Rising Urban Costs And Digital Shift Will Erode Margins

Published
10 May 25
Updated
09 Aug 25
AnalystLowTarget's Fair Value
US$7.00
40.9% overvalued intrinsic discount
09 Aug
US$9.86
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1Y
-13.4%
7D
14.7%

Author's Valuation

US$7.0

40.9% overvalued intrinsic discount

AnalystLowTarget Fair Value

Key Takeaways

  • Digital leisure trends and environmental scrutiny threaten venue traffic, equipment demand, and profit margins, putting long-term topline growth at risk.
  • Rising real estate and labor costs, along with reliance on venue expansion, increase vulnerability to economic downturns and may constrain future profitability.
  • Strong consumer engagement, product innovation, operational efficiencies, and strategic flexibility are driving growth, margin resilience, and improved customer spending despite industry challenges.

Catalysts

About Topgolf Callaway Brands
    Designs, manufactures, and sells golf equipment, golf and lifestyle apparel, and other accessories in the United States, Europe, Asia, and Internationally.
What are the underlying business or industry changes driving this perspective?
  • The shift towards digital and e-sports leisure threatens to erode demand for traditional, venue-based social recreation, leading to a long-term decline in Topgolf Callaway Brands' total addressable market and risking stagnation or contraction in both venue traffic and equipment sales, which will ultimately weaken topline revenue growth.
  • Increasing real estate scarcity and urbanization are likely to drive up costs and limit the availability of attractive new locations for Topgolf venues, causing future expansion plans to slow substantially and diminishing the company's ability to achieve operating leverage and higher EBITDA margins over time.
  • Overreliance on high capital expenditure venue expansion exposes the business to severe downside if macroeconomic conditions deteriorate, as downturns can drive same-venue sales lower, amplify earnings volatility, and constrain free cash flow, which may result in excess leverage and heightened interest expense.
  • The business faces mounting risk from environmental sustainability concerns, as growing regulatory scrutiny on water usage and land development for golf entertainment venues may translate into higher compliance costs and the potential for delayed or discontinued projects, ultimately putting persistent downward pressure on operating margins.
  • Labor shortages and continuously rising labor costs in the leisure and hospitality sector will likely erode profitability in the long-term, constraining net margins as Topgolf venues may struggle to deliver the differentiated customer experience necessary to justify premium pricing, especially as experiential competitors offer lower-cost, digitally enabled alternatives.

Topgolf Callaway Brands Earnings and Revenue Growth

Topgolf Callaway Brands Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • This narrative explores a more pessimistic perspective on Topgolf Callaway Brands compared to the consensus, based on a Fair Value that aligns with the bearish cohort of analysts.
  • The bearish analysts are assuming Topgolf Callaway Brands's revenue will decrease by 0.9% annually over the next 3 years.
  • The bearish analysts are not forecasting that Topgolf Callaway Brands will become profitable in next 3 years. To represent the Analyst Price Target as a Future PE Valuation we will estimate Topgolf Callaway Brands's profit margin will increase from -36.1% to the average US Leisure industry of 5.1% in 3 years.
  • If Topgolf Callaway Brands's profit margin were to converge on the industry average, you could expect earnings to reach $207.1 million (and earnings per share of $1.13) by about August 2028, up from $-1.5 billion today. The analysts are largely in agreement about this estimate.
  • In order for the above numbers to justify the price target of the more bearish analyst cohort, the company would need to trade at a PE ratio of 8.7x on those 2028 earnings, up from -1.1x today. This future PE is lower than the current PE for the US Leisure industry at 25.0x.
  • Analysts expect the number of shares outstanding to remain consistent over the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 11.93%, as per the Simply Wall St company report.

Topgolf Callaway Brands Future Earnings Per Share Growth

Topgolf Callaway Brands Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • The company is experiencing strong long-term growth in consumer engagement, with significant improvement in traffic trends at Topgolf venues and robust consumer response to new value initiatives, which are driving both new and repeat patronage and supporting ongoing revenue growth.
  • Golf equipment market conditions remain healthy, especially in the key U.S. market, and management anticipates further growth through an exciting product pipeline and sustained investment in product development and innovation, which should help long-term revenue and competitive positioning.
  • Despite industry headwinds such as tariffs and a competitive athleisure environment, the company has demonstrated margin resilience through proactive cost reduction, scale, and operational efficiencies, supporting improved or stable operating margins.
  • Ongoing enhancements in technology and guest experience (such as system-wide rollout of new POS technology and gamified offerings) are increasing spending per visit and customer stickiness, providing a pathway for improved revenue per customer and higher venue-level margins over time.
  • The company's strategic flexibility, demonstrated by the sale of Jack Wolfskin and a commitment to unlocking shareholder value through a potential separation of Topgolf, has strengthened the balance sheet and increased financial flexibility, positioning it for sustained earnings and margin improvement.

Valuation

How have all the factors above been brought together to estimate a fair value?

  • The assumed bearish price target for Topgolf Callaway Brands is $7.0, which represents the lowest price target estimate amongst analysts. This valuation is based on what can be assumed as the expectations of Topgolf Callaway Brands's future earnings growth, profit margins and other risk factors from analysts on the more bearish end of the spectrum.
  • However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $13.0, and the most bearish reporting a price target of just $7.0.
  • In order for you to agree with the bearish analysts, you'd need to believe that by 2028, revenues will be $4.0 billion, earnings will come to $207.1 million, and it would be trading on a PE ratio of 8.7x, assuming you use a discount rate of 11.9%.
  • Given the current share price of $8.6, the bearish analyst price target of $7.0 is 22.9% lower. Despite analysts expecting the underlying buisness to improve, they seem to believe the market's expectations are too high.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystLowTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystLowTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystLowTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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