NasdaqGS:ASOSpecialty Retail
A Look at Academy Sports and Outdoors’s Valuation Following New Whataburger Collaboration and Product Launch
If you are trying to make sense of Academy Sports and Outdoors (ASO) this week, there is plenty to talk about. The company just announced its third collaboration with Whataburger, rolling out a limited-time lineup featuring both brands' signature styles and tailgate essentials, from Hey Dude shoes to coolers and jerseys. With football season around the corner and two Texas favorites joining forces, investors are naturally wondering whether this is more than just a feel-good partnership, and...