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Cracker Barrel Old Country Store

Menu Simplification And Guest Journey Mapping Will Elevate Future Dining Experiences

AN
Consensus Narrative from 7 Analysts
Published
September 24 2024
Updated
March 19 2025
Share
WarrenAI's Fair Value
US$47.29
14.6% undervalued intrinsic discount
19 Mar
US$40.38
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1Y
-38.7%
7D
0.3%

Author's Valuation

US$47.3

14.6% undervalued intrinsic discount

Analyst Price Target Fair Value

Key Takeaways

  • Enhanced guest experience and service standards may boost customer satisfaction and same-store sales growth through improved guest journey mapping.
  • Investments in digital, off-premise channels and efficient menu processes are expected to enhance profitability, execution, and potentially lower labor costs.
  • Macroeconomic uncertainties, supply chain issues, and elevated expenses could pressure revenue growth and compress net margins.

Catalysts

About Cracker Barrel Old Country Store
    Develops and operates the Cracker Barrel Old Country Store concept in the United States.
What are the underlying business or industry changes driving this perspective?
  • Cracker Barrel's focus on evolving and improving guest experience through comprehensive guest journey mapping and new service standards may drive higher customer satisfaction and repeat visits, positively impacting same-store sales growth.
  • The company's strategic transformation includes enhancing its menu with craveable items and simplifying processes in the back of the house, which is expected to improve execution and lower labor costs, potentially boosting net margins.
  • Investment in digital and off-premise channels, including a more profitable dine-in focus and streamlined offerings, has already improved EBITDA and is expected to continue bolstering future profitability.
  • Cracker Barrel's remodel and refresh program, which remains in the test-and-learn phase, aims to significantly enhance store atmosphere and guest experience, potentially leading to increased foot traffic and higher sales, positively affecting revenue growth.
  • The strategic refinement of Cracker Barrel's pricing capability, combined with a strong value perception among consumers, supports potential future price adjustments, which could drive revenue without sacrificing customer base, thereby enhancing overall earnings.

Cracker Barrel Old Country Store Earnings and Revenue Growth

Cracker Barrel Old Country Store Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Cracker Barrel Old Country Store's revenue will decrease by 0.7% annually over the next 3 years.
  • Analysts assume that profit margins will increase from 1.0% today to 2.8% in 3 years time.
  • Analysts expect earnings to reach $101.8 million (and earnings per share of $3.39) by about March 2028, up from $36.0 million today.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 13.3x on those 2028 earnings, down from 24.9x today. This future PE is lower than the current PE for the US Hospitality industry at 23.3x.
  • Analysts expect the number of shares outstanding to grow by 0.28% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 9.16%, as per the Simply Wall St company report.

Cracker Barrel Old Country Store Future Earnings Per Share Growth

Cracker Barrel Old Country Store Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • There are macroeconomic uncertainties and consumer anxiety, which could impact consumer spending and lead to softer traffic trends, potentially affecting revenue growth.
  • Challenges in maintaining supply chain reliability, such as egg supply issues due to avian influenza, could lead to increased costs and impact net margins.
  • The company plans to refinance the $300 million convertible debt, with expectations of higher interest rates, which could result in increased interest expenses and affect earnings.
  • The retail segment saw a decrease in revenue by 2.8%, indicating potential vulnerabilities in consumer retail spending that could continue to pressure total revenue.
  • Elevated corporate expenses, including legal accruals and investments in strategic initiatives, could increase G&A as a percentage of sales and compress net margins.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of $47.286 for Cracker Barrel Old Country Store based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $55.0, and the most bearish reporting a price target of just $39.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $3.6 billion, earnings will come to $101.8 million, and it would be trading on a PE ratio of 13.3x, assuming you use a discount rate of 9.2%.
  • Given the current share price of $40.26, the analyst price target of $47.29 is 14.9% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

Warren A.I. is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by Warren A.I. are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that Warren A.I.'s analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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