DashboardPortfoliosWatchlistCommunityDiscoverScreener
  • Community
  • /
  • United States
  • /
  • Consumer Retailing
Author Program NEWCreate Narrative
DG logo

Dollar General Corporation Stock Price

NYSE:DG Community·US$28.2b Market Cap
  • 3 Narratives written by author
  • 1 Comments on narratives written by author
  • 169 Fair Values set on narratives written by author
Author Program NEWCreate Narrative

DG Share Price Performance

US$124.57
18.10 (17.00%)
​
US$131.07
Fair Value
US$124.57
18.10 (17.00%)
5.0% undervalued intrinsic discount
US$131.07
Fair Value
Price US$124.57
AnalystConsensusTarget US$131.07
AnalystLowTarget US$103.36
AnalystHighTarget US$169.64
Mon, 13 Jul 26
Fair ValueUS$131.07
Share Pricen/a

DG Community Narratives

AN
AnalystConsensusTarget
AnalystConsensusTarget's
Fair Value
·
Fair Value US$131.07 5.0% undervalued intrinsic discount

Store Expansion And Digital Delivery Will Transform American Retail

0users have liked this narrative
0users have commented on this narrative
71users have followed this narrative
AN
AnalystLowTarget
AnalystLowTarget's
Fair Value
·
Fair Value US$103.36 20.5% overvalued intrinsic discount

Underperforming Store Closures And Remodel Projects Will Shape Retail Future

0users have liked this narrative
0users have commented on this narrative
3users have followed this narrative
AN
AnalystHighTarget
AnalystHighTarget's
Fair Value
·
Fair Value US$169.64 26.6% undervalued intrinsic discount

Optimized Store Portfolio And POpshelf Expansion Will Drive Efficiency

0users have liked this narrative
0users have commented on this narrative
2users have followed this narrative
DG logo
Dollar General
20.5% overvalued intrinsic discount
Updated

Underperforming Store Closures And Remodel Projects Will Shape Retail Future

View narrative
AN
AnalystLowTarget
AnalystLowTarget
Updated 8 Sep
Read Narrative
DG logo
Dollar General
5.0% undervalued intrinsic discount

Store Expansion And Digital Delivery Will Transform American Retail

View narrative
AN
AnalystConsensusTarget
AnalystConsensusTarget
Updated 13 Jul
Read Narrative
DG logo
Dollar General
26.6% undervalued intrinsic discount

Optimized Store Portfolio And POpshelf Expansion Will Drive Efficiency

View narrative
AN
AnalystHighTarget
AnalystHighTarget
Updated 29 Jun
Read Narrative

Trending Discussion

No trending discussion available.

Recently Updated Narratives

AN
AnalystLowTarget
DG logo

DG: Rich Multiple Will Cap Upside Despite AI And Turnaround Optimism

Fair Value: US$103.36 20.5% overvalued intrinsic discount
3 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative
AN
AnalystConsensusTarget
DG logo

DG: Raised Guidance And Store Expansion Will Support A Measured Earnings Outlook

Fair Value: US$131.07 5.0% undervalued intrinsic discount
71 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative
AN
AnalystHighTarget
DG logo

DG: Future Earnings Power Will Rely On AI And Retail Media Margins

Fair Value: US$169.64 26.6% undervalued intrinsic discount
2 fair values setusers have set this as their fair value
0 commentsusers have commented on this narrative
0 likesusers have liked this narrative

Snowflake Analysis

Undervalued with excellent balance sheet and pays a dividend.

0 Risks
5 Rewards
View Full Analysis

Dollar General Corporation Key Details

US$43.6b

Revenue

US$30.0b

Cost of Revenue

US$13.6b

Gross Profit

US$11.9b

Other Expenses

US$1.7b

Earnings

Last Reported Earnings
Jul 31, 2026
Next Reporting Earnings
n/a
7.72
31.16%
3.90%
49.2%
View Full Analysis

About DG

Founded
1939
Employees
194000
CEO
Todd Vasos
WebsiteView website
www.dollargeneral.com

Dollar General Corporation, a discount retailer, provides various merchandise products in the southern, southwestern, midwestern, and eastern United States. It offers consumable products, including paper towels, bath tissues, paper dinnerware, trash and storage bags, disinfectants, and laundry products; packaged food, such as cereals, pasta, canned soups, canned meats, fruits and vegetables, condiments, spices, sugar, and flour; and perishables, including milk, eggs, bread, refrigerated and frozen food, beer, wine, and produce; candy, cookies, crackers, salty snacks, and carbonated beverages; over-the-counter medicines and personal care products including soap, body wash, shampoo, cosmetics, dental hygiene and foot care products; pet supplies and pet food; and tobacco products. The company also provides seasonal products comprising holiday items, toys, batteries, small electronics, greeting cards, stationery, prepaid phones and accessories, gardening supplies, hardware, automotive, and home office supplies; home products include kitchen supplies, cookware, small appliances, light bulbs, storage containers, frames, candles, craft supplies and kitchen, and bed and bath soft goods; and apparel products for infants, toddlers, girls, boys, women and men, as well as socks, underwear, disposable diapers, shoes and accessories. The company was formerly known as J.L. Turner & Son, Inc. and changed its name to Dollar General Corporation in 1968. Dollar General Corporation was founded in 1939 and is based in Goodlettsville, Tennessee.

Recent DG News & Updates

User avatar
Narrative Update • Sep 08

DG: Rich Multiple Will Cap Upside Despite AI And Turnaround Optimism

Analysts have increased their price target for Dollar General from about $95 to roughly $103. This revision reflects updated assumptions including a slightly lower discount rate, modestly softer revenue growth, a firmer profit margin profile, and a marginally higher future P/E multiple.

Recent updates

No updates

Dollar General Corporation Competitors

TGT logo

Target

Symbol: NYSE:TGT
Market cap: US$73.9b
SYY logo

Sysco

Symbol: NYSE:SYY
Market cap: US$38.3b
KR logo

Kroger

Symbol: NYSE:KR
Market cap: US$35.1b
View more competitors

Make Better Investing Decisions Anywhere

Scan to download
Open AppStoreOpen Google Play
Chrome Web Store
Level 5, 320 Pitt Street, Sydney
Financial Data provided by S&P Global Market Intelligence LLC, analysis provided by Simply Wall Street Pty Ltd. Copyright © 2026, S&P Global Market Intelligence LLC. All rights reserved.
View Data Sources
Markets
  • US: NYSE & NASDAQ
  • UK: FTSE
  • Australia: ASX
  • India: NIFTY
  • Canada: TSX
  • South Africa: JSE
  • Japan: NIKKEI
  • South Korea: KOSPI
  • Germany: DAX
Investing Ideas
  • Undervalued Companies
  • Dividend Powerhouses
  • Insider Buying
  • Nuclear Energy
  • Autonomous Vehicles
  • Artificial Intelligence
  • Crypto and Blockchain
  • Cybersecurity
  • More ideas
Stock Communities
  • AstraZeneca
  • HSBC Holdings
  • Shell
  • Unilever
  • Diageo
  • Rio Tinto Group
  • RELX
  • BP
  • Barclays
Features & Tools
  • Portfolio Tracker
  • Stock Screener & Alerts
  • Narratives & Fair Values
  • Dividend Calculator
News & Discovery
  • Latest Stock News
  • Global Market Insights
  • The Foxhole
  • Investing Ideas
  • Community Narratives
  • What's New
Simply Wall St
  • Plans & Pricing
  • Advertising
  • About Us
  • Contact Us
  • Careers
  • Help Center
  • Learn Stock Investing
  • Affiliate Program
  • Business & Enterprise
  • Charlie AI
Simply Wall Street Pty Ltd (ACN 600 056 611), is a Corporate Authorised Representative (Authorised Representative Number: 467183) of Sanlam Private Wealth Pty Ltd (AFSL No. 337927). Any advice contained in this website is general advice only and has been prepared without considering your objectives, financial situation or needs. You should not rely on any advice and/or information contained in this website and before making any investment decision we recommend that you consider whether it is appropriate for your situation and seek appropriate financial, taxation and legal advice. Please read our Financial Services Guide before deciding whether to obtain financial services from us.
© 2026 Simply Wall Street Pty Ltd, US Design Patent #29/544/281, Community and European Design Registration #2845206
  • Terms and Conditions
  • Privacy Policy
  • AI Terms
  • Financial Services Guide