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How a 70 Percent Trade-In Surge on iPhone 17 Launch May Shape ATRenew (RERE) Investor Outlook
Reviewed by Sasha Jovanovic
- ATRenew announced a 70% surge in consumer trade-in orders on the first day of Apple's iPhone 17 launch compared to last year's iPhone 16 debut.
- This rapid rise, combined with ongoing collaborations with Xiaomi and Huawei, highlights ATRenew’s ability to benefit from technology upgrade cycles and broaden its supply channels.
- We'll explore how ATRenew's sharp increase in trade-in orders during a major product launch could influence its investment outlook.
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ATRenew Investment Narrative Recap
To be a shareholder in ATRenew, you need to believe in the long-term growth of China's device recommerce market, supported by rising consumer trade-in activity and strong brand collaborations. The recent 70% surge in iPhone 17 launch trade-ins underscores ATRenew's exposure to cyclical upgrade events, a key short-term catalyst for transaction volume, but competitive pressure from direct trade-in programs and other marketplaces remains the biggest risk and is unchanged by this news.
Among recent developments, ATRenew's continued share buyback program stands out for its relevance. Ongoing buybacks reflect management's confidence and may provide support for the stock price during periods of heightened volatility, especially as trade-in demand surges from major tech launches. However, in contrast, competitive threats from both multinational electronics brands and alternative marketplaces pose structural risks investors should be aware of if...
Read the full narrative on ATRenew (it's free!)
ATRenew's narrative projects CN¥35.8 billion revenue and CN¥1.1 billion earnings by 2028. This requires 24.5% yearly revenue growth and an increase of approximately CN¥890 million in earnings from current earnings of CN¥210.4 million.
Uncover how ATRenew's forecasts yield a $7.00 fair value, a 54% upside to its current price.
Exploring Other Perspectives
Three members of the Simply Wall St Community estimate ATRenew’s fair value between $6.72 and $11.64 per share. As expectations for trade-in growth remain high, participants are encouraged to consider how increased competition could influence future results.
Explore 3 other fair value estimates on ATRenew - why the stock might be worth just $6.72!
Build Your Own ATRenew Narrative
Disagree with existing narratives? Create your own in under 3 minutes - extraordinary investment returns rarely come from following the herd.
- A great starting point for your ATRenew research is our analysis highlighting 3 key rewards that could impact your investment decision.
- Our free ATRenew research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate ATRenew's overall financial health at a glance.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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About NYSE:RERE
ATRenew
Operates pre-owned consumer electronics transactions and services platform in the People’s Republic of China.
Flawless balance sheet with high growth potential.
Market Insights
Weekly Picks
Early mover in a fast growing industry. Likely to experience share price volatility as they scale

A case for CA$31.80 (undiluted), aka 8,616% upside from CA$0.37 (an 86 bagger!).

Moderation and Stabilisation: HOLD: Fair Price based on a 4-year Cycle is $12.08
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