TSE:7752Tech
Is Ricoh (TSE:7752) Using Built‑In Creative Tech to Deepen Its Premium Camera Moat?
Ricoh recently launched the GR IV HDF, a new variant of its compact GR camera line that adds a built-in Highlight Diffusion Filter, faster electronic shutter, improved autofocus, and a new GS-4 finger strap accessory.
By integrating film-like diffusion effects directly into the hardware and promising firmware upgrades for existing GR IV users, Ricoh is emphasizing creative control and ecosystem loyalty in the premium compact segment.
We will now examine how this focus on built-in creative...