WPP plc

LSE:WPP Stock Report

Market Cap: UK£4.2b

WPP Past Earnings Performance

Past criteria checks 5/6

WPP has been growing earnings at an average annual rate of 51.8%, while the Media industry saw earnings growing at 37.3% annually. Revenues have been growing at an average rate of 4.4% per year. WPP's return on equity is 13.3%, and it has net margins of 2.7%.

Key information

51.83%

Earnings growth rate

50.78%

EPS growth rate

Media Industry Growth21.64%
Revenue growth rate4.39%
Return on equity13.29%
Net Margin2.69%
Last Earnings Update30 Jun 2025

Recent past performance updates

Recent updates

WPP's (LON:WPP) Dividend Is Being Reduced To £0.075

Aug 21
WPP's (LON:WPP) Dividend Is Being Reduced To £0.075

WPP plc's (LON:WPP) CEO Might Not Expect Shareholders To Be So Generous This Year

May 16
WPP plc's (LON:WPP) CEO Might Not Expect Shareholders To Be So Generous This Year

WPP (LON:WPP) Has Announced A Dividend Of £0.244

Mar 26
WPP (LON:WPP) Has Announced A Dividend Of £0.244

WPP's (LON:WPP) Dividend Will Be £0.244

Mar 11
WPP's (LON:WPP) Dividend Will Be £0.244
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GroupM's New Client Wins Like Amazon Will Improve Future Performance

WPP's investment in AI and operational efficiencies aims to boost revenues and margins through enhanced insights and streamlined operations.

Is WPP plc (LON:WPP) Potentially Undervalued?

Feb 20
Is WPP plc (LON:WPP) Potentially Undervalued?

WPP plc's (LON:WPP) Intrinsic Value Is Potentially 59% Above Its Share Price

Jan 06
WPP plc's (LON:WPP) Intrinsic Value Is Potentially 59% Above Its Share Price

The Price Is Right For WPP plc (LON:WPP)

Dec 04
The Price Is Right For WPP plc (LON:WPP)

At UK£8.18, Is WPP plc (LON:WPP) Worth Looking At Closely?

Nov 19
At UK£8.18, Is WPP plc (LON:WPP) Worth Looking At Closely?

Here's Why WPP (LON:WPP) Has A Meaningful Debt Burden

Oct 11
Here's Why WPP (LON:WPP) Has A Meaningful Debt Burden

Revenue & Expenses Breakdown

How WPP makes and spends money. Based on latest reported earnings, on an LTM basis.


Earnings and Revenue History

LSE:WPP Revenue, expenses and earnings (GBP Millions)
DateRevenueEarningsG+A ExpensesR&D Expenses
30 Jun 2514,1773811,1350
31 Mar 2514,4594621,1360
31 Dec 2414,7415421,1360
30 Sep 2414,7963731,4970
30 Jun 2414,8512031,8570
31 Mar 2414,8481571,9280
31 Dec 2314,8451101,9980
30 Sep 2314,8703241,7170
30 Jun 2314,8945371,4360
31 Mar 2314,6626101,3110
31 Dec 2214,4296831,1860
30 Sep 2213,9266631,1100
30 Jun 2213,4246431,0350
31 Mar 2213,1136401,0070
31 Dec 2112,8016389790
30 Sep 2112,6775641,1010
30 Jun 2112,5534901,2230
31 Mar 2112,278-1,2412,7610
31 Dec 2012,003-2,9724,2990
30 Jun 2012,449-2,6184,2020
31 Mar 2012,841-8792,6610
31 Dec 1913,2348481,1210
30 Jun 1911,9225331,2670
31 Mar 1912,4847351,2620
31 Dec 1813,0476981,2490
30 Sep 1815,6241,4781,2250
30 Jun 1815,6471,8931,0780
31 Mar 1815,7251,8551,1780
31 Dec 1713,1461,7271,0960
30 Sep 1716,1521,784-5780
30 Jun 1715,5031,750-2,4340
31 Mar 1714,9461,575-7230
31 Dec 1614,8871,4009870
30 Sep 1613,6611,120-2,1020
30 Jun 1612,9328407,7780
31 Mar 1612,5841,0007,5830
31 Dec 1512,2351,1609040
30 Sep 1512,0671,2197,3350
30 Jun 1511,9001,2797,2800
31 Mar 1511,7141,1787,2210
31 Dec 1411,5291,0777,1620
30 Sep 1411,3451,0497,1530

Quality Earnings: WPP has high quality earnings.

Growing Profit Margin: WPP's current net profit margins (2.7%) are higher than last year (1.4%).


Free Cash Flow vs Earnings Analysis


Past Earnings Growth Analysis

Earnings Trend: WPP has become profitable over the past 5 years, growing earnings by 51.8% per year.

Accelerating Growth: WPP's earnings growth over the past year (87.7%) exceeds its 5-year average (51.8% per year).

Earnings vs Industry: WPP earnings growth over the past year (87.7%) exceeded the Media industry -0.1%.


Return on Equity

High ROE: WPP's Return on Equity (13.3%) is considered low.


Return on Assets


Return on Capital Employed


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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/08/29 23:49
End of Day Share Price 2025/08/29 00:00
Earnings2025/06/30
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

WPP plc is covered by 48 analysts. 10 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Hélène CoumesAlphaValue
JULIEN ROCHBarclays
Sarah SimonBerenberg