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Booking HoldingsNasdaqGS:BKNG Stock Report

Market Cap US$183.3b
Share Price
US$5.63k
My Fair Value
AN
AnalystConsensusTarget
US$6k
2.0% undervalued intrinsic discount
1Y50.0%
7D-0.8%
Portfolio Value
View

Booking Holdings Inc.

NasdaqGS:BKNG Stock Report

Market Cap: US$183.3b

Booking Holdings (BKNG) Stock Overview

Provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. More details

BKNG fundamental analysis
Snowflake Score
Valuation3/6
Future Growth2/6
Past Performance4/6
Financial Health2/6
Dividends0/6

BKNG Community Fair Values

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US$5.75k
FV
2.0% undervalued intrinsic discount
8.92%
Revenue growth p.a.
2users have liked this narrative
0users have commented on this narrative
102users have followed this narrative
4 days ago author updated this narrative

Booking Holdings Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Booking Holdings
Historical stock prices
Current Share PriceUS$5,632.27
52 Week HighUS$5,839.41
52 Week LowUS$3,180.00
Beta1.41
1 Month Change-1.07%
3 Month Change14.73%
1 Year Change49.99%
3 Year Change195.40%
5 Year Change241.30%
Change since IPO1,260.40%

Recent News & Updates

Recent updates

With Booking Holdings Inc. (NASDAQ:BKNG) It Looks Like You'll Get What You Pay For

Jul 20
With Booking Holdings Inc. (NASDAQ:BKNG) It Looks Like You'll Get What You Pay For

Booking Holdings: Too Expensive For Such A Risk (Quantitative Analysis)

Jul 09

When Should You Buy Booking Holdings Inc. (NASDAQ:BKNG)?

Jul 02
When Should You Buy Booking Holdings Inc. (NASDAQ:BKNG)?

Here's Why Booking Holdings (NASDAQ:BKNG) Has Caught The Eye Of Investors

Jun 14
Here's Why Booking Holdings (NASDAQ:BKNG) Has Caught The Eye Of Investors

Is There An Opportunity With Booking Holdings Inc.'s (NASDAQ:BKNG) 23% Undervaluation?

May 27
Is There An Opportunity With Booking Holdings Inc.'s (NASDAQ:BKNG) 23% Undervaluation?

Booking Holdings: Still Flying First Class (Rating Downgrade)

Apr 15

At US$4,634, Is Booking Holdings Inc. (NASDAQ:BKNG) Worth Looking At Closely?

Mar 29
At US$4,634, Is Booking Holdings Inc. (NASDAQ:BKNG) Worth Looking At Closely?

Booking Holdings: Back To Low Valuation Levels Despite Stronger Outlook

Mar 13

Booking Holdings (NASDAQ:BKNG) Has Announced That It Will Be Increasing Its Dividend To $9.60

Mar 01
Booking Holdings (NASDAQ:BKNG) Has Announced That It Will Be Increasing Its Dividend To $9.60

Booking Appears To Be Eating Airbnb's Lunch In Alternate Accommodations

Feb 11

Booking Holdings Inc. (NASDAQ:BKNG) Not Flying Under The Radar

Jan 24
Booking Holdings Inc. (NASDAQ:BKNG) Not Flying Under The Radar

Booking Holdings: Further Valuation Upside From Cost-Cutting And Strategic Expansion Initiatives

Jan 09

Should You Think About Buying Booking Holdings Inc. (NASDAQ:BKNG) Now?

Dec 13
Should You Think About Buying Booking Holdings Inc. (NASDAQ:BKNG) Now?

Booking Holdings: An Underappreciated Dividend Growth Company

Dec 03

Is Booking Holdings Inc. (NASDAQ:BKNG) Trading At A 31% Discount?

Nov 22
Is Booking Holdings Inc. (NASDAQ:BKNG) Trading At A 31% Discount?

Booking Holdings: Market Share Gains And Margin Expansion At A Reasonable Price

Nov 12

Booking Holdings' 'Genius' Keeps The Growth Story Alive

Oct 09

We Ran A Stock Scan For Earnings Growth And Booking Holdings (NASDAQ:BKNG) Passed With Ease

Sep 30
We Ran A Stock Scan For Earnings Growth And Booking Holdings (NASDAQ:BKNG) Passed With Ease

Shareholders Should Be Pleased With Booking Holdings Inc.'s (NASDAQ:BKNG) Price

Sep 12
Shareholders Should Be Pleased With Booking Holdings Inc.'s (NASDAQ:BKNG) Price

Booking Holdings: Quality Business Facing Cyclical Headwinds

Sep 09

Should You Investigate Booking Holdings Inc. (NASDAQ:BKNG) At US$3,831?

Aug 25
Should You Investigate Booking Holdings Inc. (NASDAQ:BKNG) At US$3,831?

Booking Holdings: Focus On Market Share Dynamics Amid Industry Slowdown

Aug 07

Earnings Beat: Booking Holdings Inc. Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Models

Aug 03
Earnings Beat: Booking Holdings Inc. Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Models

Booking Q2 Preview: New Heights Ahead - Powered By AI And Genius Loyalty Program

Jul 07

Booking Holdings: Still Leading The Online Travel Agent Pack

Jun 03

Booking Holdings: Exceptional Company With Material Upside; Buy

May 23

Booking Holdings Q1 Results: Sustained Travel Demand And Improved Bookings Mix

May 03

Booking Holdings: Consistent Market-Share Gainer At A Discount

Mar 25

Booking: An Excellent 2023 But It's Not Enough

Feb 23

Booking Holdings: Anyone Else Waiting For A Split?

Jan 28

Booking Holdings: My #1 Stock Pick For 2024

Jan 17

Shareholder Returns

BKNGUS HospitalityUS Market
7D-0.8%0.2%1.4%
1Y50.0%34.7%17.3%

Return vs Industry: BKNG exceeded the US Hospitality industry which returned 34.7% over the past year.

Return vs Market: BKNG exceeded the US Market which returned 17.3% over the past year.

Price Volatility

Is BKNG's price volatile compared to industry and market?
BKNG volatility
BKNG Average Weekly Movement2.8%
Hospitality Industry Average Movement6.0%
Market Average Movement6.3%
10% most volatile stocks in US Market17.4%
10% least volatile stocks in US Market3.0%

Stable Share Price: BKNG has not had significant price volatility in the past 3 months compared to the US market.

Volatility Over Time: BKNG's weekly volatility (3%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
199724,500Glenn Fogelwww.bookingholdings.com

Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and hotel distribution services for partners and affiliates. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and activities reservation services.

Booking Holdings Inc. Fundamentals Summary

How do Booking Holdings's earnings and revenue compare to its market cap?
BKNG fundamental statistics
Market capUS$183.28b
Earnings (TTM)US$5.44b
Revenue (TTM)US$24.09b
33.7x
P/E Ratio
7.6x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
BKNG income statement (TTM)
RevenueUS$24.09b
Cost of RevenueUS$3.22b
Gross ProfitUS$20.87b
Other ExpensesUS$15.43b
EarningsUS$5.44b

Last Reported Earnings

Mar 31, 2025

Next Earnings Date

Jul 29, 2025

Earnings per share (EPS)167.15
Gross Margin86.63%
Net Profit Margin22.58%
Debt/Equity Ratio-262.2%

How did BKNG perform over the long term?

See historical performance and comparison

Dividends

0.7%
Current Dividend Yield
22%
Payout Ratio

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/07/28 03:33
End of Day Share Price 2025/07/25 00:00
Earnings2025/03/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Booking Holdings Inc. is covered by 73 analysts. 34 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
John StaszakArgus Research Company
Edward WooAscendiant Capital Markets LLC
Michael BellisarioBaird