SUL logo

Super Retail Group Limited Stock Price

ASX:SUL Community·AU$3.8b Market Cap
  • 2 Narratives written by author
  • 0 Comments on narratives written by author
  • 72 Fair Values set on narratives written by author

SUL Share Price Performance

AU$16.75
1.57 (10.34%)
2.9% undervalued intrinsic discount
AU$17.25
Fair Value
AU$16.75
1.57 (10.34%)
2.9% undervalued intrinsic discount
AU$17.25
Fair Value
Price AU$16.75
AnalystConsensusTarget AU$17.25
AnalystLowTarget AU$11.00

SUL Community Narratives

AnalystConsensusTarget·
Fair Value AU$17.25 2.9% undervalued intrinsic discount

Digital And Store Expansions Will Drive Retail Success

0users have liked this narrative
0users have commented on this narrative
45users have followed this narrative
AnalystLowTarget·
Fair Value AU$12.14 38.0% overvalued intrinsic discount

E-commerce Competition And Rising Costs Will Erode Margins

0users have liked this narrative
0users have commented on this narrative
2users have followed this narrative
AU$12.14
38.0% overvalued intrinsic discount
AnalystLowTarget Fair Value
Revenue growth
3.67% p.a.
Profit Margin
5.54%
Future PE
13.82x
Share price in 2028
AU$15.38

Snowflake Analysis

Undervalued with excellent balance sheet and pays a dividend.

1 Risk
3 Rewards

Super Retail Group Limited Key Details

AU$4.1b

Revenue

AU$2.2b

Cost of Revenue

AU$1.9b

Gross Profit

AU$1.6b

Other Expenses

AU$221.8m

Earnings

Last Reported Earnings
Jun 28, 2025
Next Reporting Earnings
n/a
0.98
45.64%
5.45%
0%
View Full Analysis

About SUL

Founded
1972
Employees
15981
CEO
David Burns
WebsiteView website
www.superretailgroup.com.au

Super Retail Group Limited engages in the retail of auto, sports, and outdoor leisure products in Australia and New Zealand. It offers automotive parts and accessories, handyman items, and tools and equipment, and marine and motorbike products, including batteries, car care products, exterior accessories, hand and power tools, in-car navigation systems, in-car stereo equipment, lighting and electrical products, oils, filters and additives, outdoor equipment and accessories, seat covers and interior accessories, spare parts, paints and panels, and performance products. The company also provides footwear, fitness and sports equipment, apparel, and related accessories; fishing products, such as lures, rods and reels, tackle boxes, fishing nets, and other products; camping products, including tents, pegs, ropes, cooking equipment, and clothing and hiking gears, as well as boating products comprising fishing rod holders, bilge pumps, and fish-finders; fitment and support services, including wiper blade, bulb, and battery installation; battery and oil recycling; and paint mixing and vehicle diagnostics. In addition, it offers apparel and equipment for mountain climbers, campers, hikers, adventure travelers, and others; and products for travel, touring, outdoor, garage, and shed. The company sells its products under the Supercheap Auto, rebel, BCF, and Macpac brands; and offers its products online. It operates various stores. The company was founded in 1972 and is based in Strathpine, Australia.

Recent SUL News & Updates

Recent updates

No updates