Macy's (M) Stock Overview
An omni-channel retail organization, operates stores, websites, and mobile applications in the United States. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 0/6 |
| Past Performance | 5/6 |
| Financial Health | 6/6 |
| Dividends | 3/6 |
M Community Fair Values
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Analyst Price Targets
Top Community Narratives
US$24.43
FV
2.6% undervalued intrinsic discount5.57%
Revenue growth p.a.
599
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Macy's, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$23.80 |
| 52 Week High | US$26.10 |
| 52 Week Low | US$11.77 |
| Beta | 1.49 |
| 1 Month Change | -1.41% |
| 3 Month Change | 17.82% |
| 1 Year Change | 82.94% |
| 3 Year Change | 47.64% |
| 5 Year Change | 39.67% |
| Change since IPO | 175.94% |
Recent News & Updates
Seeking Alpha • Jul 19
Macy's: Successful Turnaround And Solid Macro Support Further Upside
Summary Macy’s has executed a successful turnaround, with shares doubling and a further 13% upside to a $26-27 fair value target. Strong consumer spending, resilient labor markets, and strategic store revamps underpin M's positive same-store sales and raised EPS guidance ($2.00-$2.20). The 'Bold New Chapter' restructuring, luxury market expansion, and Bluemercury/Bloomingdale’s outperformance drive incremental growth and margin resilience. With a pristine balance sheet, ongoing buybacks, and a secure 3.2% dividend, I reiterate a 'buy' rating despite moderating return expectations. Read the full article on Seeking Alpha
Narrative Update • Jul 08
M: Fair Outlook As Turnaround Efforts And Capital Returns Meet Renewed Interest
Analysts have nudged their fair value estimate for Macy's stock from $22.05 to about $22.77, reflecting updated assumptions around discount rates, revenue trends, profit margins, and future P/E expectations. What’s in the News for Macy’s Morgan Stanley initiated coverage of Macy’s stock with an Overweight rating and a US$30 target price on July 6, 2026, citing sector level views on tariffs, inflation, and the labor market as key factors.Narrative Update • Jun 24
M: Turnaround Efforts And Capital Returns Will Support A Balanced Outlook
Analysts have raised their price target on Macy's stock from $21.50 to $22.05, citing updated assumptions around discount rates, revenue trends, profit margins and future P/E expectations. What’s in the News for Macy’s Macy's reported Q1 comparable sales growth of 3%, with Bloomingdale's at 10.2% and Bluemercury at 6.4%, and Q1 net income of $63 million with adjusted diluted EPS of $0.13, beating Wall Street expectations and marking a fifth consecutive quarter of earnings beats, according to recent earnings coverage.Recent updates
Seeking Alpha • Jul 19
Macy's: Successful Turnaround And Solid Macro Support Further Upside
Summary Macy’s has executed a successful turnaround, with shares doubling and a further 13% upside to a $26-27 fair value target. Strong consumer spending, resilient labor markets, and strategic store revamps underpin M's positive same-store sales and raised EPS guidance ($2.00-$2.20). The 'Bold New Chapter' restructuring, luxury market expansion, and Bluemercury/Bloomingdale’s outperformance drive incremental growth and margin resilience. With a pristine balance sheet, ongoing buybacks, and a secure 3.2% dividend, I reiterate a 'buy' rating despite moderating return expectations. Read the full article on Seeking AlphaNarrative Update • Jul 08
M: Fair Outlook As Turnaround Efforts And Capital Returns Meet Renewed Interest
Analysts have nudged their fair value estimate for Macy's stock from $22.05 to about $22.77, reflecting updated assumptions around discount rates, revenue trends, profit margins, and future P/E expectations. What’s in the News for Macy’s Morgan Stanley initiated coverage of Macy’s stock with an Overweight rating and a US$30 target price on July 6, 2026, citing sector level views on tariffs, inflation, and the labor market as key factors.Narrative Update • Jun 24
M: Turnaround Efforts And Capital Returns Will Support A Balanced Outlook
Analysts have raised their price target on Macy's stock from $21.50 to $22.05, citing updated assumptions around discount rates, revenue trends, profit margins and future P/E expectations. What’s in the News for Macy’s Macy's reported Q1 comparable sales growth of 3%, with Bloomingdale's at 10.2% and Bluemercury at 6.4%, and Q1 net income of $63 million with adjusted diluted EPS of $0.13, beating Wall Street expectations and marking a fifth consecutive quarter of earnings beats, according to recent earnings coverage.Narrative Update • Jun 08
M: Turnaround Program And Capital Returns Will Support A Steady Outlook
The analyst price target for Macy's has been raised by $2.10 to $21.50. Analysts attribute the revision to updated assumptions regarding the discount rate, revenue contraction, profit margins, and future P/E ratio.
Narrative Update • May 25
M: Share Repurchases And Dividend Increase Will Support Higher Future P/E Multiple
Analysts have maintained their $25.00 price target for Macy's, citing only minor adjustments to discount rate, revenue growth, profit margin, and forward P/E assumptions that do not materially change their overall view of the stock. What's in the News Macy’s launched a new designer collaboration for its On 34th brand with Emmy Award winning costume designer Molly Rogers, featuring apparel and accessories that focus on prints, layered scarves, graphics and color blocking, with prices generally between $19.50 and $139.50 and sizes from XXS to XXL (company announcement).Narrative Update • May 10
M: Share Repurchases And Dividend Increases Will Support Higher Future P/E Multiple
Analysts have adjusted their price target on Macy's stock from $24.00 to $25.00, reflecting updated assumptions on the discount rate, revenue change, profit margin, and future P/E multiples. What's in the News Macy’s launched its latest On 34th designer collaboration with Emmy Award winning costume designer Molly Rogers, featuring 44 apparel and accessory pieces with prints, layered scarves, graphics, color blocking and other details.Narrative Update • Apr 20
M: Dividend Increase And Buybacks Will Support A Steady Outlook
Analysts have inched their price target for Macy's up to about $19.40 from roughly $19.30, reflecting small adjustments to fair value estimates, discount rate assumptions, profit margin expectations, and forward P/E inputs. What's in the News Macy's issued earnings guidance for 2026, projecting net sales in a range of US$21.4b to US$21.65b (Key Developments).Narrative Update • Apr 06
M: Higher Dividend And Buybacks Will Support A Steady Future
Analysts now place Macy's fair value at $19.30, reduced from $21.80. This reflects revised expectations for softer revenue growth with a 6.40% decline and a higher discount rate of 11.76%, even as the projected profit margin edges up to 3.52% and the assumed future P/E shifts to 9.94.Analysis Article • Apr 03
Macy's' (NYSE:M) Profits Appear To Have Quality Issues
Following the solid earnings report from Macy's, Inc. ( NYSE:M ), the market responded by bidding up the stock price...Narrative Update • Mar 23
M: Ongoing Share Repurchases And Dividend Increases Will Support Higher Future P/E Multiple
Analysts have trimmed their price target on Macy's from $27.00 to $24.00, reflecting updated views that incorporate softer revenue assumptions, a slightly higher discount rate, modestly higher profit margins, and a revised future P/E of 12.15 from 13.09. What's in the News Macy's updated its share repurchase activity, buying 2,300,000 shares for US$50 million between November 2, 2025 and January 31, 2026, and reported total repurchases of 43,158,000 shares for US$876.2 million under the buyback program announced on February 22, 2022 (Key Developments).Narrative Update • Mar 08
M: Higher Regular Dividend Will Support A Steady Future
Analysts have trimmed their price target on Macy's by $0.10 to $21.80, citing updated assumptions that reflect a slightly higher discount rate, a small change in expected revenue contraction, a marginally stronger profit margin outlook, and a modestly higher future P/E multiple. What's in the News Macy's board declared a regular quarterly dividend of $0.1915 per share on common stock, described as a 5% increase, payable on April 1, 2026 to shareholders of record as of March 13, 2026 (company announcement).Narrative Update • Feb 21
M: Ongoing Share Repurchases Will Support Higher Future P/E Multiple
Analysts are keeping Macy's price target steady at $27.00. They point to only slight tweaks in their assumptions on discount rate, long term revenue trends, profit margins, and future P/E expectations rather than a change in their overall view of the stock.Narrative Update • Feb 07
M: Buybacks And Updated Sales Outlook Will Support A Steady Future
Analysts have slightly raised their fair value estimate for Macy's, with the target moving from US$21.80 to US$21.90. This change reflects small adjustments to the discount rate, revenue growth expectations and projected profit margins, along with a slightly revised assumed future P/E multiple.Narrative Update • Jan 24
M: Share Repurchases And Margin Outlook Will Support A Higher Future P/E
Analysts have raised their price target for Macy's from $22.92 to $27.00, citing slightly less steep revenue declines, a modestly higher profit margin outlook, a lower discount rate, and an increased assumed future P/E multiple in their models. What's in the News Macy's reported that from August 3, 2025 to December 3, 2025 it repurchased 2,783,000 shares for $50 million, bringing total repurchases under its February 22, 2022 authorization to 40,858,000 shares (14.36%) for $826.2 million (Key Developments).Narrative Update • Jan 09
M: Buybacks And New Fulfillment Center Will Support A Steady Outlook
Analysts have raised their price target for Macy's by about US$0.20 per share, citing only slight tweaks to assumptions on the discount rate, long-run revenue contraction, profit margin, and future P/E as they refine their valuation work. What's in the News Macy's has updated investors on its share repurchase program, completing the buyback of 40,858,000 shares, or 14.36% of shares, for US$826.2m under the authorization announced on February 22, 2022.Narrative Update • Dec 25
M: Ongoing Buybacks And Supply Chain Modernization Will Support A Stable Outlook
Narrative Update Analysts have nudged their price target on Macy's slightly higher to approximately 21.80 dollars, reflecting marginally improved long term revenue expectations and a modestly higher future earnings multiple, despite largely stable profit margin assumptions. What's in the News Macy's completed a major tranche of its ongoing share repurchase program, buying back 2,783,000 shares for 50 million dollars in the latest period and bringing total repurchases under the February 2022 authorization to 40,858,000 shares, or 14.36 percent of shares outstanding, for 826.2 million dollars (company filing).Narrative Update • Dec 11
M: Improving Outlook And Store Investments Will Offset Ongoing Revenue Pressures
Analysts have raised their price target on Macy's by approximately 25 percent to around $21.70 per share, citing a slightly lower perceived risk profile, moderating revenue declines, and expectations for a higher future earnings multiple despite marginally softer profit margins. What's in the News Macy's tightened its fourth quarter 2025 outlook, guiding net sales to approximately $7.35 billion to $7.5 billion (corporate guidance).Narrative Update • Nov 27
M: Modest Earnings Outlook And Shrinking Sales Will Weigh On Performance
Analysts have slightly increased their price target for Macy's, raising it from $16.59 to $17.32 per share. They cite modest improvements in the company’s discount rate and future earnings expectations as the reason for this adjustment.Narrative Update • Nov 10
M: Rising Costs And Slowing Retail Demand Will Challenge Performance
Analysts have raised their price target for Macy's from $16.13 to $16.59 per share. They cite slight adjustments in discount rate and forward price-to-earnings forecasts, which reflect cautious optimism about the retailer's outlook.Narrative Update • Oct 27
New Partnerships And Fulfillment Upgrades Will Drive Improved Margins And Retail Performance
Analysts have nudged Macy's fair value estimate upward from $15.79 to $16.13 per share. This change reflects subtle improvements in expected profit margins and a modest reduction in the discount rate used in their models.Narrative Update • Sep 19
Omni-channel Investments And Store Modernization Will Secure Long-Term Retail Success
Upward revisions to Macy’s analyst price target reflect a combination of less negative revenue growth forecasts and a lower discount rate, resulting in an increased fair value estimate from $14.77 to $15.79. What's in the News Macy's provided third quarter 2025 net sales guidance of $4.5 billion to $4.6 billion.Narrative Update • Sep 04
Omni-channel Investments And Store Modernization Will Secure Long-Term Retail Success
With both revenue growth forecasts and future P/E stable, analyst sentiment on Macy’s has remained unchanged, leaving the consensus price target steady at $14.77. What's in the News Macy's raised full-year 2025 net sales guidance to $21.15–$21.45 billion from previous $21.0–$21.4 billion.Seeking Alpha • Apr 28
Macy's: An Undervalued Hidden Asset Play
Summary I give Macy's stock a buy rating. The company has strong cash flow and high-quality earnings. Macy's shares have an intrinsic value of $18.15, meaning the stock is currently undervalued by $7.02, almost 39% below its intrinsic value. The company has a price-to-book ratio of 0.68—much lower than that of its peers and the S&P 500—indicating an undervaluation of the company's assets. The company has a hidden real estate value of $20.74 per share, meaning that investors who purchase Macy's shares are getting in on the company's retail operations for free. Read the full article on Seeking AlphaSeeking Alpha • Mar 12
Macy's: Attractive Even With Mixed Guidance
Summary Macy's shares have underperformed, losing 30% over the past year, but modernization efforts show promise, particularly in the first 50 updated stores. Despite declining revenue, Macy's beat earnings expectations due to gains on asset sales, though overall sales and margins have been pressured. The company plans to close 150 underperforming stores by next year, focusing on modernizing remaining locations and investing in Bloomingdale’s and Bluemercury. With a solid balance sheet and a 5.2% dividend yield, Macy's offers over 20% upside, making it a buy despite macroeconomic headwinds. Read the full article on Seeking AlphaSeeking Alpha • Jan 13
Wall Street Lunch: ICR Conference Brings In Holiday Sales Results
Summary The ICR Conference has led to significant updates from major retailers, including Macy's, Shake Shack, Abercrombie & Fitch, iRobot, and Lululemon, impacting their stock performances. Crude oil prices surged due to new U.S. sanctions on Russian oil, potentially disrupting global supplies and affecting major buyers like China and India. Goldman Sachs launched the Capital Solutions Group to enhance its global banking and markets division, while Evercore upgraded Caterpillar based on positive dealer surveys. Read the full article on Seeking AlphaSeeking Alpha • Dec 13
Macy's: Growth Is Likely To Inflect Moving Forward (Rating Upgrade)
Summary I upgrade Macy's from hold to buy due to signs of positive growth inflection and improved fundamentals. 3Q24 earnings showed mixed results, but management's 4Q24 guidance indicates the first positive same-store-sales growth in 10 quarters. The success of the "First 50" program and organic demand improvement without heavy promotions bolster confidence in M's FY25 outlook. Read the full article on Seeking AlphaShareholder Returns
| M | US Multiline Retail | US Market | |
|---|---|---|---|
| 7D | 2.5% | 0.3% | -0.7% |
| 1Y | 82.9% | 2.7% | 17.3% |
Return vs Industry: M exceeded the US Multiline Retail industry which returned 3.4% over the past year.
Return vs Market: M exceeded the US Market which returned 17.1% over the past year.
Price Volatility
| M volatility | |
|---|---|
| M Average Weekly Movement | 6.2% |
| Multiline Retail Industry Average Movement | 7.1% |
| Market Average Movement | 7.2% |
| 10% most volatile stocks in US Market | 16.3% |
| 10% least volatile stocks in US Market | 3.2% |
Stable Share Price: M has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: M's weekly volatility (6%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1830 | 90,134 | Tony Spring | www.macysinc.com |
Macy's, Inc., an omni-channel retail organization, operates stores, websites, and mobile applications in the United States. The company sells various merchandise, such as apparel and accessories for men, women, and kids; cosmetics; home furnishings; and other consumer goods under the Macy's, Bloomingdale's, and Bluemercury brands. It also operates in Dubai, the United Arab Emirates, and Al Zahra, Kuwait under the license agreements.
Macy's, Inc. Fundamentals Summary
| M fundamental statistics | |
|---|---|
| Market cap | US$6.13b |
| Earnings (TTM) | US$667.00m |
| Revenue (TTM) | US$22.72b |
9.4x
P/E Ratio0.3x
P/S RatioIs M overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| M income statement (TTM) | |
|---|---|
| Revenue | US$22.72b |
| Cost of Revenue | US$13.56b |
| Gross Profit | US$9.16b |
| Other Expenses | US$8.49b |
| Earnings | US$667.00m |
Last Reported Earnings
May 02, 2026
Next Earnings Date
n/a
| Earnings per share (EPS) | 2.54 |
| Gross Margin | 40.31% |
| Net Profit Margin | 2.94% |
| Debt/Equity Ratio | 50.3% |
How did M perform over the long term?
See historical performance and comparisonDividends
3.2%
Current Dividend Yield30%
Payout RatioCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/07/21 18:56 |
| End of Day Share Price | 2026/07/21 00:00 |
| Earnings | 2026/05/02 |
| Annual Earnings | 2026/01/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Macy's, Inc. is covered by 27 analysts. 10 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Christopher Graja | Argus Research Company |
| Wayne Hood | BMO Capital Markets Equity Research |
| Lorraine Corrine Hutchinson | BofA Global Research |