Rush Enterprises, Inc.

NasdaqGS:RUSH.A Stock Report

Market Cap: US$5.6b

Rush Enterprises Past Earnings Performance

Past criteria checks 2/6

Rush Enterprises has been growing earnings at an average annual rate of 3.6%, while the Trade Distributors industry saw earnings growing at 7.6% annually. Revenues have been growing at an average rate of 8.9% per year. Rush Enterprises's return on equity is 11.7%, and it has net margins of 3.6%.

Key information

3.60%

Earnings growth rate

5.03%

EPS growth rate

Trade Distributors Industry Growth23.44%
Revenue growth rate8.91%
Return on equity11.66%
Net Margin3.65%
Last Earnings Update31 Mar 2026

Recent past performance updates

Recent updates

Analysis Article May 01

Earnings Beat: Rush Enterprises, Inc. Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Models

Rush Enterprises, Inc. ( NASDAQ:RUSH.A ) last week reported its latest quarterly results, which makes it a good time...
Narrative Update Apr 25

RUSH.A: 2026 Execution And Buybacks Are Expected To Support Cautious Upside

Analysts have raised their price target on Rush Enterprises to $73 from $70, citing updated views on revenue, margins and future P/E assumptions as they express cautious optimism about potential improvement into 2026. Analyst Commentary Recent research points to a balanced view on Rush Enterprises, with the updated US$73 price target framed around revised revenue, margin and P/E expectations and a cautious stance on how quickly conditions could improve into 2026.
Narrative Update Apr 09

RUSH.A: 2026 Execution And Buybacks Are Expected To Unlock Upside Potential

Narrative Update on Rush Enterprises Analysts have lifted their blended price target on Rush Enterprises by $3 to $73. This reflects research that points to a modestly higher future P/E assumption and a slightly higher discount rate, while keeping long term growth and margin forecasts broadly consistent.
Narrative Update Mar 25

RUSH.A: 2026 Execution And Repurchases Will Support Repricing Potential

Analysts have lifted their price targets on Rush Enterprises by up to $10 to around the low $70s, reflecting cautiously optimistic expectations for improvement into 2026 and slightly higher assumptions for the company’s discount rate and future P/E multiple. Analyst Commentary Recent research points to a more constructive tone on Rush Enterprises, with price targets moving into the low US$70s and commentary centered on what execution and market conditions might look like into 2026.
Narrative Update Mar 07

RUSH.A: 2026 Execution And Ongoing Buybacks Will Drive Upside Potential

Analysts have nudged their price target on Rush Enterprises higher, with the latest Street research pointing to incremental increases. UBS, for instance, has moved its target to $73, supported by a slightly lower discount rate and a modestly higher assumed future P/E multiple in their updated models.
Narrative Update Feb 21

RUSH.A: Buybacks And 2026 Outlook Will Shape Future Return Balance

Analysts have lifted their price expectations for Rush Enterprises, with recent target increases such as the move to $73 helping to support a higher blended fair value estimate of about $78.67 as they factor in updated views on growth, margins, and future P/E multiples. Analyst Commentary Recent Street research on Rush Enterprises reflects a mix of optimism and caution, with price targets such as the move to US$73 and a US$10 upward adjustment from another firm feeding into the current blended fair value view.
New Narrative Feb 10

Aftermarket And Leasing Strength Will Support A More Resilient Future Earnings Profile

Catalysts About Rush Enterprises Rush Enterprises operates a network of commercial vehicle dealerships offering truck sales, leasing, parts, service and collision repair across the U.S. and Canada. What are the underlying business or industry changes driving this perspective?
Narrative Update Feb 05

RUSH.A: Buybacks And Neutral Research Will Shape Future Return Balance

Analysts have nudged their fair value estimate for Rush Enterprises to $65.00 from $62.50. This reflects updated assumptions on discount rate, revenue growth, profit margin and future P/E after recent research, including a new neutral initiation and a higher price target from major firms.
Analysis Article Feb 04

Rush Enterprises, Inc. (NASDAQ:RUSH.A) Stock Rockets 25% As Investors Are Less Pessimistic Than Expected

Rush Enterprises, Inc. ( NASDAQ:RUSH.A ) shares have continued their recent momentum with a 25% gain in the last month...
Narrative Update Jan 21

RUSH.A: Buybacks And Revised P E Assumptions Will Shape Future Returns

Analysts have lifted their price target on Rush Enterprises by US$5 to US$62.50, citing updated assumptions around revenue growth, margins and future P/E levels as key drivers of the change. Analyst Commentary Bullish Takeaways Bullish analysts see the higher US$62.50 target as better aligned with their updated assumptions on revenue growth, reflecting confidence that the current P/E multiple still leaves room for upside if execution matches their forecasts.
Narrative Update Jan 07

RUSH.A: Buybacks And Updated Assumptions Will Support Measured Future Returns

Analysts have maintained their fair value estimate for Rush Enterprises at $57.50 and have fine tuned assumptions around the discount rate, revenue growth, profit margins and future P/E, reflecting updated views on the risk profile and earnings power of the business. What's in the News On December 1, 2025, Rush Enterprises' board approved second amended and restated articles of incorporation at its annual general meeting, updating the company's governing documents (company filing).
Narrative Update Dec 22

RUSH.A: Buybacks And Stable Margins Will Support Future Shareholder Returns

Analysts have modestly adjusted their price target on Rush Enterprises upward to approximately $57.50 per share, citing slightly lower discount rate assumptions and steady expectations for long term growth, profitability, and valuation multiples. What's in the News The Board of Directors approved the second amended and restated articles of incorporation at the December 1, 2025 AGM, signaling updated corporate governance and capital structure provisions (company filing).
Narrative Update Dec 07

RUSH.A: Share Repurchases And Stable Margins Will Support Future Returns

Analysts have modestly raised their price target on Rush Enterprises to approximately $57.50 per share from about $57.00, citing slightly lower discount-rate assumptions and sustained expectations for steady revenue growth, stable profit margins, and a consistent future price to earnings multiple. What's in the News Shareholders approved the second amended and restated articles of incorporation at the December 1, 2025 annual general meeting, signaling updated corporate governance and capital structure provisions (company filing).
Narrative Update Nov 23

RUSH.A: Share Buybacks And Lower Discount Rate Will Support Future Upside

Analysts have reiterated their price target for Rush Enterprises at $57.50, citing minimal adjustments to key financial assumptions and an outlook that remains steady because of the company’s underlying fundamentals. What's in the News Between July 1, 2025 and September 30, 2025, Rush Enterprises repurchased 165,376 shares, equaling 0.21% of outstanding shares, for a total of $9.2 million (Key Developments).
Narrative Update Nov 08

RUSH.A: Share Buybacks And Rising Earnings Multiple Will Support Future Demand

Analysts have lowered their price target for Rush Enterprises from $60.00 to $57.50, citing a moderation in profit margin expectations. They also noted a slightly higher projected future price-to-earnings ratio, even though the outlook on revenue growth is more optimistic.
Analysis Article Oct 29

Rush Enterprises (NASDAQ:RUSH.A) Shareholders Will Want The ROCE Trajectory To Continue

If we want to find a potential multi-bagger, often there are underlying trends that can provide clues. Firstly, we'll...
Analysis Article Sep 18

We Think Rush Enterprises (NASDAQ:RUSH.A) Is Taking Some Risk With Its Debt

Warren Buffett famously said, 'Volatility is far from synonymous with risk.' It's only natural to consider a company's...
Analysis Article Aug 04

Rush Enterprises' (NASDAQ:RUSH.A) Shareholders Will Receive A Bigger Dividend Than Last Year

Rush Enterprises, Inc. ( NASDAQ:RUSH.A ) has announced that it will be increasing its dividend from last year's...
Analysis Article Jul 18

Investors Don't See Light At End Of Rush Enterprises, Inc.'s (NASDAQ:RUSH.A) Tunnel

When close to half the companies in the United States have price-to-earnings ratios (or "P/E's") above 19x, you may...
Analysis Article Jun 30

We Like These Underlying Return On Capital Trends At Rush Enterprises (NASDAQ:RUSH.A)

If we want to find a stock that could multiply over the long term, what are the underlying trends we should look for...
Analysis Article Jun 12

Is Now The Time To Look At Buying Rush Enterprises, Inc. (NASDAQ:RUSH.A)?

While Rush Enterprises, Inc. ( NASDAQ:RUSH.A ) might not have the largest market cap around , it saw significant share...
User avatar
New Narrative Sep 03

Tactical Diversification And Efficiency Boosts Set To Counter Economic Downturns And Drive Growth

Diversifying customer base and expanding product offerings could significantly boost revenue and market share in a recovering market.

Revenue & Expenses Breakdown

How Rush Enterprises makes and spends money. Based on latest reported earnings, on an LTM basis.


Earnings and Revenue History

NasdaqGS:RUSH.A Revenue, expenses and earnings (USD Millions)
DateRevenueEarningsG+A ExpensesR&D Expenses
31 Mar 267,2682659980
31 Dec 257,4342641,0040
30 Sep 257,6722741,0070
30 Jun 257,6872879900
31 Mar 257,7842939900
31 Dec 247,8053041,0050
30 Sep 247,8253071,0120
30 Jun 247,9093091,0290
31 Mar 247,8853281,0350
31 Dec 237,9253471,0280
30 Sep 237,7793671,0120
30 Jun 237,6623779980
31 Mar 237,4503899660
31 Dec 227,1023919280
30 Sep 226,5313628890
30 Jun 225,9333418260
31 Mar 225,4582897850
31 Dec 215,1262417310
30 Sep 215,0832147130
30 Jun 214,9951786880
31 Mar 214,6811376600
31 Dec 204,7361156650
30 Sep 204,785986810
30 Jun 205,2061037180
31 Mar 205,7481287560
31 Dec 195,8101427540
30 Sep 196,0331657510
30 Jun 195,8091677360
31 Mar 195,6141557210
31 Dec 185,5061397050
30 Sep 185,1741986900
30 Jun 185,0551866720
31 Mar 184,9101796520
31 Dec 174,7141726310
30 Sep 174,527796050
30 Jun 174,366645880
31 Mar 174,189535760
31 Dec 164,215415800
30 Sep 164,355385880
30 Jun 164,553436060
31 Mar 164,857526210
31 Dec 154,980666190
30 Sep 155,163816160
30 Jun 155,110846040

Quality Earnings: RUSH.A has high quality earnings.

Growing Profit Margin: RUSH.A's current net profit margins (3.6%) are lower than last year (3.8%).


Free Cash Flow vs Earnings Analysis


Past Earnings Growth Analysis

Earnings Trend: RUSH.A's earnings have grown by 3.6% per year over the past 5 years.

Accelerating Growth: RUSH.A's has had negative earnings growth over the past year, so it can't be compared to its 5-year average.

Earnings vs Industry: RUSH.A had negative earnings growth (-9.5%) over the past year, making it difficult to compare to the Trade Distributors industry average (3.9%).


Return on Equity

High ROE: RUSH.A's Return on Equity (11.7%) is considered low.


Return on Assets


Return on Capital Employed


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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/05/11 19:48
End of Day Share Price 2026/05/08 00:00
Earnings2026/03/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Rush Enterprises, Inc. is covered by 12 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Joel TissBMO Capital Markets Equity Research
Andrew ObinBofA Global Research
William ArmstrongCL King & Associates, Inc.