Vipshop Holdings Limited

NYSE:VIPS Stock Report

Market Cap: US$7.3b

Vipshop Holdings Valuation

Is VIPS undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of VIPS when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
US$46.83
Fair Value
69.9% undervalued intrinsic discount
23
Number of Analysts

Below Fair Value: VIPS ($14.1) is trading below our estimate of fair value ($46.83)

Significantly Below Fair Value: VIPS is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for VIPS?

Key metric: As VIPS is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for VIPS. This is calculated by dividing VIPS's market cap by their current earnings.
What is VIPS's PE Ratio?
PE Ratio6.8x
EarningsCN¥7.74b
Market CapCN¥52.96b

Price to Earnings Ratio vs Peers

How does VIPS's PE Ratio compare to its peers?

The above table shows the PE ratio for VIPS vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average18x
OLLI Ollie's Bargain Outlet Holdings
34.7x13.7%US$6.9b
DDS Dillard's
8.5x-26.6%US$5.0b
ETSY Etsy
15.7x12.3%US$4.8b
JWN Nordstrom
13.2x15.8%US$3.9b
VIPS Vipshop Holdings
6.8x-0.1%US$7.3b

Price-To-Earnings vs Peers: VIPS is good value based on its Price-To-Earnings Ratio (6.8x) compared to the peer average (18x).

Price to Earnings Ratio vs Industry

How does VIPS's PE Ratio compare vs other companies in the North American Multiline Retail Industry?

1 CompanyPrice / EarningsEstimated GrowthMarket Cap
VIPS 6.8xIndustry Avg. 18.5xNo. of Companies4PE01632486480+
1 CompanyEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: VIPS is good value based on its Price-To-Earnings Ratio (6.8x) compared to the Global Multiline Retail industry average (18.5x).

Price to Earnings Ratio vs Fair Ratio

What is VIPS's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

VIPS PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio6.8x
Fair PE Ratio13.6x

Price-To-Earnings vs Fair Ratio: VIPS is good value based on its Price-To-Earnings Ratio (6.8x) compared to the estimated Fair Price-To-Earnings Ratio (13.6x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst VIPS forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$14.10
US$16.81
+19.2%
11.5%US$19.97US$12.97n/a23
Mar ’26US$15.72
US$16.49
+4.9%
12.1%US$20.07US$12.94n/a23
Feb ’26US$14.37
US$15.65
+8.9%
13.8%US$20.51US$11.08n/a22
Jan ’26US$13.47
US$15.84
+17.6%
16.2%US$22.82US$11.00n/a23
Dec ’25US$13.81
US$15.88
+15.0%
17.6%US$23.00US$11.00n/a24
Nov ’25US$14.19
US$15.84
+11.6%
18.2%US$23.40US$10.83n/a23
Oct ’25US$16.58
US$15.78
-4.8%
19.1%US$23.76US$11.00n/a23
Sep ’25US$12.54
US$15.67
+24.9%
19.7%US$23.39US$11.04n/a23
Aug ’25US$13.20
US$18.28
+38.5%
15.4%US$22.94US$14.01n/a22
Jul ’25US$13.17
US$18.72
+42.2%
14.5%US$22.93US$14.00n/a22
Jun ’25US$16.07
US$20.35
+26.6%
10.2%US$23.88US$16.49n/a23
May ’25US$14.98
US$21.92
+46.3%
11.5%US$28.80US$17.97n/a24
Apr ’25US$17.48
US$22.10
+26.4%
10.8%US$28.88US$18.02US$15.3524
Mar ’25US$19.36
US$22.16
+14.5%
11.3%US$28.97US$17.61US$15.7223
Feb ’25US$16.41
US$18.93
+15.3%
10.6%US$22.72US$14.08US$14.3723
Jan ’25US$17.76
US$19.10
+7.5%
10.6%US$23.01US$14.26US$13.4723
Dec ’24US$15.66
US$19.01
+21.4%
10.4%US$22.88US$14.18US$13.8123
Nov ’24US$14.34
US$18.24
+27.2%
11.2%US$21.89US$13.99US$14.1923
Oct ’24US$16.01
US$18.28
+14.2%
11.2%US$21.94US$14.02US$16.5823
Sep ’24US$16.21
US$18.30
+12.9%
10.9%US$21.97US$13.97US$12.5424
Aug ’24US$18.74
US$18.34
-2.1%
12.3%US$21.25US$13.67US$13.2023
Jul ’24US$16.50
US$17.86
+8.3%
12.7%US$20.99US$13.51US$13.1723
Jun ’24US$15.08
US$17.42
+15.5%
10.0%US$20.39US$13.85US$16.0722
May ’24US$15.21
US$15.85
+4.2%
11.9%US$19.24US$11.50US$14.9823
Apr ’24US$15.18
US$15.98
+5.2%
11.9%US$19.41US$11.60US$17.4823
AnalystConsensusTarget
Consensus Narrative from 23 Analysts
US$16.81
Fair Value
16.1% undervalued intrinsic discount
23
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.

Discover undervalued companies

7D

1Y

7D

1Y

7D

1Y

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/04/06 07:57
End of Day Share Price 2025/04/04 00:00
Earnings2024/12/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Vipshop Holdings Limited is covered by 55 analysts. 20 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Sau Shing ChowABCI Securities Company Limited
Richard KramerArete Research Services LLP
Alicia YapBarclays