SWAG
Live News • Jul 01
Stran Taps Kevin Lewis with $5 Million Casino Portfolio for Las Vegas Expansion Stran has hired industry veteran Kevin Lewis as a contracted sales representative to grow its presence in the Las Vegas and casino marketing sector, bringing a casino gifting and branded merchandise portfolio of more than $5 million in annual business.
Management is framing the hire as a way to accelerate new business opportunities in targeted areas such as gaming, resort and entertainment, indicating a focused push into sectors where Lewis already has established relationships.
Stran’s stock last traded at $2.23, with the share price up 33.5% over the past 90 days, placing this hiring update against a backdrop of recent share price strength.
The key question is whether Lewis’s established casino portfolio converts into meaningful revenue concentration for Stran without creating overdependence on a single sales channel or sector. Announcement • Mar 03
Stran & Company Launches Stran Digital Solutions to Strengthen Client Retention and Support Scalable Growth Stran & Company, Inc. announced the launch of STRAN Digital Solutions, a proprietary SaaS-based platform designed to deepen client relationships, increase recurring program activity, and support scalable growth across its nationwide sales organization. STRAN Digital Solutions is an integrated marketing platform that combines digital asset management, sales enablement, CRM-connected workflows, web-to-print functionality, and data-driven direct mail into a single, unified solution. The platform is designed to simplify ongoing program execution, reduce friction across ordering and fulfillment, and make repeat engagement easier for clients. The launch reflects Stran's strategic focus on evolving beyond traditional promotional products toward a technology-enabled, omnichannel marketing partner model. STRAN Digital Solutions supports increasing client demand for quick-turn, small-batch digital printing, centralized brand asset management, CRM-integrated campaign execution, and self-service ordering portals. Importantly, the platform enables Stran's nationwide sales team to scale client programs more efficiently, respond faster to customization and fulfillment needs, and support repeat ordering through branded digital storefronts, helping drive consistent engagement across client programs. STRAN Digital Solutions integrates five core capabilities designed to streamline marketing execution and drive measurable outcomes: Sales Enablement: Tools that accelerate campaign deployment, including social posting, list management, digital distribution, and print-to-order functionality; CRM Integration: Salesforce and HubSpot integrations supporting automated workflows, lead-to-order tracking, and consolidated reporting; Web-to-Print: Self-service storefronts supported by a national printer network, with real-time template customization, approval workflows, and order tracking; Third-Party Logistics Processing: Centralized order processing, inventory management, and on-demand printing; Every Door Direct Mail: Targeted direct mail campaigns designed to simplify execution and expand reach. Announcement • Dec 05
Stran & Company, Inc. Launches Client-Branded Online Gifting Platform Stran & Company, Inc. announced the launch of its Online Gifting Program, a customizable platform that enables clients to deliver their own branded gifting experiences to their customers. The scalable digital platform is designed to help clients recognize and reward their customers through curated gifting and meaningful reward experiences, while reinforcing the client's brand. The introduction of this platform also expands Stran's digital capabilities and strengthens the Company's overall value proposition. The initial deployment is underway with one of the world's largest audit, tax, and advisory firms, where members of the marketing team are opting in to preview the platform ahead of a broader launch in 2026. Built for enterprise-level flexibility, the platform enables organizations to create and deliver their own branded gift-redemption sites incorporating the client's logos, messaging, and optional embedded video content. It supports structured gift tiers--such as $25, $50, and $100--paired with curated merchandise assortments aligned to each tier. Recipients can choose from a thoughtfully selected range of items, including charitable eGift card options and premium, mission-driven products that reinforce social impact and brand-aligned values. Each participant receives a unique redemption code and personalized email directing them to their dedicated gifting site. Automated communications--including welcome messages, reminders, and order confirmations--ensure a consistent and streamlined experience. The program features all-inclusive fulfillment pricing that covers the selected gift, tax, shipping, and handling, while Stran provides dedicated customer care and comprehensive program management to support users throughout the process.