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MIMI Stock Overview
Mimi’s Rock Corp. operates as an online dietary supplement and wellness company that markets and sells its products under the Dr. More details
| Snowflake Score | |
|---|---|
| Valuation | 4/6 |
| Future Growth | 0/6 |
| Past Performance | 0/6 |
| Financial Health | 2/6 |
| Dividends | 0/6 |
My Notes
Capture your thoughts, links and company narrative
Mimi's Rock Corp. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | CA$0.17 |
| 52 Week High | CA$0.21 |
| 52 Week Low | CA$0.12 |
| Beta | 0.29 |
| 1 Month Change | 0% |
| 3 Month Change | -5.71% |
| 1 Year Change | -17.50% |
| 3 Year Change | -41.07% |
| 5 Year Change | n/a |
| Change since IPO | -85.00% |
Recent News & Updates
Here's Why Mimi's Rock (CVE:MIMI) Has A Meaningful Debt Burden
Nov 21
These Return Metrics Don't Make Mimi's Rock (CVE:MIMI) Look Too Strong
Sep 28Recent updates
Here's Why Mimi's Rock (CVE:MIMI) Has A Meaningful Debt Burden
Nov 21These Return Metrics Don't Make Mimi's Rock (CVE:MIMI) Look Too Strong
Sep 28These 4 Measures Indicate That Mimi's Rock (CVE:MIMI) Is Using Debt Extensively
Oct 10Mimi's Rock (CVE:MIMI) Is Doing The Right Things To Multiply Its Share Price
Jul 28Capital Allocation Trends At Mimi's Rock (CVE:MIMI) Aren't Ideal
Mar 26Does Mimi's Rock (CVE:MIMI) Have A Healthy Balance Sheet?
Feb 01How Has Mimi's Rock (CVE:MIMI) Allocated Its Capital?
Dec 10Shareholder Returns
| MIMI | CA Personal Products | CA Market | |
|---|---|---|---|
| 7D | 0% | 3.5% | -3.7% |
| 1Y | -17.5% | 6.6% | 15.0% |
Return vs Industry: MIMI exceeded the Canadian Personal Products industry which returned -42.2% over the past year.
Return vs Market: MIMI underperformed the Canadian Market which returned -5.8% over the past year.
Price Volatility
| MIMI volatility | |
|---|---|
| MIMI Average Weekly Movement | 4.5% |
| Personal Products Industry Average Movement | 10.9% |
| Market Average Movement | 8.2% |
| 10% most volatile stocks in CA Market | 17.6% |
| 10% least volatile stocks in CA Market | 2.9% |
Stable Share Price: MIMI has not had significant price volatility in the past 3 months.
Volatility Over Time: Insufficient data to determine MIMI's volatility change over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| n/a | n/a | David Kohler | www.mimisrock.com |
Mimi’s Rock Corp. operates as an online dietary supplement and wellness company that markets and sells its products under the Dr. Tobias, All Natural Advice, and Maritime Naturals brand names. Its products include colon 14-day cleanse, omega 3 fish oil, probiotics, dietary and health supplements, vitamins, and other wellness products, as well as anti-aging organic skincare products, masks and scrubs, acne blemish treatments, and other products. The company operates in the United States, Canada, and Europe.
Mimi's Rock Corp. Fundamentals Summary
| MIMI fundamental statistics | |
|---|---|
| Market cap | CA$8.76m |
| Earnings (TTM) | -CA$4.58m |
| Revenue (TTM) | CA$38.35m |
0.2x
P/S Ratio-1.9x
P/E RatioIs MIMI overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| MIMI income statement (TTM) | |
|---|---|
| Revenue | CA$38.35m |
| Cost of Revenue | CA$9.94m |
| Gross Profit | CA$28.41m |
| Other Expenses | CA$32.99m |
| Earnings | -CA$4.58m |
Last Reported Earnings
Sep 30, 2022
Next Earnings Date
n/a
| Earnings per share (EPS) | -0.086 |
| Gross Margin | 74.08% |
| Net Profit Margin | -11.95% |
| Debt/Equity Ratio | 79.8% |
How did MIMI perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2023/03/02 04:42 |
| End of Day Share Price | 2023/02/28 00:00 |
| Earnings | 2022/09/30 |
| Annual Earnings | 2021/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .
Analyst Sources
Mimi's Rock Corp. is covered by 2 analysts. of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Doug Cooper | Beacon Securities Limited |
| Antonia Borovina | Bloom Burton & Co. |