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Blue Apron Holdings (13W) Stock Overview

Blue Apron Holdings, Inc. operates a direct-to-consumer platform that delivers original recipes with fresh and seasonal ingredients. More details

13W fundamental analysis
Snowflake Score
Valuation	2/6
Future Growth	4/6
Past Performance	0/6
Financial Health	2/6
Dividends	0/6

Rewards

Earnings are forecast to grow 88.25% per year

Risk Analysis

Shareholders have been substantially diluted in the past year

Negative shareholders equity

Highly volatile share price over the past 3 months

Does not have a meaningful market cap (€100M)

+ 1 more risk

13W Community Fair Values

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Blue Apron Holdings, Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Blue Apron Holdings
Historical stock prices
Current Share Price	US$12.10
52 Week High	US$16.99
52 Week Low	US$0.46
Beta	-3.29
1 Month Change	0%
3 Month Change	81.95%
1 Year Change	-8.95%
3 Year Change	-79.12%
5 Year Change	-93.00%
Change since IPO	-99.17%

Recent updates

Shareholder Returns

	13W	DE Consumer Retailing	DE Market
7D	0.8%	-3.7%	-2.9%
1Y	-9.0%	-22.3%	-0.8%

Return vs Industry: 13W underperformed the German Consumer Retailing industry which returned -7.7% over the past year.

Return vs Market: 13W underperformed the German Market which returned 5.9% over the past year.

Price Volatility

Is 13W's price volatile compared to industry and market?
13W volatility
13W Average Weekly Movement	33.8%
Consumer Retailing Industry Average Movement	7.7%
Market Average Movement	5.9%
10% most volatile stocks in DE Market	13.0%
10% least volatile stocks in DE Market	2.7%

Stable Share Price: 13W's share price has been volatile over the past 3 months.

Volatility Over Time: 13W's weekly volatility has decreased from 277% to 34% over the past year, but is still higher than 75% of German stocks.

About the Company

Founded	Employees	CEO	Website
2012	160	Linda Kozlowski	www.blueapron.com

Blue Apron Holdings, Inc. operates a direct-to-consumer platform that delivers original recipes with fresh and seasonal ingredients. The company also operates Blue Apron Market, an e-commerce market that provides cooking tools, utensils, pantry items, and other products. In addition, it offers Blue Apron Wine, a direct-to-consumer wine delivery service that sells wines, which can be paired with its meals.

Blue Apron Holdings, Inc. Fundamentals Summary

How do Blue Apron Holdings's earnings and revenue compare to its market cap?
13W fundamental statistics
Market cap	€93.42m
Earnings (TTM)	-€103.75m
Revenue (TTM)	€397.05m

0.2x

P/S Ratio

-0.9x

P/E Ratio

Is 13W overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
13W income statement (TTM)
Revenue	US$424.92m
Cost of Revenue	US$270.48m
Gross Profit	US$154.44m
Other Expenses	US$265.48m
Earnings	-US$111.04m

Last Reported Earnings

Sep 30, 2023

Next Earnings Date

n/a

Earnings per share (EPS)	-14.43
Gross Margin	36.35%
Net Profit Margin	-26.13%
Debt/Equity Ratio	0%

How did 13W perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2023/11/14 20:41
End of Day Share Price	2023/11/10 00:00
Earnings	2023/09/30
Annual Earnings	2022/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Blue Apron Holdings, Inc. is covered by 15 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Daniel Kurnos	Benchmark Company
Michael Graham	Canaccord Genuity
Matthew DiFrisco	Guggenheim Securities, LLC

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Blue Apron Holdings (13W) Stock Overview

Rewards

Risk Analysis

Blue Apron Holdings, Inc. Competitors

WASGAU Produktions & Handels

Hawesko Holding

HelloFresh

Sultan Center Food Products Company - K.S.C. (Public)

Price History & Performance

Recent News & Updates

Blue Apron Holdings, Inc. Files Form 15

Blue Apron’s Class A Common Stock to be Delisted from The Nasdaq Stock Market, as a Result of the Merger

Wonder Group, Inc completed the acquisition of Blue Apron Holdings, Inc. (NasdaqGM:APRN) from FreshRealm, Inc. and others.

Third quarter 2023 earnings released: US$1.34 loss per share (vs US$8.87 loss in 3Q 2022)

Wonder Group, Inc entered into an agreement to acquire Blue Apron Holdings, Inc. (NasdaqGM:APRN) from FreshRealm, Inc. and others for $110 million.

Blue Apron Holdings, Inc. to Report Q3, 2023 Results on Nov 09, 2023

Recent updates

Blue Apron Holdings, Inc. Files Form 15

Blue Apron’s Class A Common Stock to be Delisted from The Nasdaq Stock Market, as a Result of the Merger

Wonder Group, Inc completed the acquisition of Blue Apron Holdings, Inc. (NasdaqGM:APRN) from FreshRealm, Inc. and others.

Third quarter 2023 earnings released: US$1.34 loss per share (vs US$8.87 loss in 3Q 2022)

Wonder Group, Inc entered into an agreement to acquire Blue Apron Holdings, Inc. (NasdaqGM:APRN) from FreshRealm, Inc. and others for $110 million.

Blue Apron Holdings, Inc. to Report Q3, 2023 Results on Nov 09, 2023

Forecast to breakeven in 2025

New major risk - Negative shareholders equity

Blue Apron Holdings, Inc. Provides Earnings Guidance for the Full Year 2023 and 2024

Second quarter 2023 earnings released: US$9.52 loss per share (vs US$8.14 loss in 2Q 2022)

Blue Apron Holdings, Inc. to Report Q2, 2023 Results on Aug 09, 2023

Blue Apron Holdings, Inc. Announces Management Changes

FreshRealm completed the acquisition of the operational infrastructure of Blue Apron Holdings, Inc. (NYSE:APRN).

FreshRealm, Inc. entered into a non-binding letter of intent to acquire the operational infrastructure of Blue Apron Holdings, Inc. (NYSE:APRN) for $50 million.

Blue Apron Holdings, Inc. announced that it expects to receive $50 million in funding from FreshRealm, Inc.

First quarter 2023 earnings released: US$0.26 loss per share (vs US$1.19 loss in 1Q 2022)

Full year 2022 earnings released: US$3.02 loss per share (vs US$3.97 loss in FY 2021)

Blue Apron Holdings, Inc. to Report Q4, 2022 Results on Mar 16, 2023

Blue Apron Announces Receipt of Continued Listing Standard Notice from New York Stock Exchange

Blue Apron Launches Fireside Feast Box as its Next Limited-Time, Seasonal Meal Kit

Insider recently sold €212k worth of stock

High number of new and inexperienced directors

Third quarter 2022 earnings released: US$0.74 loss per share (vs US$1.17 loss in 3Q 2021)

Blue Apron Holdings, Inc. Withdraws Revenue Guidance for the Year of 2022

Blue Apron Holdings, Inc. to Report Q3, 2022 Results on Nov 07, 2022

Blue Apron Is Now Available in the U.S. Amazon Store Without A Subscription

Blue Apron Holdings, Inc. has completed a Follow-on Equity Offering in the amount of $15.022384 million.

Blue Apron Holdings, Inc. Announces Management Changes, Effective October 17, 2022

Blue Apron Holdings, Inc. Announces CFO Transition

Peter Faricy to Resign from Blue Apron Holdings, Inc.'s Board of Directors, Effective October 15, 2022

Blue Apron Expands on Convenient Meal Options Beyond Dinner

Blue Apron Introduces New Tailgating Box Right in Time for Football Season

Blue Apron Holdings, Inc. Provides Revenue Guidance for the Year 2022

Second quarter 2022 earnings released: US$0.68 loss per share (vs US$0.98 loss in 2Q 2021)

Blue Apron Holdings, Inc. Introduces Ready to Cook Meals to Meet Growing Customer Demand for Quicker Options

Blue Apron Holdings, Inc. to Report Q2, 2022 Results on Aug 08, 2022

Blue Apron Introduces Seasonal Meal Kits

Blue Apron Holdings, Inc. Provides Revenue Guidance for the Full Year 2022

First quarter 2022 earnings released: US$1.19 loss per share (vs US$0.88 loss in 1Q 2021)

Blue Apron Holdings, Inc., Annual General Meeting, Jun 13, 2022

High number of new and inexperienced directors

Blue Apron Holdings, Inc. Names Josh Friedman as Chief Product Officer

Blue Apron Holdings, Inc. to Report Q1, 2022 Results on May 09, 2022

Blue Apron Holdings, Inc. Appoints Amit Shah to Board of Directors

Blue Apron Holdings, Inc. announced that it has received CAD 5.000002 million in funding from RJB Partners LLC

Blue Apron Holdings, Inc. Announces Revenue Guidance for the Year 2021

Full year 2021 earnings: Revenues and EPS in line with analyst expectations

Co-Founder recently sold €2.0m worth of stock

Third quarter 2021 earnings released: US$1.17 loss per share (vs US$0.96 loss in 3Q 2020)

High number of new and inexperienced directors

High number of new and inexperienced directors

Blue Apron Holdings, Inc. Introduces Heat & Eat, Its First Single-Serving Meals

Blue Apron Holdings, Inc. Provides Earnings Guidance for the Year 2021

Second quarter 2021 earnings released: US$1.03 loss per share (vs US$0.083 profit in 2Q 2020)

Blue Apron Holdings, Inc. has completed a Follow-on Equity Offering in the amount of $20.0005 million.

Blue Apron Adds Variety and Flexibility to Menu with Three New Products

Blue Apron Holdings, Inc. Provides Earnings Guidance for the Second Quarter and Full Year 2021

First quarter 2021 earnings released: US$0.88 loss per share (vs US$1.51 loss in 1Q 2020)

Independent Director recently bought €85k worth of stock

Full year 2020 earnings released: US$2.61 loss per share (vs US$4.67 loss in FY 2019)

Revenue beats expectations

Blue Apron Holdings, Inc. to Report Q4, 2020 Results on Feb 18, 2021