Vipshop Holdings Limited

NYSE:VIPS Stock Report

Market Cap: US$6.9b

Vipshop Holdings Past Earnings Performance

Past criteria checks 2/6

Vipshop Holdings has been growing earnings at an average annual rate of 7.7%, while the Multiline Retail industry saw earnings growing at 11.6% annually. Revenues have been declining at an average rate of 0.9% per year. Vipshop Holdings's return on equity is 16.7%, and it has net margins of 6.8%.

Key information

7.72%

Earnings growth rate

14.63%

EPS growth rate

Multiline Retail Industry Growth12.60%
Revenue growth rate-0.88%
Return on equity16.67%
Net Margin6.84%
Last Earnings Update31 Dec 2025

Recent past performance updates

Recent updates

VIPS: Stable Earnings And 2026 Yield Will Support Income-Focused Upside

Vipshop's updated fair value estimate has moved to $25.24 from $24.28, reflecting analysts' mixed price target revisions around $20 to $22 that cite steady earnings, cash flow, and an appealing yield profile. Analyst Commentary Bullish analysts have leaned into Vipshop's income appeal and steadier execution, updating their work to reflect what they describe as more stable earnings, cash flow and a relatively high yield profile.

VIPS: Stable Earnings And 2026 Yield Will Support Future Upside

The updated analyst price target for Vipshop Holdings is now approximately $24.28, a slight change from about $24.26, as analysts balance recent target reductions at JPMorgan and Barclays with more supportive views on stable earnings, cash flow, and yield highlighted in the recent Nomura upgrade. Analyst Commentary Recent commentary around Vipshop centers on how resilient earnings, cash generation, and yield assumptions fit with the current share price, even as some large firms trim price targets at the margin.

VIPS: Stable Earnings And High 2026 Yield Will Support Future Upside

Analysts have modestly reduced their fair value estimate for Vipshop to $24.26 from $25.09, reflecting slightly lower revenue growth assumptions, higher profit margin expectations, and updated P/E targets informed by recent price target revisions from $18.50 to $20 and $22. Analyst Commentary Recent Street research around Vipshop highlights a cluster of constructive views, with bullish analysts pointing to income potential, earnings resilience, and updated price targets that remain above the latest fair value estimate.

VIPS: Stable Earnings And High Yield Will Support Future Upside Potential

Analysts have inched their average price target on Vipshop higher to about $20.24, helped by supportive views on stable earnings, cash flow and yield, even though individual targets range from $20 to $22. Analyst Commentary Bullish Takeaways Bullish analysts point to what they describe as stable earnings and cash flow as key supports for the current valuation, arguing that this visibility helps justify price targets around US$20 to US$22.

VIPS: Future Execution And P/E Support Will Drive Fair Value Ahead

Analysts have lifted their price target on Vipshop Holdings to $22 from $21, reflecting adjustments to fair value estimates, discount rate assumptions, revenue growth expectations, profit margin outlook, and future P/E inputs. Analyst Commentary Bullish Takeaways Bullish analysts see the higher US$22 target as support for the view that current pricing still leaves room for upside if the company delivers on execution.

VIPS: Reorganization And Buybacks Will Support Higher Future Share Price

Analysts have nudged their fair value view on Vipshop higher, with recent price target increases to $21 and $22 supporting a modest uplift, driven by slightly adjusted discount rate, revenue growth, profit margin, and forward P/E assumptions. Analyst Commentary Recent Street research reflects a more constructive tone around Vipshop, with price targets nudged higher as analysts revisit their assumptions for revenue, margins, and forward P/E.

VIPS: Reorganization And Buybacks Will Support Higher Future Earnings Multiple

Narrative Update Analysts have lifted their consolidated price target for Vipshop to about US$25.09 from US$24.73, citing recent target increases from US$19 to US$21 and from US$21 to US$22, along with updated views on revenue growth, profit margins and future P/E assumptions. Analyst Commentary Recent research updates on Vipshop have leaned constructive, with higher price targets and supportive commentary around the company’s execution and business reorganization.

VIPS: Rising Confidence In Reorganization Will Expose Execution Weaknesses

Narrative Update The analyst price target for Vipshop has moved higher, supported by recent Street research that lifted targets to US$21 and US$22. Analysts highlight improving efficiency from the company’s reorganization and expectations for steadier growth and profitability over time.

VIPS: Reorganization Will Support Stronger Margins And Lift Future Earnings Multiple

Narrative Update on Vipshop Holdings Vipshop Holdings' fair value estimate has been raised by analysts from approximately $22.57 to $24.73 as they factor in slightly stronger revenue growth, a modestly higher future P/E multiple, and continued benefits from the company reorganization and steady growth outlook into 2026. Analyst Commentary Recent research updates highlight growing optimism around Vipshop Holdings as bullish analysts raise their price targets and reiterate constructive views on the company’s execution and growth trajectory.

VIPS: Recent Reorganization And Share Buybacks Will Drive Fair Value Ahead

The average analyst price target for Vipshop Holdings has been raised from $19.08 to $19.73, as analysts cite positive effects from the company's recent reorganization and a continued steady growth outlook. Analyst Commentary Recent updates reveal a mixed yet overall positive sentiment among analysts following Vipshop Holdings' latest results and corporate restructuring.

Vipshop Holdings Limited Just Beat EPS By 18%: Here's What Analysts Think Will Happen Next

Nov 23
Vipshop Holdings Limited Just Beat EPS By 18%: Here's What Analysts Think Will Happen Next

Vipshop Is Too Cheap To Sell, But Not Strong Enough To Buy

Nov 21

VIPS: Future Earnings Prospects And Discount Rate Will Shape Fair Value

Narrative Update on Vipshop Holdings Analysts have raised their fair value estimate for Vipshop Holdings slightly, increasing it from $19.03 to $19.08 per share. This reflects minor adjustments to discount rate assumptions and forward earnings projections.

VIPS: Share Buybacks And Steady Financials Will Support Recovery Prospects

Analysts have slightly increased their price target for Vipshop Holdings from $19.02 to $19.03, citing updated valuation metrics and recent modest improvements in key financial indicators. Analyst Commentary Bullish Takeaways Bullish analysts point to the recent upward revision in price targets, which signals increased confidence in the company’s ongoing execution and stability.

China Outlet Expansion And AI Investments Will Drive Success

Narrative Update on Vipshop Holdings Analysts have raised their price target for Vipshop Holdings by $1, reflecting revised fair value estimates and updated considerations of discount rates and valuation multiples. Analyst Commentary Bullish Takeaways Bullish analysts have raised their price targets, indicating increased confidence in the company’s valuation and earnings outlook.

China Outlet Expansion And AI Investments Will Drive Success

Analysts have increased their price target for Vipshop Holdings from $18.17 to $18.90. They cite modest improvements in revenue growth and profit margin forecasts as the reason for this adjustment.

Expanding 'Made For VIP' Line And AI Tech Will Elevate Customer Experiences

Vipshop Holdings’ analyst price target has been raised to $17.64, reflecting improved bullish sentiment on core business momentum and profitability relative to peers, despite modest downward revisions to near-term revenue and profit forecasts amid ongoing product-specific headwinds. Analyst Commentary Bullish analysts acknowledge continued mild improvement in GMV and revenue year-over-year, supporting share price upside at an attractive valuation.

Vipshop Holdings Limited's (NYSE:VIPS) Low P/E No Reason For Excitement

Jul 24
Vipshop Holdings Limited's (NYSE:VIPS) Low P/E No Reason For Excitement

Vipshop Holdings (NYSE:VIPS) Hasn't Managed To Accelerate Its Returns

Jul 03
Vipshop Holdings (NYSE:VIPS) Hasn't Managed To Accelerate Its Returns

Does Vipshop Holdings (NYSE:VIPS) Have A Healthy Balance Sheet?

Jun 11
Does Vipshop Holdings (NYSE:VIPS) Have A Healthy Balance Sheet?

Vipshop: Fundamental Challenges Remain

Feb 24

Vipshop: Stock Repurchase Program, Massive Headcount Growth, And Extremely Cheap

Jan 13
User avatar

SVIP Growth And AI Innovations Brighten Prospects But Revenue Decline And Competition Cast Shadows

Vipshop's growth in SVIP memberships and strategic initiatives to enhance customer engagement could boost revenue and customer loyalty.

Vipshop: A Paradox Of Attractive Valuations And Deteriorating Fundamentals

Nov 20

Vipshop: Large Data Sets, FCF Growth, And Undervalued

Oct 07

Vipshop: The Struggle Continues

Aug 22

Vipshop: Cheap But A Tough Year Ahead

Jul 19

Vipshop: Significantly Undervalued With A Unique Model

May 21

In Tight Times, Vipshop Wows Investors With Dividend Policy

Mar 04

Vipshop: A Discount Retailer At A Discount Price

Dec 27

Revenue & Expenses Breakdown

How Vipshop Holdings makes and spends money. Based on latest reported earnings, on an LTM basis.


Earnings and Revenue History

NYSE:VIPS Revenue, expenses and earnings (CNY Millions)
DateRevenueEarningsG+A ExpensesR&D Expenses
31 Dec 25105,9207,24215,6551,755
30 Sep 25106,6707,10015,7981,799
30 Jun 25105,9756,92515,6021,814
31 Mar 25107,0437,36615,2871,860
31 Dec 24108,4217,74015,3191,892
30 Sep 24109,8718,24514,9401,920
30 Jun 24111,9618,40815,2011,901
31 Mar 24112,9668,57515,4321,857
31 Dec 23112,8568,11715,4951,768
30 Sep 23109,9397,39815,0461,680
30 Jun 23108,7887,87614,7361,639
31 Mar 23105,4447,06214,2261,608
31 Dec 22103,1526,29914,2991,605
30 Sep 22105,5265,48014,7661,640
30 Jun 22108,8334,42215,3841,612
31 Mar 22113,9064,23116,3351,570
31 Dec 21117,0604,68116,8691,517
30 Sep 21118,7035,70717,5041,347
30 Jun 21116,9616,32317,2311,285
31 Mar 21111,4646,76816,2631,220
31 Dec 20101,8585,90714,8651,221
30 Sep 2095,4034,92213,8621,311
30 Jun 2091,8364,55313,2371,407
31 Mar 2090,4693,82913,5101,524
31 Dec 1992,9944,01714,1681,568
30 Sep 1989,7593,25014,0101,739
30 Jun 1987,9772,60313,9941,829
31 Mar 1985,9722,47113,6231,917
31 Dec 1884,5242,12913,4042,001
30 Sep 1882,5702,11313,3141,954
30 Jun 1880,0522,22313,0481,918
31 Mar 1876,8301,92712,6111,855
31 Dec 1772,9121,95012,3261,808
30 Sep 1767,7632,04411,5691,793
30 Jun 1764,4522,04911,0381,713
31 Mar 1760,3752,11410,3221,656
31 Dec 1656,5912,0379,6791,564
30 Sep 1651,5121,7758,8921,414
30 Jun 1648,1811,7498,2681,293
31 Mar 1643,7601,6977,6181,147
31 Dec 1540,2031,5907,0581,077
30 Sep 1534,7161,4336,200991
30 Jun 1531,3751,2835,708927

Quality Earnings: VIPS has high quality earnings.

Growing Profit Margin: VIPS's current net profit margins (6.8%) are lower than last year (7.1%).


Free Cash Flow vs Earnings Analysis


Past Earnings Growth Analysis

Earnings Trend: VIPS's earnings have grown by 7.7% per year over the past 5 years.

Accelerating Growth: VIPS's has had negative earnings growth over the past year, so it can't be compared to its 5-year average.

Earnings vs Industry: VIPS had negative earnings growth (-6.4%) over the past year, making it difficult to compare to the Multiline Retail industry average (1.3%).


Return on Equity

High ROE: VIPS's Return on Equity (16.7%) is considered low.


Return on Assets


Return on Capital Employed


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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/05/01 21:38
End of Day Share Price 2026/05/01 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

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Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Vipshop Holdings Limited is covered by 47 analysts. 20 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Richard KramerArete Research Services LLP
Alicia YapBarclays
Jiong ShaoBarclays