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Scandic Hotels Group AB (publ) Stock Price

OM:SHOT Community·SEK 17.3b Market Cap
  • 3 Narratives written by author
  • 1 Comments on narratives written by author
  • 18 Fair Values set on narratives written by author

SHOT Share Price Performance

SEK 80.35
-0.95 (-1.17%)
SEK 93.86
Fair Value
SEK 80.35
-0.95 (-1.17%)
14.4% undervalued intrinsic discount
SEK 93.86
Fair Value
Price SEK 80.35
AnalystConsensusTarget SEK 93.86
AnalystHighTarget SEK 110.00
AnalystLowTarget SEK 70.00

SHOT Community Narratives

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Fair Value SEK 93.86 14.4% undervalued intrinsic discount

SHOT: Room Expansion In Hamburg And Oslo Will Likely Support Balanced Outlook

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·
Fair Value SEK 110 27.0% undervalued intrinsic discount

Dalata Acquisition And Eco Trends Will Transform Hospitality

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Fair Value SEK 70 14.8% overvalued intrinsic discount

Weak Nordic Demand And Rising Costs Will Erode Margins

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SEK 93.86
14.4% undervalued intrinsic discount
Revenue
18.53% p.a.
Profit Margin
5.61%
Future PE
12.97x
Price in 2029
SEK 126.29
SEK 70
14.8% overvalued intrinsic discount
Revenue
14.12% p.a.
Profit Margin
5.14%
Future PE
11.8x
Price in 2029
SEK 93.88

Trending Discussion

No trending discussion available.

Updated Narratives

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SHOT: Eco Focused New Openings And Franchise Expansion Will Support Steady Outlook

Fair Value: SEK 93.86 14.4% undervalued intrinsic discount
9 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative
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SHOT: New Urban Concepts Like Underground Rooms Will Support Future Upside Potential

Fair Value: SEK 110 27.0% undervalued intrinsic discount
0 users have set this as their fair value
0 users have commented on this narrative
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SHOT: Expansion Into Budget Norway Hotels Will Likely Pressure Future Returns

Fair Value: SEK 70 14.8% overvalued intrinsic discount
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Snowflake Analysis

High growth potential with proven track record.

2 Risks
3 Rewards

Scandic Hotels Group AB (publ) Key Details

SEK 22.6b

Revenue

SEK 11.0b

Cost of Revenue

SEK 11.7b

Gross Profit

SEK 10.9b

Other Expenses

SEK 727.0m

Earnings

Last Reported Earnings
Jun 30, 2026
Next Reporting Earnings
Nov 10, 2026
3.38
51.50%
3.21%
34.8%
View Full Analysis

About SHOT

Founded
1963
Employees
10072
CEO
Jens Mathiesen
WebsiteView website
www.scandichotelsgroup.com

Scandic Hotels Group AB (publ), together with its subsidiaries, engages in the operation and franchising of hotels in Sweden, Norway, Finland, Denmark, Ireland, the United Kingdom, Germany, and Poland. It operates hotels under the Scandic, Scandic Go, Signature Collection, Hilton, Holiday Inn, Maldron, Indigo, Clayton, and Crowne Plaza brand names. The company was founded in 1963 and is headquartered in Stockholm, Sweden.

Recent SHOT News & Updates

Narrative Update Jun 18

SHOT: Eco Focused New Openings And Franchise Expansion Will Support Steady Outlook

Analysts have modestly lifted their price target on Scandic Hotels Group to SEK93.86 from SEK90.17, citing updated assumptions for revenue growth, profit margins, a slightly lower future P/E multiple, and a higher discount rate. What’s in the News for Scandic Hotels Group Scandic Hotels Group plans to add a new franchise hotel in Köping in early 2027.

Recent updates

No updates