W.A.G payment solutions plc

LSE:WPS Stock Report

Market Cap: UK£551.6m

W.A.G payment solutions Valuation

Is WPS undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of WPS when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: WPS (£0.8) is trading above our estimate of fair value (£0.8)

Significantly Below Fair Value: WPS is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for WPS?

Key metric: As WPS is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for WPS. This is calculated by dividing WPS's market cap by their current revenue.
What is WPS's PS Ratio?
PS Ratio0.3x
Sales€2.22b
Market Cap€664.90m

Price to Sales Ratio vs Peers

How does WPS's PS Ratio compare to its peers?

The above table shows the PS ratio for WPS vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average3.5x
BOKU Boku
7.4x12.6%UK£545.5m
PAY PayPoint
1.8x-3.6%UK£549.0m
FNX Fonix
2.8x8.0%UK£216.0m
CABP CAB Payments Holdings
1.8x19.8%UK£163.9m
WPS W.A.G payment solutions
0.3x9.5%UK£551.6m

Price-To-Sales vs Peers: WPS is good value based on its Price-To-Sales Ratio (0.3x) compared to the peer average (3.5x).

Price to Sales Ratio vs Industry

How does WPS's PS Ratio compare vs other companies in the GB Diversified Financial Industry?

3 CompaniesPrice / SalesEstimated GrowthMarket Cap
Industry Avg.2.0x-11.7%
WPS W.A.G payment solutions
 0.3x9.5%US$690.52m
NBS Nationwide Building Society
0.3xn/aUS$1.50b
LEND Sancus Lending Group
0.2x15.1%US$3.22m
No more companies available in this PS range
WPS 0.3xIndustry Avg. 2.0xNo. of Companies5PS01.22.43.64.86+
3 CompaniesEstimated GrowthMarket Cap
Industry Avg.2.0x9.3%
WPS W.A.G payment solutions
 0.3x61.3%US$690.52m
No more companies

Price-To-Sales vs Industry: WPS is good value based on its Price-To-Sales Ratio (0.3x) compared to the UK Diversified Financial industry average (2x).

Price to Sales Ratio vs Fair Ratio

What is WPS's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

WPS PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.3x
Fair PS Ratio1.4x

Price-To-Sales vs Fair Ratio: WPS is good value based on its Price-To-Sales Ratio (0.3x) compared to the estimated Fair Price-To-Sales Ratio (1.4x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst WPS forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUK£0.80
UK£1.20
+49.6%
7.9%UK£1.35UK£1.03n/a9
Dec ’25UK£0.81
UK£1.17
+45.0%
12.6%UK£1.35UK£0.84n/a9
Nov ’25UK£0.81
UK£1.19
+47.0%
13.0%UK£1.36UK£0.84n/a9
Oct ’25UK£0.80
UK£1.18
+47.1%
12.3%UK£1.33UK£0.84n/a9
Sep ’25UK£0.68
UK£1.22
+79.7%
11.4%UK£1.37UK£0.92n/a9
Aug ’25UK£0.68
UK£1.21
+78.3%
11.4%UK£1.36UK£0.91n/a9
Jul ’25UK£0.63
UK£1.22
+93.0%
11.9%UK£1.41UK£0.91n/a9
Jun ’25UK£0.70
UK£1.23
+75.9%
12.6%UK£1.39UK£0.90n/a9
May ’25UK£0.67
UK£1.25
+87.2%
12.2%UK£1.39UK£0.91n/a9
Apr ’25UK£0.67
UK£1.26
+88.7%
12.7%UK£1.45UK£0.91n/a9
Mar ’25UK£0.78
UK£1.29
+65.9%
8.7%UK£1.45UK£1.11n/a9
Feb ’25UK£0.85
UK£1.29
+52.2%
9.1%UK£1.48UK£1.10n/a9
Jan ’25UK£0.90
UK£1.34
+48.6%
8.4%UK£1.48UK£1.18n/a7
Dec ’24UK£0.90
UK£1.36
+51.3%
7.7%UK£1.51UK£1.20UK£0.817
Nov ’24UK£0.91
UK£1.36
+48.9%
7.7%UK£1.51UK£1.20UK£0.817
Oct ’24UK£0.92
UK£1.40
+52.7%
13.1%UK£1.80UK£1.21UK£0.807
Sep ’24UK£0.90
UK£1.41
+56.1%
12.0%UK£1.78UK£1.19UK£0.687
Aug ’24UK£0.96
UK£1.40
+45.9%
12.8%UK£1.78UK£1.14UK£0.687
Jul ’24UK£0.88
UK£1.42
+60.3%
13.1%UK£1.80UK£1.11UK£0.637
Jun ’24UK£0.97
UK£1.44
+48.9%
14.1%UK£1.82UK£1.13UK£0.706
May ’24UK£0.97
UK£1.44
+48.6%
14.1%UK£1.82UK£1.13UK£0.676
Apr ’24UK£0.94
UK£1.46
+55.6%
15.4%UK£1.84UK£1.14UK£0.675
Mar ’24UK£0.80
UK£1.46
+82.0%
15.2%UK£1.82UK£1.13UK£0.785
Feb ’24UK£0.79
UK£1.46
+83.3%
15.2%UK£1.82UK£1.13UK£0.855
Jan ’24UK£0.79
UK£1.45
+83.0%
16.0%UK£1.79UK£1.13UK£0.904
Dec ’23UK£0.80
UK£1.50
+87.1%
16.1%UK£1.79UK£1.13UK£0.904

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/30 09:07
End of Day Share Price 2024/12/30 00:00
Earnings2024/06/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

W.A.G payment solutions plc is covered by 14 analysts. 7 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Kurran AujlaBerenberg
Alexander James ShortBerenberg
Pavan DaswaniCitigroup Inc