CNH Industrial (NYSE:CNH): Evaluating Valuation After Major Bond Issue and Leadership Share Purchase

CNH Industrial (NYSE:CNH) has caught investor attention after completing a sizable euro-denominated bond offering and seeing Director Suzanne Heywood acquire over 52,000 shares. Both moves underscore confidence amid challenging industry conditions.

See our latest analysis for CNH Industrial.

After a rough patch marked by weaker demand and global headwinds, CNH Industrial’s recent bond raise and insider buying have come at a moment when momentum remains in question. The past year’s total shareholder return is down nearly 22%, with this year’s share price also softening and suggesting that risk perception remains elevated. These strategic moves could help stabilize sentiment over the coming months.

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Given CNH Industrial’s hefty discount to analyst price targets and recent insider buying, is the current share price an undervalued entry point, or is the market already factoring in any potential turnaround ahead?

Most Popular Narrative: 31.3% Undervalued

Compared to the recent closing price of $9.69, the most widely followed narrative puts CNH Industrial’s fair value at $14.11, implying a notable gap between market skepticism and the analyst model. This valuation incorporates both cyclical challenges and a roadmap for medium-term upside.

The integration of advanced connectivity and precision technologies (e.g., the Starlink partnership, FieldOps platform, in-house tech stack) positions CNH to capture greater recurring, higher-margin revenue streams from software, data, and tech-enabled services, supporting net margin and long-term earnings growth.

Read the complete narrative.

What’s powering this bullish outlook? The narrative rests on ambitious future earnings, a margin boost few expect, and a risk discount that signals confidence in a sector rebound. The math behind this rating may surprise you—see which key financial assumptions fuel the gap between price and perceived value.

Result: Fair Value of $14.11 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, persistent tariff uncertainties and ongoing weakness in North American market demand could present near-term hurdles for CNH’s recovery narrative.

Find out about the key risks to this CNH Industrial narrative.

Build Your Own CNH Industrial Narrative

Feel that a different perspective might better capture CNH Industrial’s potential, or want to dig into the numbers firsthand? It only takes a couple minutes to build your own outlook and see where your findings lead. Do it your way.

A great starting point for your CNH Industrial research is our analysis highlighting 2 key rewards and 3 important warning signs that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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