ROL logo

Rollins, Inc. Stock Price

NYSE:ROL Community·US$21.7b Market Cap
  • 4 Narratives written by author
  • 0 Comments on narratives written by author
  • 45 Fair Values set on narratives written by author

ROL Share Price Performance

US$44.74
-10.66 (-19.24%)
US$16.20
Fair Value
US$44.74
-10.66 (-19.24%)
176.2% overvalued intrinsic discount
US$16.20
Fair Value
Price US$44.74
Esteban US$16.20
AnalystConsensusTarget US$62.94
AnalystHighTarget US$72.00

ROL Community Narratives

Fair Value
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Fair Value US$16.2 176.2% overvalued intrinsic discount

ROL 05-2026

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Fair Value US$58.88 24.0% undervalued intrinsic discount

ROL: Recurring Contracts And Market Expansion Will Drive Predictable Returns Ahead

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14users have followed this narrative
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Fair Value US$72 37.9% undervalued intrinsic discount

Urbanization And Digital Automation Will Drive Recurring Pest Control Demand

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US$16.2
176.2% overvalued intrinsic discount
Fair Value
Revenue
-16.7% p.a.
Profit Margin
13.77%
Future PE
49.83x
Price in 2031
US$22.71
US$58.88
24.0% undervalued intrinsic discount
Revenue
8.83% p.a.
Profit Margin
15.07%
Future PE
45.72x
Price in 2029
US$72.34
US$46
2.7% undervalued intrinsic discount
Revenue
7.88% p.a.
Profit Margin
14.74%
Future PE
37.49x
Price in 2029
US$56.52

Trending Discussion

No trending discussion available.

Updated Narratives

ROL logo

Update 07-2026

Fair Value: US$16.2 176.2% overvalued intrinsic discount
4 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative
ROL logo

ROL: Core Pest Control Strength And Q2 Update Will Support Future Margin Upside

Fair Value: US$58.88 24.0% undervalued intrinsic discount
14 users have set this as their fair value
0 users have commented on this narrative
0 users have liked this narrative
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ROL: Earnings Setup And Leadership Shift Will Test Premium P/E Resilience

Fair Value: US$46 2.7% undervalued intrinsic discount
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Snowflake Analysis

Solid track record average dividend payer.

1 Risk
3 Rewards

Rollins, Inc. Key Details

US$3.8b

Revenue

US$1.8b

Cost of Revenue

US$2.0b

Gross Profit

US$1.5b

Other Expenses

US$529.3m

Earnings

Last Reported Earnings
Mar 31, 2026
Next Reporting Earnings
Jul 22, 2026
1.10
52.60%
13.77%
47.1%
View Full Analysis

About ROL

Founded
1901
Employees
21946
CEO
Jerry Gahlhoff
WebsiteView website
www.rollins.com

Rollins, Inc., through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. The company offers pest control services to residential properties protecting from common pests, including rodents, insects, and wildlife. It also provides workplace pest control solutions for customers across various end markets, such as healthcare, food service, and logistics. In addition, the company offers termite protection and ancillary services for both residential and commercial customers. It serves clients directly, as well as through franchisee operations. The company was formerly known as Rollins Broadcasting, Inc and changed its name to Rollins, Inc. in 1965. Rollins, Inc. was founded in 1901 and is headquartered in Atlanta, Georgia.

Recent ROL News & Updates

Seeking Alpha Jul 13

Rollins: Bugs Over Bytes In A World Obsessed With AI

Summary Rollins offers a resilient, recession-proof business with consistent revenue, strong pricing power, and high recurring demand for pest control services. Despite a 31% stock decline, ROL’s fundamentals remain robust, driven by recurring service plans and disciplined acquisition-led growth. Current concerns include CFO resignation, margin compression from inflation, and elevated acquisition costs due to higher interest rates. I initiated a position after the crash, valuing ROL’s stability, family ownership, and willingness to average down despite a 40x P/E ratio. Read the full article on Seeking Alpha
Narrative Update Jul 07

ROL: Earnings Setup And Leadership Shift Will Test Premium P/E Resilience

Rollins' analyst price target has been revised from $50 to $46 as analysts weigh slightly lower margin assumptions, a modestly higher discount rate, and recent sector commentary that highlights improving growth at competitor Rentokil, along with mixed views on Rollins' near term organic growth and profitability trajectory. Analyst Commentary Recent research on Rollins reflects a more cautious tone, with several bearish analysts reassessing expectations for organic growth, profitability, and valuation, while also factoring in competitive signals from peers.

Recent updates

No updates