Herc Holdings Valuation

Is HRI undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of HRI when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: HRI ($213.45) is trading below our estimate of fair value ($1899.84)

Significantly Below Fair Value: HRI is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for HRI?

Key metric: As HRI is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for HRI. This is calculated by dividing HRI's market cap by their current earnings.
What is HRI's PE Ratio?
PE Ratio17.4x
EarningsUS$348.00m
Market CapUS$6.12b

Price to Earnings Ratio vs Peers

How does HRI's PE Ratio compare to its peers?

The above table shows the PE ratio for HRI vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average22.1x
BECN Beacon Roofing Supply
18.1x13.0%US$6.8b
SITE SiteOne Landscape Supply
44.4x19.6%US$6.2b
AL Air Lease
10.9x12.7%US$5.4b
RUSH.A Rush Enterprises
15x8.8%US$4.6b
HRI Herc Holdings
17.4x15.0%US$6.1b

Price-To-Earnings vs Peers: HRI is good value based on its Price-To-Earnings Ratio (17.4x) compared to the peer average (22.1x).


Price to Earnings Ratio vs Industry

How does HRI's PE Ratio compare vs other companies in the US Trade Distributors Industry?

1 CompanyPrice / EarningsEstimated GrowthMarket Cap
BYU BAIYU Holdings
0.8xn/aUS$9.09m
No more companies available in this PE range
HRI 17.4xIndustry Avg. 16.9xNo. of Companies7PE01020304050+
1 CompanyEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: HRI is expensive based on its Price-To-Earnings Ratio (17.4x) compared to the US Trade Distributors industry average (17x).


Price to Earnings Ratio vs Fair Ratio

What is HRI's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

HRI PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio17.4x
Fair PE Ratio24.6x

Price-To-Earnings vs Fair Ratio: HRI is good value based on its Price-To-Earnings Ratio (17.4x) compared to the estimated Fair Price-To-Earnings Ratio (24.6x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst HRI forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$213.45
US$228.00
+6.8%
17.5%US$294.00US$150.00n/a9
Nov ’25US$210.17
US$229.44
+9.2%
18.4%US$307.00US$150.00n/a9
Oct ’25US$159.82
US$188.56
+18.0%
25.8%US$307.00US$125.00n/a9
Sep ’25US$146.37
US$187.44
+28.1%
26.3%US$307.00US$125.00n/a9
Aug ’25US$144.10
US$187.44
+30.1%
26.3%US$307.00US$125.00n/a9
Jul ’25US$129.24
US$188.11
+45.6%
27.0%US$312.00US$115.00n/a9
Jun ’25US$145.07
US$189.33
+30.5%
26.5%US$312.00US$115.00n/a9
May ’25US$144.41
US$188.44
+30.5%
26.5%US$312.00US$115.00n/a9
Apr ’25US$166.47
US$180.44
+8.4%
28.7%US$304.00US$110.00n/a9
Mar ’25US$163.16
US$181.50
+11.2%
31.7%US$335.00US$110.00n/a10
Feb ’25US$152.61
US$172.91
+13.3%
33.3%US$335.00US$105.00n/a11
Jan ’25US$148.89
US$168.64
+13.3%
28.9%US$298.00US$105.00n/a11
Dec ’24US$131.32
US$168.55
+28.3%
28.9%US$298.00US$105.00n/a11
Nov ’24US$106.38
US$169.00
+58.9%
30.1%US$298.00US$105.00US$210.1711
Oct ’24US$118.94
US$178.64
+50.2%
28.7%US$313.00US$124.00US$159.8211
Sep ’24US$133.81
US$178.64
+33.5%
28.7%US$313.00US$124.00US$146.3711
Aug ’24US$136.03
US$174.40
+28.2%
29.8%US$313.00US$124.00US$144.1010
Jul ’24US$136.85
US$176.00
+28.6%
34.8%US$326.00US$105.00US$129.2410
Jun ’24US$103.34
US$176.00
+70.3%
34.8%US$326.00US$105.00US$145.0710
May ’24US$100.88
US$176.00
+74.5%
34.8%US$326.00US$105.00US$144.4110
Apr ’24US$113.90
US$182.60
+60.3%
29.6%US$304.00US$105.00US$166.4710
Mar ’24US$144.04
US$188.60
+30.9%
25.5%US$304.00US$140.00US$163.1610
Feb ’24US$156.77
US$180.00
+14.8%
28.2%US$304.00US$130.00US$152.6110
Jan ’24US$131.57
US$167.10
+27.0%
28.3%US$270.00US$120.00US$148.8910
Dec ’23US$130.25
US$167.10
+28.3%
28.3%US$270.00US$120.00US$131.3210
Nov ’23US$121.47
US$165.60
+36.3%
28.9%US$270.00US$120.00US$106.3810

Analyst Forecast: Target price is less than 20% higher than the current share price.


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