Pandora Ownership
Who are the major shareholders and have insiders been buying or selling?
Recent Insider Transactions
| Date | Value | Name | Entity | Role | Shares | Max Price |
|---|---|---|---|---|---|---|
| 03 Mar 26 | BuyDKK 99,567 | Lars Sorensen | Individual | 207 | DKK 481.00 | |
| 13 Feb 26 | BuyDKK 269,500 | Lilian Biner | Individual | 500 | DKK 539.00 | |
| 09 Feb 26 | BuyDKK 541,500 | Marianne Kirkegaard | Individual | 1,000 | DKK 541.50 | |
| 05 Feb 26 | BuyDKK 167,391 | Lars Sorensen | Individual | 315 | DKK 531.40 | |
| 03 Dec 25 | SellDKK 18,760,000 | Alexander Lacik | Individual | 25,000 | DKK 750.40 | |
| 05 Nov 25 | BuyDKK 335,325 | Lars Sorensen | Individual | 425 | DKK 789.00 |
Insider Trading Volume
Insider Buying: PNDORA insiders have bought more shares than they have sold in the past 3 months.
Ownership Breakdown
| Owner Type | Number of Shares | Ownership Percentage |
|---|---|---|
| Individual Insiders | 376,377 | 0.536% |
| Hedge Funds | 9,406,431 | 13.4% |
| General Public | 29,017,958 | 41.4% |
| Institutions | 31,353,888 | 44.7% |
Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.
Top Shareholders
| Ownership | Name | Shares | Current Value | Change % | Portfolio % | |
|---|---|---|---|---|---|---|
| 9,406,431 | DKK 4.8b | 16.2% | 6.8% | |||
| 6,888,727 | DKK 3.5b | 10.1% | 0.01% | |||
| 3,337,176 | DKK 1.7b | 0.49% | no data | |||
| 1,185,337 | DKK 606.5m | 0% | 0.05% | |||
| 1,171,183 | DKK 599.3m | -10.1% | 0.01% | |||
| 980,909 | DKK 501.9m | -2.38% | 0.2% | |||
| 919,874 | DKK 470.7m | 9.49% | no data | |||
| 910,184 | DKK 465.7m | -0.62% | 0.01% | |||
| 906,700 | DKK 464.0m | 0% | 0.33% | |||
| 870,315 | DKK 445.3m | -3.24% | 0.01% | |||
| 779,088 | DKK 398.7m | 0% | 0.35% | |||
| 769,395 | DKK 393.7m | 43.5% | no data | |||
| 711,043 | DKK 363.8m | -0.99% | no data | |||
| 664,371 | DKK 340.0m | 0% | 0.01% | |||
| 600,215 | DKK 307.1m | 0.06% | 0.01% | |||
| 438,016 | DKK 224.1m | 1,160% | 0.03% | |||
| 367,757 | DKK 188.2m | 0% | 0.01% | |||
| 343,083 | DKK 175.6m | 11.4% | 0.01% | |||
| 338,630 | DKK 173.3m | -0.01% | 0.01% | |||
| 316,593 | DKK 162.0m | 0% | 0.04% | |||
| 315,292 | DKK 161.3m | 1.5% | no data | |||
| 312,816 | DKK 160.1m | 25.9% | no data | |||
| 311,061 | DKK 159.2m | 0% | 0.02% | |||
| 310,888 | DKK 159.1m | 0% | 0.03% | |||
| 298,977 | DKK 153.0m | 2.33% | no data |
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/03/24 17:22 |
| End of Day Share Price | 2026/03/24 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
|
* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Pandora A/S is covered by 33 analysts. 16 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| null null | ABG Sundal Collier |
| Mariana Horn Uribe | Berenberg |
| William Woods | Bernstein |