Viaplay Group AB (publ)

OM:VPLAY B Stock Report

Market Cap: SEK 4.6b

Viaplay Group Ownership

Who are the major shareholders and have insiders been buying or selling?

Recent Insider Transactions

OM:VPLAY B Recent Insider Transactions by Companies or Individuals
DateValueNameEntityRoleSharesMax Price
02 Sep 25BuySEK 293,975Lars JeppesenIndividual215,824SEK 1.36
26 Aug 25BuySEK 249,599Kenneth AndresenIndividual195,000SEK 1.28
25 Aug 25BuySEK 250,000Christian AlbeckIndividual200,000SEK 1.25
14 Aug 25BuySEK 1,019,537Peter NorrelundIndividual1,073,200SEK 0.95
12 Aug 25BuySEK 195,939Kenneth AndresenIndividual202,000SEK 0.97
04 Aug 25BuySEK 656,802Lars JeppesenIndividual707,534SEK 0.93

Insider Trading Volume

Insider Buying: VPLAY B insiders have bought more shares than they have sold in the past 3 months.

Ownership Breakdown

What is the ownership structure of VPLAY B?
Owner TypeNumber of SharesOwnership Percentage
State or Government27,734,2940.61%
Individual Insiders27,820,7920.612%
General Public984,545,30321.7%
Public Companies1,352,333,33329.7%
Institutions2,154,457,77847.4%

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Top 25 shareholders own 79.96% of the company
OwnershipNameSharesCurrent ValueChange %Portfolio %
29.5%
Canal+ SA
1,342,833,333SEK 1.3b0%no data
29.5%
PPF Capital Management AS
1,341,208,619SEK 1.3b0%68.68%
11.5%
Nordea Investment Management, AB
522,213,420SEK 522.8m0%0.03%
1.43%
Sissener AS
65,000,000SEK 65.1m0%2.37%
1.36%
Avanza Fonder AB
61,709,631SEK 61.8m0%0.05%
0.96%
Handelsbanken Asset Management
43,735,586SEK 43.8m0%0.01%
0.66%
AB Svensk Exportkredit (publ)
29,821,146SEK 29.9m0%100.0%
0.62%
Nordea Funds AB
28,400,172SEK 28.4m0%0.02%
0.61%
Exportkreditnämnden
27,734,294SEK 27.8m0%no data
0.6%
SEB Investment Management AB
27,202,953SEK 27.2m0%no data
0.54%
Swedbank Robur Fonder AB
24,418,834SEK 24.4m0%no data
0.41%
Tredje AP-fonden
18,600,000SEK 18.6m0%0.01%
0.38%
BNPP Asset Management Holding
17,414,670SEK 17.4m0%no data
0.26%
BNP Paribas Asset Management Europe
11,900,000SEK 11.9m0%no data
0.24%
Jorgen Lindemann
10,959,800SEK 11.0m0%no data
0.24%
Storebrand Fonder AB,
10,807,946SEK 10.8m0%no data
0.22%
Skandia Fonder AB
10,014,858SEK 10.0m0%0.01%
0.21%
Vivendi SE
9,500,000SEK 9.5m0%no data
0.14%
Peter Norrelund
6,265,864SEK 6.3m20.7%no data
0.13%
American Century Investment Management Inc
5,948,122SEK 6.0m245%no data
0.12%
E. Öhman J:or Wealth Management
5,613,368SEK 5.6m0%no data
0.1%
Pareto Asset Management AS
4,700,000SEK 4.7m0%0.03%
0.077%
Lars Jeppesen
3,491,230SEK 3.5m36%no data
0.076%
Tcax Förvaltning Ab
3,456,257SEK 3.5m0%no data
0.06%
FCG Fonder AB
2,712,646SEK 2.7m0%0.03%

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/11/02 01:04
End of Day Share Price 2025/10/31 00:00
Earnings2025/09/30
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Viaplay Group AB (publ) is covered by 9 analysts. 0 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Adrien de Saint HilaireBofA Global Research
Lars TopholmCarnegie Investment Bank AB
Thomas SinglehurstCitigroup Inc