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Better Collective A/SOM:BETCO Stock Report

Market Cap SEK 7.0b
Share Price
SEK 120.60
SEK 146.66
17.8% undervalued intrinsic discount
1Y-4.7%
7D-11.5%
1D
Portfolio Value
View

Better Collective A/S

OM:BETCO Stock Report

Market Cap: SEK 7.0b

Better Collective (BETCO) Stock Overview

Operates as a digital sports media company in Europe, North America, and internationally. More details

BETCO fundamental analysis
Snowflake Score
Valuation3/6
Future Growth4/6
Past Performance1/6
Financial Health3/6
Dividends0/6

BETCO Community Fair Values

Create Narrative

See what 7 others think this stock is worth. Follow their fair value or set your own to get alerts.

Better Collective A/S Competitors

Price History & Performance

Summary of share price highs, lows and changes for Better Collective
Historical stock prices
Current Share PriceSEK 120.60
52 Week HighSEK 148.70
52 Week LowSEK 104.30
Beta0.53
1 Month Change-14.83%
3 Month Change0.083%
1 Year Change-4.66%
3 Year Change-45.92%
5 Year Change-43.51%
Change since IPO77.35%

Recent News & Updates

Analysis Article 1h

Earnings Miss: Better Collective A/S Missed EPS By 40% And Analysts Are Revising Their Forecasts

It's been a mediocre week for Better Collective A/S ( STO:BETCO ) shareholders, with the stock dropping 11% to kr121 in...
Narrative Update May 03

BETCO: Buybacks And Measured P E Assumptions Will Shape Future Returns

Analysts have increased their SEK price target on Better Collective by SEK 15, citing updated assumptions on revenue growth, profit margins and forward P/E multiples that slightly adjust their fair value and discount rate inputs. Analyst Commentary Recent research points to a more measured tone around Better Collective, even with the SEK 15 adjustment to the SEK price target.
Narrative Update Apr 18

BETCO: Higher P/E Assumptions And Buybacks Will Shape Future Return Balance

Analysts have lifted their SEK price target on Better Collective by SEK 15, citing updated assumptions around revenue growth, profitability, and a higher future P/E multiple. Analyst Commentary The higher SEK target price reflects updated views on Better Collective's revenue and margin profile, but not all commentary is upbeat.

Recent updates

Analysis Article 1h

Earnings Miss: Better Collective A/S Missed EPS By 40% And Analysts Are Revising Their Forecasts

It's been a mediocre week for Better Collective A/S ( STO:BETCO ) shareholders, with the stock dropping 11% to kr121 in...
Narrative Update May 03

BETCO: Buybacks And Measured P E Assumptions Will Shape Future Returns

Analysts have increased their SEK price target on Better Collective by SEK 15, citing updated assumptions on revenue growth, profit margins and forward P/E multiples that slightly adjust their fair value and discount rate inputs. Analyst Commentary Recent research points to a more measured tone around Better Collective, even with the SEK 15 adjustment to the SEK price target.
Narrative Update Apr 18

BETCO: Higher P/E Assumptions And Buybacks Will Shape Future Return Balance

Analysts have lifted their SEK price target on Better Collective by SEK 15, citing updated assumptions around revenue growth, profitability, and a higher future P/E multiple. Analyst Commentary The higher SEK target price reflects updated views on Better Collective's revenue and margin profile, but not all commentary is upbeat.
Analysis Article Nov 15

Better Collective A/S Just Missed EPS By 70%: Here's What Analysts Think Will Happen Next

Better Collective A/S ( STO:BETCO ) missed earnings with its latest quarterly results, disappointing overly-optimistic...
Narrative Update Nov 10

BETCO: Upcoming AI Sports Betting Launch Will Drive Long-Term Earnings

Analysts have revised their fair value estimate for Better Collective downward from €172.96 to €146.66, citing slightly lower revenue growth expectations as well as a modestly higher discount rate in their updated outlook. What's in the News Announced a strategic partnership with X to launch Playbook, an AI-driven sports betting solution.
Analysis Article Nov 09

Cautious Investors Not Rewarding Better Collective A/S' (STO:BETCO) Performance Completely

With a median price-to-earnings (or "P/E") ratio of close to 22x in Sweden, you could be forgiven for feeling...
Narrative Update Sep 23

Brazil And North America Markets Will Expand Digital Sports Media

Despite a sharp rise in Better Collective’s future P/E and a slight dip in net profit margin, analysts have notably increased the consensus price target from SEK164.50 to SEK172.96. What's in the News Better Collective launched Playbook, an AI-powered betting solution that enhances user engagement by enabling seamless bet placement through bet slip image recognition and smart deeplinks, initially rolling out in the US ahead of the NFL season.
Analysis Article Sep 01

Investors Can Find Comfort In Better Collective's (STO:BETCO) Earnings Quality

Soft earnings didn't appear to concern Better Collective A/S' ( STO:BETCO ) shareholders over the last week. Our...
Analysis Article Aug 23

Better Collective A/S Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now

As you might know, Better Collective A/S ( STO:BETCO ) last week released its latest quarterly, and things did not turn...
Analysis Article May 24

Better Collective A/S Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now

Better Collective A/S ( STO:BETCO ) last week reported its latest quarterly results, which makes it a good time for...
Analysis Article May 20

Is Now The Time To Look At Buying Better Collective A/S (STO:BETCO)?

Better Collective A/S ( STO:BETCO ), is not the largest company out there, but it saw a significant share price rise of...
Analysis Article Apr 08

Investors Holding Back On Better Collective A/S (STO:BETCO)

With a price-to-earnings (or "P/E") ratio of 16.2x Better Collective A/S ( STO:BETCO ) may be sending bullish signals...
Analysis Article Mar 20

Better Collective A/S' (STO:BETCO) Intrinsic Value Is Potentially 76% Above Its Share Price

Key Insights The projected fair value for Better Collective is kr216 based on 2 Stage Free Cash Flow to Equity Better...
User avatar
New Narrative Mar 16

Playmaker Capital Acquisition Will Expand Digital Sports Presence In South America

Prioritizing organic growth and cost-efficiency could enhance long-term revenue, net margins, and shareholder value.
Analysis Article Mar 02

Better Collective's (STO:BETCO) Soft Earnings Don't Show The Whole Picture

Soft earnings didn't appear to concern Better Collective A/S' ( STO:BETCO ) shareholders over the last week. We think...
Analysis Article Feb 22

Better Collective A/S Beat Analyst Estimates: See What The Consensus Is Forecasting For This Year

Last week saw the newest yearly earnings release from Better Collective A/S ( STO:BETCO ), an important milestone in...
Analysis Article Jan 15

We Think Better Collective (STO:BETCO) Is Taking Some Risk With Its Debt

Warren Buffett famously said, 'Volatility is far from synonymous with risk.' So it seems the smart money knows that...
Analysis Article Nov 17

Better Collective A/S Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now

Last week, you might have seen that Better Collective A/S ( STO:BETCO ) released its quarterly result to the market...
Analysis Article Nov 03

Time To Worry? Analysts Are Downgrading Their Better Collective A/S (STO:BETCO) Outlook

The latest analyst coverage could presage a bad day for Better Collective A/S ( STO:BETCO ), with the analysts making...
Analysis Article Oct 28

Not Many Are Piling Into Better Collective A/S (STO:BETCO) Stock Yet As It Plummets 42%

Better Collective A/S ( STO:BETCO ) shareholders that were waiting for something to happen have been dealt a blow with...
Analysis Article Aug 30

Earnings Troubles May Signal Larger Issues for Better Collective (STO:BETCO) Shareholders

The subdued market reaction suggests that Better Collective A/S' ( STO:BETCO ) recent earnings didn't contain any...
Analysis Article Aug 24

Better Collective A/S Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now

Shareholders might have noticed that Better Collective A/S ( STO:BETCO ) filed its second-quarter result this time last...
Analysis Article Jun 16

Better Collective A/S (STO:BETCO) Shares Slammed 28% But Getting In Cheap Might Be Difficult Regardless

Better Collective A/S ( STO:BETCO ) shareholders won't be pleased to see that the share price has had a very rough...
Analysis Article May 24

Earnings Miss: Better Collective A/S Missed EPS By 37% And Analysts Are Revising Their Forecasts

There's been a notable change in appetite for Better Collective A/S ( STO:BETCO ) shares in the week since its...
Analysis Article May 08

Is Now An Opportune Moment To Examine Better Collective A/S (STO:BETCO)?

While Better Collective A/S ( STO:BETCO ) might not have the largest market cap around , it received a lot of attention...
Analysis Article Apr 16

Why We Think Better Collective A/S' (STO:BETCO) CEO Compensation Is Not Excessive At All

Key Insights Better Collective will host its Annual General Meeting on 22nd of April Salary of €516.0k is part of CEO...
Analysis Article Feb 14

Market Participants Recognise Better Collective A/S' (STO:BETCO) Earnings Pushing Shares 26% Higher

Despite an already strong run, Better Collective A/S ( STO:BETCO ) shares have been powering on, with a gain of 26% in...
Analysis Article Feb 05

Is Better Collective (STO:BETCO) A Risky Investment?

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...
Analysis Article Jan 23

An Intrinsic Calculation For Better Collective A/S (STO:BETCO) Suggests It's 41% Undervalued

Key Insights The projected fair value for Better Collective is kr443 based on 2 Stage Free Cash Flow to Equity Better...
Analysis Article Dec 18

Here's Why We Think Better Collective (STO:BETCO) Is Well Worth Watching

The excitement of investing in a company that can reverse its fortunes is a big draw for some speculators, so even...
Analysis Article Nov 06

Should You Think About Buying Better Collective A/S (STO:BETCO) Now?

Better Collective A/S ( STO:BETCO ), is not the largest company out there, but it received a lot of attention from a...
Analysis Article Sep 26

Better Collective (STO:BETCO) Has A Pretty Healthy Balance Sheet

Some say volatility, rather than debt, is the best way to think about risk as an investor, but Warren Buffett famously...
Analysis Article Aug 01

Should You Think About Buying Better Collective A/S (STO:BETCO) Now?

Better Collective A/S ( STO:BETCO ), is not the largest company out there, but it saw a decent share price growth in...

Shareholder Returns

BETCOSE HospitalitySE Market
7D-11.5%4.9%3.2%
1Y-4.7%1.6%14.4%

Return vs Industry: BETCO underperformed the Swedish Hospitality industry which returned 0.6% over the past year.

Return vs Market: BETCO underperformed the Swedish Market which returned 12.3% over the past year.

Price Volatility

Is BETCO's price volatile compared to industry and market?
BETCO volatility
BETCO Average Weekly Movement5.6%
Hospitality Industry Average Movement7.2%
Market Average Movement6.3%
10% most volatile stocks in SE Market13.3%
10% least volatile stocks in SE Market3.7%

Stable Share Price: BETCO has not had significant price volatility in the past 3 months compared to the Swedish market.

Volatility Over Time: BETCO's weekly volatility (6%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
20041,372Christian Rasmussenbettercollective.com

Better Collective A/S, together with its subsidiaries, operates as a digital sports media company in Europe, North America, and internationally. It operates through Publishing, Paid Media, and Esports segments. It owns and operates sports media platforms consisting of Action Network for sports betting insights; Playbook, an collective’s AI-powered betting solution; Canada Sports Betting, a sports betting resource; PariuriX, sports betting platforms; The Nations, a seamless blend of news, opinions, statistics and entertainment that resonates with audiences; The Nation Network offers premier, digital sports coverage; AceOdds, an online sports betting website providing users with a suite of versatile bet calculators; Playmaker HQ an unparalleled sports and entertainment content machine; Daily Faceoff for NHL enthusiasts; Betarades for online sports betting; Soccernews for digital soccer news in the Netherlands; La Página Millonaria for Club Atlético River Plate; Yardbarker, a sports news platform; Cracks, an international football channel; Wettbasis for German sports betting knowledge; VegasInsider for US sports betting; SvenskaFans for the Swedish sports fan community; Tipsbladet for sports news in Denmark; Bolavip for sports coverage across South America; and Redgol for soccer news in Chile.

Better Collective A/S Fundamentals Summary

How do Better Collective's earnings and revenue compare to its market cap?
BETCO fundamental statistics
Market capSEK 6.97b
Earnings (TTM)SEK 296.23m
Revenue (TTM)SEK 3.70b
23.5x
P/E Ratio
1.9x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
BETCO income statement (TTM)
Revenue€340.40m
Cost of Revenue€203.01m
Gross Profit€137.39m
Other Expenses€110.12m
Earnings€27.27m

Last Reported Earnings

Mar 31, 2026

Next Earnings Date

Aug 20, 2026

Earnings per share (EPS)0.47
Gross Margin40.36%
Net Profit Margin8.01%
Debt/Equity Ratio48.3%

How did BETCO perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/05/22 03:42
End of Day Share Price 2026/05/22 00:00
Earnings2026/03/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Better Collective A/S is covered by 7 analysts. 5 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
null nullABG Sundal Collier
Poul JessenDanske Bank
Ole-Andreas KrohnDNB Carnegie