We’ve recently updated our valuation analysis.

boohoo group Valuation

Is BOO undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Below Fair Value

  • Significantly Below Fair Value

  • Analyst Forecast

Key Valuation Metric

Which metric is best to use when looking at relative valuation for BOO?

Other financial metrics that can be useful for relative valuation.

BOO key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue0.3x
Enterprise Value/EBITDA6.8x
PEG Ration/a

Price to Sales Ratio vs Peers

How does BOO's PS Ratio compare to its peers?

BOO PS Ratio vs Peers
The above table shows the PS ratio for BOO vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyPSEstimated GrowthMarket Cap
Peer Average0.6x
MOON Moonpig Group
1.8x11.8%UK£552.5m
ASC ASOS
0.2x8.8%UK£623.1m
THG THG
0.2x12.5%UK£500.6m
AO. AO World
0.2x-0.9%UK£250.7m
BOO boohoo group
0.2x8.6%UK£490.2m

Price-To-Sales vs Peers: BOO is good value based on its Price-To-Sales Ratio (0.2x) compared to the peer average (0.6x).


Price to Earnings Ratio vs Industry

How does BOO's PE Ratio compare vs other companies in the GB Online Retail Industry?

Price-To-Sales vs Industry: BOO is good value based on its Price-To-Sales Ratio (0.2x) compared to the European Online Retail industry average (0.5x)


Price to Sales Ratio vs Fair Ratio

What is BOO's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

BOO PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.2x
Fair PS Ratio0.8x

Price-To-Sales vs Fair Ratio: BOO is good value based on its Price-To-Sales Ratio (0.2x) compared to the estimated Fair Price-To-Sales Ratio (0.8x).


Share Price vs Fair Value

What is the Fair Price of BOO when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: BOO (£0.4) is trading above our estimate of fair value (£0.14)

Significantly Below Fair Value: BOO is trading above our estimate of fair value.


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.


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