Booking Holdings (BKNG) Stock Overview
Provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. More details
| Snowflake Score | |
|---|---|
| Valuation | 3/6 |
| Future Growth | 2/6 |
| Past Performance | 4/6 |
| Financial Health | 2/6 |
| Dividends | 0/6 |
BKNG Community Fair Values
Create NarrativeSee what 197 others think this stock is worth. Follow their fair value or set your own to get alerts.
Booking Holdings Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$5,632.27 |
| 52 Week High | US$5,839.41 |
| 52 Week Low | US$3,180.00 |
| Beta | 1.41 |
| 1 Month Change | -1.07% |
| 3 Month Change | 14.73% |
| 1 Year Change | 49.99% |
| 3 Year Change | 195.40% |
| 5 Year Change | 241.30% |
| Change since IPO | 1,260.40% |
Recent News & Updates
With Booking Holdings Inc. (NASDAQ:BKNG) It Looks Like You'll Get What You Pay For
Jul 20
Booking Holdings: Too Expensive For Such A Risk (Quantitative Analysis)
Jul 09When Should You Buy Booking Holdings Inc. (NASDAQ:BKNG)?
Jul 02Here's Why Booking Holdings (NASDAQ:BKNG) Has Caught The Eye Of Investors
Jun 14Recent updates
With Booking Holdings Inc. (NASDAQ:BKNG) It Looks Like You'll Get What You Pay For
Jul 20Booking Holdings: Too Expensive For Such A Risk (Quantitative Analysis)
Jul 09When Should You Buy Booking Holdings Inc. (NASDAQ:BKNG)?
Jul 02Here's Why Booking Holdings (NASDAQ:BKNG) Has Caught The Eye Of Investors
Jun 14Is There An Opportunity With Booking Holdings Inc.'s (NASDAQ:BKNG) 23% Undervaluation?
May 27Booking Holdings: Still Flying First Class (Rating Downgrade)
Apr 15At US$4,634, Is Booking Holdings Inc. (NASDAQ:BKNG) Worth Looking At Closely?
Mar 29Booking Holdings: Back To Low Valuation Levels Despite Stronger Outlook
Mar 13Booking Holdings (NASDAQ:BKNG) Has Announced That It Will Be Increasing Its Dividend To $9.60
Mar 01Booking Appears To Be Eating Airbnb's Lunch In Alternate Accommodations
Feb 11Booking Holdings Inc. (NASDAQ:BKNG) Not Flying Under The Radar
Jan 24Booking Holdings: Further Valuation Upside From Cost-Cutting And Strategic Expansion Initiatives
Jan 09Should You Think About Buying Booking Holdings Inc. (NASDAQ:BKNG) Now?
Dec 13Booking Holdings: An Underappreciated Dividend Growth Company
Dec 03Is Booking Holdings Inc. (NASDAQ:BKNG) Trading At A 31% Discount?
Nov 22Booking Holdings: Market Share Gains And Margin Expansion At A Reasonable Price
Nov 12Booking Holdings' 'Genius' Keeps The Growth Story Alive
Oct 09We Ran A Stock Scan For Earnings Growth And Booking Holdings (NASDAQ:BKNG) Passed With Ease
Sep 30Shareholders Should Be Pleased With Booking Holdings Inc.'s (NASDAQ:BKNG) Price
Sep 12Booking Holdings: Quality Business Facing Cyclical Headwinds
Sep 09Should You Investigate Booking Holdings Inc. (NASDAQ:BKNG) At US$3,831?
Aug 25Booking Holdings: Focus On Market Share Dynamics Amid Industry Slowdown
Aug 07Earnings Beat: Booking Holdings Inc. Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Models
Aug 03Booking Q2 Preview: New Heights Ahead - Powered By AI And Genius Loyalty Program
Jul 07Booking Holdings: Still Leading The Online Travel Agent Pack
Jun 03Booking Holdings: Exceptional Company With Material Upside; Buy
May 23Booking Holdings Q1 Results: Sustained Travel Demand And Improved Bookings Mix
May 03Booking Holdings: Consistent Market-Share Gainer At A Discount
Mar 25Booking: An Excellent 2023 But It's Not Enough
Feb 23Booking Holdings: Anyone Else Waiting For A Split?
Jan 28Booking Holdings: My #1 Stock Pick For 2024
Jan 17Shareholder Returns
| BKNG | US Hospitality | US Market | |
|---|---|---|---|
| 7D | -0.8% | 0.2% | 1.4% |
| 1Y | 50.0% | 34.7% | 17.3% |
Return vs Industry: BKNG exceeded the US Hospitality industry which returned 34.7% over the past year.
Return vs Market: BKNG exceeded the US Market which returned 17.3% over the past year.
Price Volatility
| BKNG volatility | |
|---|---|
| BKNG Average Weekly Movement | 2.8% |
| Hospitality Industry Average Movement | 6.0% |
| Market Average Movement | 6.3% |
| 10% most volatile stocks in US Market | 17.4% |
| 10% least volatile stocks in US Market | 3.0% |
Stable Share Price: BKNG has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: BKNG's weekly volatility (3%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1997 | 24,500 | Glenn Fogel | www.bookingholdings.com |
Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and hotel distribution services for partners and affiliates. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and activities reservation services.
Booking Holdings Inc. Fundamentals Summary
| BKNG fundamental statistics | |
|---|---|
| Market cap | US$183.28b |
| Earnings (TTM) | US$5.44b |
| Revenue (TTM) | US$24.09b |
Is BKNG overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| BKNG income statement (TTM) | |
|---|---|
| Revenue | US$24.09b |
| Cost of Revenue | US$3.22b |
| Gross Profit | US$20.87b |
| Other Expenses | US$15.43b |
| Earnings | US$5.44b |
Last Reported Earnings
Mar 31, 2025
Next Earnings Date
Jul 29, 2025
| Earnings per share (EPS) | 167.15 |
| Gross Margin | 86.63% |
| Net Profit Margin | 22.58% |
| Debt/Equity Ratio | -262.2% |
How did BKNG perform over the long term?
See historical performance and comparisonDividends
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/07/28 03:33 |
| End of Day Share Price | 2025/07/25 00:00 |
| Earnings | 2025/03/31 |
| Annual Earnings | 2024/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Booking Holdings Inc. is covered by 73 analysts. 34 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| John Staszak | Argus Research Company |
| Edward Woo | Ascendiant Capital Markets LLC |
| Michael Bellisario | Baird |