Stock Analysis

Unpleasant Surprises Could Be In Store For Saga Communications, Inc.'s (NASDAQ:SGA) Shares

When close to half the companies in the United States have price-to-earnings ratios (or "P/E's") below 17x, you may consider Saga Communications, Inc. (NASDAQ:SGA) as a stock to potentially avoid with its 21.9x P/E ratio. Nonetheless, we'd need to dig a little deeper to determine if there is a rational basis for the elevated P/E.

Saga Communications hasn't been tracking well recently as its declining earnings compare poorly to other companies, which have seen some growth on average. It might be that many expect the dour earnings performance to recover substantially, which has kept the P/E from collapsing. If not, then existing shareholders may be extremely nervous about the viability of the share price.

See our latest analysis for Saga Communications

pe-multiple-vs-industry
NasdaqGM:SGA Price to Earnings Ratio vs Industry March 12th 2025
If you'd like to see what analysts are forecasting going forward, you should check out our free report on Saga Communications.
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Does Growth Match The High P/E?

In order to justify its P/E ratio, Saga Communications would need to produce impressive growth in excess of the market.

Taking a look back first, the company's earnings per share growth last year wasn't something to get excited about as it posted a disappointing decline of 63%. As a result, earnings from three years ago have also fallen 70% overall. So unfortunately, we have to acknowledge that the company has not done a great job of growing earnings over that time.

Turning to the outlook, the next year should bring diminished returns, with earnings decreasing 16% as estimated by the lone analyst watching the company. That's not great when the rest of the market is expected to grow by 14%.

In light of this, it's alarming that Saga Communications' P/E sits above the majority of other companies. Apparently many investors in the company reject the analyst cohort's pessimism and aren't willing to let go of their stock at any price. Only the boldest would assume these prices are sustainable as these declining earnings are likely to weigh heavily on the share price eventually.

What We Can Learn From Saga Communications' P/E?

We'd say the price-to-earnings ratio's power isn't primarily as a valuation instrument but rather to gauge current investor sentiment and future expectations.

Our examination of Saga Communications' analyst forecasts revealed that its outlook for shrinking earnings isn't impacting its high P/E anywhere near as much as we would have predicted. Right now we are increasingly uncomfortable with the high P/E as the predicted future earnings are highly unlikely to support such positive sentiment for long. This places shareholders' investments at significant risk and potential investors in danger of paying an excessive premium.

Before you take the next step, you should know about the 3 warning signs for Saga Communications (1 makes us a bit uncomfortable!) that we have uncovered.

Of course, you might also be able to find a better stock than Saga Communications. So you may wish to see this free collection of other companies that have reasonable P/E ratios and have grown earnings strongly.

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Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) simplywallst.com.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

About NasdaqGM:SGA

Saga Communications

A media company, acquires, develops, and operates broadcast properties in the United States.

Excellent balance sheet with slight risk.

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