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Southern Cross Media Group LimitedASX:SXL Stock Report

Market Cap AU$275.3m
Share Price
AU$0.58
AU$1.01
42.4% undervalued intrinsic discount
1Y-9.4%
7D-1.7%
1D
Portfolio Value
View

Southern Cross Media Group Limited

ASX:SXL Stock Report

Market Cap: AU$275.3m

Southern Cross Media Group (SXL) Stock Overview

Southern Cross Media Group Limited, together with its subsidiaries, creates audio content for distribution on broadcast and digital networks in Australia. More details

SXL fundamental analysis
Snowflake Score
Valuation3/6
Future Growth4/6
Past Performance3/6
Financial Health1/6
Dividends3/6

SXL Community Fair Values

Create Narrative

See what 8 others think this stock is worth. Follow their fair value or set your own to get alerts.

Southern Cross Media Group Limited Competitors

Price History & Performance

Summary of share price highs, lows and changes for Southern Cross Media Group
Historical stock prices
Current Share PriceAU$0.58
52 Week HighAU$0.94
52 Week LowAU$0.53
Beta1.0
1 Month Change3.57%
3 Month Change4.50%
1 Year Change-9.38%
3 Year Change-34.46%
5 Year Change-70.26%
Change since IPO-98.80%

Recent News & Updates

Recent updates

Analysis Article Aug 17

Is Now An Opportune Moment To Examine Southern Cross Media Group Limited (ASX:SXL)?

Southern Cross Media Group Limited ( ASX:SXL ), might not be a large cap stock, but it saw a decent share price growth...
Analysis Article Feb 20

Southern Cross Media Group (ASX:SXL) Will Pay A Dividend Of A$0.046

Southern Cross Media Group Limited ( ASX:SXL ) will pay a dividend of A$0.046 on the 11th of April. Based on this...
Analysis Article Dec 20

Returns On Capital At Southern Cross Media Group (ASX:SXL) Paint A Concerning Picture

What underlying fundamental trends can indicate that a company might be in decline? A business that's potentially in...
Analysis Article Nov 16

Here's Why Southern Cross Media Group (ASX:SXL) Has A Meaningful Debt Burden

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...
Analysis Article Jun 06

Southern Cross Media Group (ASX:SXL) Will Be Looking To Turn Around Its Returns

What underlying fundamental trends can indicate that a company might be in decline? A business that's potentially in...
Analysis Article Mar 24

Does Southern Cross Media Group (ASX:SXL) Have A Healthy Balance Sheet?

Legendary fund manager Li Lu (who Charlie Munger backed) once said, 'The biggest investment risk is not the volatility...
Analysis Article Feb 27

Southern Cross Media Group (ASX:SXL) Has Some Difficulty Using Its Capital Effectively

If we're looking to avoid a business that is in decline, what are the trends that can warn us ahead of time? Businesses...
Analysis Article Feb 09

At AU$2.15, Is It Time To Put Southern Cross Media Group Limited (ASX:SXL) On Your Watch List?

Southern Cross Media Group Limited ( ASX:SXL ), is not the largest company out there, but it received a lot of...
Analysis Article Jun 02

Some Investors May Be Worried About Southern Cross Media Group's (ASX:SXL) Returns On Capital

When we're researching a company, it's sometimes hard to find the warning signs, but there are some financial metrics...
Analysis Article Apr 12

Should You Think About Buying Southern Cross Media Group Limited (ASX:SXL) Now?

Southern Cross Media Group Limited ( ASX:SXL ), is not the largest company out there, but it saw significant share...
Analysis Article Mar 16

Are Investors Undervaluing Southern Cross Media Group Limited (ASX:SXL) By 37%?

Today we'll do a simple run through of a valuation method used to estimate the attractiveness of Southern Cross Media...
Analysis Article Feb 27

Southern Cross Media Group Limited Just Beat Revenue Estimates By 6.5%

Southern Cross Media Group Limited ( ASX:SXL ) last week reported its latest half-yearly results, which makes it a good...

Shareholder Returns

SXLAU MediaAU Market
7D-1.7%2.9%3.4%
1Y-9.4%-31.3%3.6%

Return vs Industry: SXL exceeded the Australian Media industry which returned -31.3% over the past year.

Return vs Market: SXL underperformed the Australian Market which returned 3.6% over the past year.

Price Volatility

Is SXL's price volatile compared to industry and market?
SXL volatility
SXL Average Weekly Movement6.0%
Media Industry Average Movement10.0%
Market Average Movement10.2%
10% most volatile stocks in AU Market17.3%
10% least volatile stocks in AU Market4.1%

Stable Share Price: SXL has not had significant price volatility in the past 3 months compared to the Australian market.

Volatility Over Time: SXL's weekly volatility (6%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
2005n/aRohan Lundwww.sca.com.au

Southern Cross Media Group Limited, together with its subsidiaries, creates audio content for distribution on broadcast and digital networks in Australia. It operates in two segments, Broadcast Radio and Digital Audio. The company owns 104 radio stations in FM, AM, and DAB+ radio, as well as 56 regional radio stations; operates LiSTNR, an audio app for sports, podcasts, music, radio, and news; and offers sales representation for open audio platform SoundCloud and Sonos Radio.

Southern Cross Media Group Limited Fundamentals Summary

How do Southern Cross Media Group's earnings and revenue compare to its market cap?
SXL fundamental statistics
Market capAU$275.30m
Earnings (TTM)AU$10.04m
Revenue (TTM)AU$466.92m
27.7x
P/E Ratio
0.6x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
SXL income statement (TTM)
RevenueAU$466.92m
Cost of RevenueAU$328.68m
Gross ProfitAU$138.24m
Other ExpensesAU$128.20m
EarningsAU$10.04m

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

Aug 11, 2026

Earnings per share (EPS)0.021
Gross Margin29.61%
Net Profit Margin2.15%
Debt/Equity Ratio109.5%

How did SXL perform over the long term?

See historical performance and comparison

Dividends

6.9%
Current Dividend Yield
97%
Payout Ratio

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/06/17 12:02
End of Day Share Price 2026/06/17 00:00
Earnings2025/12/31
Annual Earnings2025/06/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Southern Cross Media Group Limited is covered by 14 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Aryan NoroziBarrenjoey Markets Pty Limited
Annie ZhuBarrenjoey Markets Pty Limited
April LowisBarrenjoey Markets Pty Limited