お知らせ • Jan 31
GameSquare Holdings, Inc. Announces Executive Appointments
GameSquare Holdings, Inc. announced several key additions to its management team to support its long-term growth strategies. Matt Mayer has been appointed EVP, Brand Marketing, Jonathan Murnane has been appointed EVP, Gaming & Entertainment, Malia Jennings appointed as Director, Brand Marketing and Briana Kornegay appointed as Director, Brand Experience. Announcement reflects GameSquare's commitment to expanding its leadership structure, driving its focus on developing lifestyle, multicultural marketing, gaming, and entertainment growth opportunities. These capabilities support the Company's significant sales expansion, which has seen revenue grow from $11 million in 2021 to over $100 million currently. Matt brings over two decades of marketing experience to GameSquare and recently served as EVP, Strategic Marketing at NCompass International, a full-service experiential marketing agency, where he developed longstanding relationships through strategic and valuable counsel with Fortune 500 brands including Amazon, Toyota, and General Mills. At NCompass Matt developed a dedicated multicultural marketing division, elevating client outreach and engagement to Hispanic, Black, Asian American, and LGBTQIA+ audiences. His award winning expertise will be a true asset to GameSquare and its partners moving forward. Malia brings 15+ years of multicultural marketing expertise to GameSquare. Fresh off the heels of serving as the Director of Multicultural Marketing at NCompass International, Malia's unique approach of centering consumer culture to develop consumer loyalty, has been on target for Fortune 500 brands such as Toyota, McDonald's and Comcast, for Black, Hispanic and Asian audiences. The result of this strategic aim being the win of brand fans from event partnerships including HBCUs, national music festivals, global sporting properties and more. A self-proclaimed cultural anthropologist, Malia uses her passion for studying people, and servicing their needs, to curate meaningful experiences which benefit communities and corporations alike. Briana brings 14+ years of multicultural marketing magic to GameSquare. Fresh from her role as the Director of Multicultural Engagement at NCompass International, Briana has mastered the performance of experiential marketing, both live event and digital production, developing uniquely fantastical experiences. The result being Briana's collaboration with Fortune 500 brands such as Toyota, General Mills, Best Buy, with event partners including HBCUs, national music festivals, global sporting properties and more. Known for her community-rooted approach, Briana excels in fostering brand growth through meaningful community engagement, creating culturally resonant brand experiences that connect with diverse audiences. Jonathan has worked in the gaming and entertainment industry for over twenty years. He launched and developed the Global Experiential Marketing group at Activision. There he led and oversaw such programs as E3 and Comic Con and the massive award-winning Call of Duty: XP across a number of brands including Call of Duty, Skylanders, Tony Hawk's Pro Skater, and Guitar Hero. After Activision, he was COO at IHEARTCOMIX, overseeing production for clients such as Marvel, Disney, Peacock, and Universal Pictures. Most recently he headed up Gaming and Entertainment at NCompass International developing programs for Activision, Riot, Ubisoft, Netflix and others.