Under Armour, Inc.

SWX:UAA Stock Report

Market Cap: CHF 2.3b

Under Armour Valuation

Is UAA undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Future Cash Flow Value

  • Significantly Below Future Cash Flow Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Future Cash Flow Value

What is the Fair Price of UAA when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Ultimate guide to DCF valuation for stock investing

Learn how to determine fair value like the best investors in the world.

Below Future Cash Flow Value: UAA (CHF5.49) is trading below our estimate of future cash flow value (CHF9.6)

Significantly Below Future Cash Flow Value: UAA is trading below future cash flow value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for UAA?

Key metric: As UAA is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for UAA. This is calculated by dividing UAA's market cap by their current revenue.
What is UAA's PS Ratio?
PS Ratio0.6x
SalesUS$4.98b
Market CapUS$2.95b

Price to Sales Ratio vs Peers

How does UAA's PS Ratio compare to its peers?

The above table shows the PS ratio for UAA vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.8x
UHR Swatch Group
1.6x5.21%CHF 10.1b
CALN CALIDA Holding
0.4x1.27%CHF 82.4m
CFR Compagnie Financière Richemont
4.7x5.77%CHF 93.3b
600612 Lao Feng Xiang
0.4x4.86%CN¥19.0b
UAA Under Armour
0.6x2.67%CHF 3.0b

Price-To-Sales vs Peers: UAA is good value based on its Price-To-Sales Ratio (0.6x) compared to the peer average (1.8x).

Historical Price to Sales Ratio

Historical Price to Sales Ratio compares a stock's price to its sales over time. Higher ratios indicate that investors are willing to pay more for the stock.

Fetching historical data

Price to Sales Ratio vs Industry

How does UAA's PS Ratio compare vs other companies in the European Luxury Industry?

13 CompaniesPrice / SalesEstimated GrowthMarket Cap
UAA 0.6xIndustry Avg. 0.8xNo. of Companies17PS00.61.21.82.43+
13 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: UAA is good value based on its Price-To-Sales Ratio (0.6x) compared to the European Luxury industry average (0.8x).

Price to Sales Ratio vs Fair Ratio

What is UAA's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

UAA PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.6x
Fair PS Ration/a

Price-To-Sales vs Fair Ratio: Insufficient data to calculate UAA's Price-To-Sales Fair Ratio for valuation analysis.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst UAA forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentCHF 5.49
CHF 5.84
+6.43%
28.92%CHF 10.49CHF 3.09n/a19
Feb ’27CHF 4.66
CHF 4.85
+3.98%
34.02%CHF 10.51CHF 3.09n/a19
Jan ’27CHF 3.67
CHF 4.83
+31.64%
35.30%CHF 10.82CHF 3.18n/a19
Dec ’26CHF 3.65
CHF 4.74
+29.87%
37.15%CHF 10.98CHF 3.23n/a20
Nov ’26n/a
CHF 4.94
0%
33.76%CHF 11.10CHF 3.22n/a20
Oct ’26n/a
CHF 4.90
0%
33.45%CHF 10.98CHF 3.18n/a20
Sep ’26n/a
CHF 4.98
0%
33.84%CHF 11.15CHF 3.23n/a20
Aug ’26n/a
CHF 5.97
0%
30.16%CHF 11.67CHF 3.22n/a20
Jul ’26n/a
CHF 6.15
0%
29.16%CHF 11.77CHF 3.25n/a21
Jun ’26n/a
CHF 6.21
0%
29.34%CHF 12.10CHF 3.34n/a20
May ’26n/a
CHF 6.84
0%
30.49%CHF 12.03CHF 3.32n/a20
Apr ’26n/a
CHF 8.59
0%
27.98%CHF 13.23CHF 3.53n/a20
Mar ’26n/a
CHF 9.01
0%
27.79%CHF 13.70CHF 3.65n/a19
Feb ’26n/a
CHF 9.80
0%
22.99%CHF 13.56CHF 3.62CHF 4.6619
Jan ’26n/a
CHF 9.69
0%
24.04%CHF 14.28CHF 3.57CHF 3.6719
Dec ’25n/a
CHF 9.56
0%
24.23%CHF 14.09CHF 3.52CHF 3.6519
Nov ’25n/a
CHF 7.39
0%
25.91%CHF 12.12CHF 3.46n/a19
Oct ’25n/a
CHF 7.13
0%
24.58%CHF 11.77CHF 3.36n/a20
Sep ’25n/a
CHF 7.15
0%
24.14%CHF 11.87CHF 3.39n/a20
Aug ’25n/a
CHF 6.81
0%
28.17%CHF 12.45CHF 3.56n/a20
Jul ’25n/a
CHF 7.20
0%
25.62%CHF 12.58CHF 5.39n/a21
Jun ’25n/a
CHF 7.49
0%
27.33%CHF 12.81CHF 5.49n/a21
May ’25n/a
CHF 8.76
0%
24.18%CHF 14.16CHF 6.40n/a23
Apr ’25n/a
CHF 8.59
0%
23.66%CHF 13.70CHF 6.19n/a24
Mar ’25n/a
CHF 8.75
0%
22.13%CHF 13.54CHF 6.99n/a24
Feb ’25n/a
CHF 8.53
0%
22.13%CHF 13.21CHF 6.82n/a24
CHF 5.91
Fair Value
7.2% undervalued intrinsic discount
19
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/02/13 14:43
End of Day Share Price 2026/02/13 00:00
Earnings2025/12/31
Annual Earnings2025/03/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Under Armour, Inc. is covered by 54 analysts. 24 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
John StaszakArgus Research Company
Jonathan KompBaird
Matthew McClintockBarclays