Aug ’25US$71.33
US$76.00
+6.5%
3.9%US$80.00US$73.00n/a3
Jul ’25US$65.16
US$76.00
+16.6%
3.9%US$80.00US$73.00n/a3
Jun ’25US$68.27
US$76.00
+11.3%
3.9%US$80.00US$73.00n/a3
May ’25US$59.03
US$69.00
+16.9%
5.4%US$73.00US$64.00n/a3
Apr ’25US$59.76
US$69.00
+15.5%
5.4%US$73.00US$64.00n/a3
Mar ’25US$58.68
US$69.00
+17.6%
5.4%US$73.00US$64.00n/a3
Feb ’25US$60.61
US$67.00
+10.5%
3.2%US$70.00US$65.00n/a3
Jan ’25US$58.69
US$62.33
+6.2%
13.1%US$70.00US$51.00n/a3
Dec ’24US$56.28
US$62.33
+10.8%
13.1%US$70.00US$51.00n/a3
Nov ’24US$51.98
US$62.33
+19.9%
13.1%US$70.00US$51.00US$71.453
Oct ’24US$54.92
US$61.00
+11.1%
16.4%US$70.00US$47.00US$75.103
Sep ’24US$50.80
US$60.33
+18.8%
16.1%US$70.00US$47.00US$74.043
Aug ’24US$51.14
US$60.33
+18.0%
16.1%US$70.00US$47.00US$71.333
Jul ’24US$47.57
US$61.00
+28.2%
14.5%US$70.00US$49.00US$65.163
Jun ’24US$47.76
US$61.00
+27.7%
14.5%US$70.00US$49.00US$68.273
May ’24US$52.23
US$61.00
+16.8%
14.5%US$70.00US$49.00US$59.033
Apr ’24US$53.73
US$61.33
+14.2%
13.7%US$70.00US$50.00US$59.763
Mar ’24US$55.50
US$61.33
+10.5%
13.7%US$70.00US$50.00US$58.683
Feb ’24US$55.22
US$60.33
+9.3%
14.3%US$70.00US$49.00US$60.613
Jan ’24US$47.10
US$60.33
+28.1%
14.3%US$70.00US$49.00US$58.693
Dec ’23US$47.97
US$58.67
+22.3%
18.5%US$70.00US$44.00US$56.283
Nov ’23US$46.51
US$58.67
+26.1%
18.5%US$70.00US$44.00US$51.983

Analyst Forecast: Target price is less than 20% higher than the current share price.


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