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ROL logo

Rollins, Inc. Stock Price

NYSE:ROL Community·US$16.7b Market Cap
  • 4 Narratives written by author
  • 0 Comments on narratives written by author
  • 67 Fair Values set on narratives written by author
Author Program NEWCreate Narrative

ROL Share Price Performance

US$34.73
-21.70 (-38.45%)
​
US$45.59
Fair Value
US$34.73
-21.70 (-38.45%)
23.8% undervalued intrinsic discount
US$45.59
Fair Value
Price US$34.73
AnalystConsensusTarget US$45.59
Esteban US$16.20
AnalystHighTarget US$72.00
Tue, 18 Aug 26
Fair ValueUS$45.59
Share Pricen/a

ROL Community Narratives

AN
AnalystConsensusTarget
AnalystConsensusTarget's
Fair Value
·
Fair Value US$45.59 23.8% undervalued intrinsic discount

ROL: Recurring Contracts And Market Expansion Will Drive Predictable Returns Ahead

1users have liked this narrative
0users have commented on this narrative
20users have followed this narrative
ES
Esteban's
Fair Value
·
Fair Value US$16.2 114.4% overvalued intrinsic discount

ROL 05-2026

0users have liked this narrative
0users have commented on this narrative
8users have followed this narrative
AN
AnalystHighTarget
AnalystHighTarget's
Fair Value
·
Fair Value US$72 51.8% undervalued intrinsic discount

Urbanization And Digital Automation Will Drive Recurring Pest Control Demand

0users have liked this narrative
0users have commented on this narrative
5users have followed this narrative
ROL logo
Rollins
114.4% overvalued intrinsic discount

ROL 05-2026

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ES
Esteban
Updated 12 Jul
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ROL logo
Rollins
23.8% undervalued intrinsic discount

ROL: Recurring Contracts And Market Expansion Will Drive Predictable Returns Ahead

View narrative
AN
AnalystConsensusTarget
AnalystConsensusTarget
Updated 18 Aug
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ROL logo
Rollins
8.5% overvalued intrinsic discount

Harsher Regulations And AI Disruption Will Reduce Profitability

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AN
AnalystLowTarget
AnalystLowTarget
Updated 4 Aug
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ROL logo
Rollins
51.8% undervalued intrinsic discount

Urbanization And Digital Automation Will Drive Recurring Pest Control Demand

View narrative
AN
AnalystHighTarget
AnalystHighTarget
Updated 7 May 2025
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Trending Discussion

No trending discussion available.

Recently Updated Narratives

ES
ROL logo

Update 07-2026

Fair Value: US$16.2 114.4% overvalued intrinsic discount
8 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative
AN
AnalystConsensusTarget
ROL logo

ROL: Core Franchise And Pullback Will Support Future Multiple Recovery

Fair Value: US$45.59 23.8% undervalued intrinsic discount
20 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative
AN
AnalystLowTarget
ROL logo

ROL: Residential Weakness And Leadership Turmoil Will Test Premium P/E Resilience

Fair Value: US$32 8.5% overvalued intrinsic discount
0 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative

Snowflake Analysis

Average dividend payer with acceptable track record.

2 Risks
3 Rewards
View Full Analysis

Rollins, Inc. Key Details

US$3.9b

Revenue

US$1.9b

Cost of Revenue

US$2.1b

Gross Profit

US$1.5b

Other Expenses

US$531.7m

Earnings

Last Reported Earnings
Jun 30, 2026
Next Reporting Earnings
n/a
1.11
52.37%
13.55%
49.2%
View Full Analysis

About ROL

Founded
1901
Employees
21946
CEO
Jerry Gahlhoff
WebsiteView website
www.rollins.com

Rollins, Inc., through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. The company offers pest control services to residential properties protecting from common pests, including rodents, insects, and wildlife. It also provides workplace pest control solutions for customers across various end markets, such as healthcare, food service, and logistics. In addition, the company offers termite protection and ancillary services for both residential and commercial customers. It serves clients directly, as well as through franchisee operations. The company was formerly known as Rollins Broadcasting, Inc and changed its name to Rollins, Inc. in 1965. Rollins, Inc. was founded in 1901 and is headquartered in Atlanta, Georgia.

Recent ROL News & Updates

Seeking Alpha • 16h

Rollins: A Great Business At A Much Better Price

Summary Rollins is a resilient pest control rollup with 99 consecutive quarters of revenue growth, now trading at a more attractive valuation after a 47% price decline. I initiate a Buy rating, as ROL's durable business model and disciplined acquisition strategy support the potential for ~13% annual free cash flow growth, below its historical 15%. Recent headwinds include weaker residential lead generation and margin compression, but management notes improving lead volumes and maintains a 6%+ organic growth outlook for 2026. ROL's asset-light model enables high free cash flow, supporting both acquisitions and an 80% dividend increase from 2022–2025, though dividend growth may slow if organic growth weakens. Read the full article on Seeking Alpha
User avatar
Narrative Update • Aug 18

ROL: Core Franchise And Pullback Will Support Future Multiple Recovery

Rollins’ updated analyst price target has moved lower to about $45 from about $59, as analysts factor in softer growth assumptions, reduced profit margin expectations, and a lower future P/E multiple following weaker recent quarters and increased uncertainty around residential demand and leadership changes. Analyst Commentary Recent Street research on Rollins highlights a clear split between investors who still see long term appeal in the business and those who are more focused on softer execution, weaker recent quarters, and valuation reset risk.

Recent updates

No updates

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