e.l.f. Beauty, Inc.

NYSE:ELF Stock Report

Market Cap: US$3.3b

e.l.f. Beauty Future Growth

Future criteria checks 3/6

e.l.f. Beauty is forecast to grow earnings and revenue by 23% and 11% per annum respectively. EPS is expected to grow by 41.4% per annum. Return on equity is forecast to be 14% in 3 years.

Key information

23.0%

Earnings growth rate

41.35%

EPS growth rate

Personal Products earnings growth33.2%
Revenue growth rate11.0%
Future return on equity13.99%
Analyst coverage

Good

Last updated13 May 2026

Recent future growth updates

Recent updates

Narrative Update • Apr 30

ELF: Market Share And Q4 Consumption Trends Will Drive Future Upside

Analysts have lowered the fair value estimate for e.l.f. Beauty by $1 to $135, citing a wave of lower Street price targets and updated assumptions for revenue growth, profit margins, and future P/E expectations. Analyst Commentary Recent Street research shows a cluster of lower price targets, but the context behind those moves matters for how you think about e.l.f. Beauty’s valuation and execution risk.
Narrative Update • Apr 15

ELF: Raised 2026 Sales Outlook And Buybacks Will Support Future Upside

Analyst price targets on e.l.f. Beauty have moved lower, with the updated fair value estimate reduced from $111.71 to $103.40 as analysts factor in a slightly higher discount rate, modest adjustments to long term revenue growth and profit margin expectations, and a lower future P/E multiple following a series of recent target cuts and neutral views from major firms. Analyst Commentary Recent research highlights a mix of cautious valuation resets and more constructive views tied to underlying consumption data and market trends for e.l.f. Beauty.
Narrative Update • Mar 31

ELF: Market Share Gains And Raised Sales Outlook Will Support Upside

Analysts have trimmed their average price target on e.l.f. Beauty by about $2. This reflects updated views on slightly softer revenue growth and profit margins, partly offset by a higher assumed future P/E multiple and ongoing mixed signals in recent sales and consumption data.
Narrative Update • Mar 16

ELF: Raised Earnings Outlook Will Test Resilient Consumption And Margin Assumptions

Analysts kept the fair value estimate for e.l.f. Beauty at $85.00 while modestly adjusting assumptions, including a slightly lower discount rate, a small uptick in projected revenue growth and margins, and a marginally lower future P/E, reflecting mixed recent consumption trends and a range of updated price targets across the Street. Analyst Commentary Recent Street commentary on e.l.f. Beauty has been mixed, with some firms updating data and others revisiting their price targets and ratings as quarterly consumption trends and market share readings move around.
Seeking Alpha • Mar 10

e.l.f. Beauty: Caution Is Warranted

Summary e.l.f. Beauty delivered strong quarterly earnings, surpassing analyst expectations on both revenue and profit. Despite high volatility and a late-2025 selloff, ELF outperformed the consumer staples sector but lagged the broader market. Key challenges include tariff headwinds, decelerating organic growth, and a sharp rise in debt impacting recent performance. I present a balanced perspective, analyzing ELF’s sales trends, profitability metrics, and valuation to inform investment decisions. Read the full article on Seeking Alpha
Narrative Update • Mar 02

ELF: Fair Outlook Weighs Weekly Sales Strength Against Margin And P E Risks

Analysts have made only a modest tweak to their blended price target for e.l.f. Beauty, with mixed $10 and $7 cuts alongside $4 and $6 raises and fresh bullish coverage, reflecting updated views on its revenue growth, margins, and future P/E assumptions. Analyst Commentary Recent research on e.l.f. Beauty shows a split in sentiment, with some firms lifting price targets or starting coverage on a bullish footing, while others are trimming their expectations.
Narrative Update • Feb 16

ELF: Fair Outlook Balances Strong Weekly Sales With Moderating Margin Expectations

Narrative Update: e.l.f. Beauty Analyst Price Target Shift The analyst price target for e.l.f. Beauty has moved from $100 to $85 as analysts factor in updated assumptions for revenue growth, profit margins and future P/E, while still pointing to supportive recent research around sales trends and generally constructive coverage. Analyst Commentary Recent Street research on e.l.f. Beauty shows a mix of optimism and caution, with several firms adjusting price targets in both directions and updating their assumptions on growth, margins and P/E levels.
Narrative Update • Feb 02

ELF: Market Share And Weekly Sales Trends Will Drive Future Upside

Analysts now place fair value for e.l.f. Beauty at $136.00, down from $150.00, as they balance lower target multiples with slightly firmer assumptions on growth, margins and discount rates following a mix of price target cuts and raises across recent research updates. Analyst Commentary Recent research on e.l.f. Beauty reflects a mix of reduced target prices and reaffirmed positive views on execution, market share, and long term growth potential.
Narrative Update • Jan 19

ELF: Market Share Gains And Shipment Normalization Will Support Future Upside

Analysts have trimmed their price targets on e.l.f. Beauty, nudging the fair value estimate down by about $2 to $113.77 per share. They are factoring in slightly lower revenue growth assumptions, a modestly reduced future P/E multiple, and mixed Q2 results that included shipment timing headwinds alongside resilient underlying sales trends.
Narrative Update • Jan 05

ELF: Ongoing Market Share Gains Will Likely Outlast Shipment Timing Volatility

Analysts trimmed their fair value estimate for e.l.f. Beauty to about $115 per share, down from roughly $122, reflecting reduced price targets across the Street after mixed Q2 results, shipment timing issues, softer guidance, and a slightly lower projected revenue growth, profit margin, and future P/E multiple. Analyst Commentary Street research around e.l.f. Beauty following Q2 has shifted to slightly lower fair value estimates, but most firms still see room for execution on growth initiatives and eventual normalization of shipment patterns.
Narrative Update • Dec 15

ELF: Strong Margins And Market Share Gains Will Support Future Upside

The Analyst Price Target for e.l.f. Beauty has been reduced from $105.00 to $100.00 as analysts temper revenue growth assumptions and apply a higher discount rate, while still citing solid margins and underlying demand as support for a Buy rating. Analyst Commentary Bearish analysts have trimmed price targets across the coverage universe as mixed Q2 results, softer shipment trends, and a more subdued medium term growth outlook weigh on previous upside scenarios.
Narrative Update • Nov 30

ELF: Ongoing Market Share Gains Will Likely Support Future Upside

Analysts have trimmed their price targets on e.l.f. Beauty, with the consensus moving notably lower from prior levels. They cite the company's mixed second quarter results, conservative guidance, and recent valuation pressures as rationale for the adjustment.
Narrative Update • Nov 16

ELF: Underlying Sales Momentum And Margin Gains Will Likely Drive Outperformance

Analysts have lowered their average price target for e.l.f. Beauty from approximately $153 to $122, citing weaker-than-expected quarterly sales, shipment timing issues, and cautious management guidance. This is occurring despite continued strong U.S. consumption trends.
Narrative Update • Nov 01

ELF: Expanding Global Footprint And Sephora Launch Will Drive Future Upside

e.l.f. Beauty's analyst price target has been modestly increased from approximately $150.79 to $152.93 as analysts anticipate stronger sales contribution from Rhode following its successful launch and continued growth opportunities for the company. Analyst Commentary Recent Street research on e.l.f. Beauty reveals a mix of optimism and caution from the analyst community as they evaluate the company's recent performance, the impact of the high-profile Rhode launch, and future growth prospects.
Narrative Update • Oct 18

International Expansion And Sephora Rollout Will Elevate Brand Position

Analysts have raised their average price target for e.l.f. Beauty from approximately $142.79 to $150.79. They cite improved sales outlooks and contribution from new brand launches, particularly Rhode, as well as strong execution across key growth initiatives.
Narrative Update • Oct 04

International Expansion And Sephora Rollout Will Elevate Brand Position

Analysts have modestly raised their fair value target for e.l.f. Beauty to $142.79 per share from $139.71. This adjustment is based on expectations for incremental sales growth driven by recent price increases, product innovation, and strong channel trends.
Analysis Article • Sep 08

e.l.f. Beauty, Inc. (NYSE:ELF) Looks Just Right With A 32% Price Jump

e.l.f. Beauty, Inc. ( NYSE:ELF ) shareholders would be excited to see that the share price has had a great month...
Narrative Update • Sep 05

International Expansion And Sephora Rollout Will Elevate Brand Position

Analysts have raised e.l.f. Beauty’s price target slightly to $135.29 as optimism around easier comps, sustained market share gains, tariff mitigation, and expected gross margin improvement is moderated by near-term margin pressures and cautious guidance. Analyst Commentary Bullish analysts see multiple tailwinds including easier year-over-year comps beginning mid-July and continued share gains in the mass cosmetics category.
Analysis Article • Aug 14

Why e.l.f. Beauty's (NYSE:ELF) Shaky Earnings Are Just The Beginning Of Its Problems

A lackluster earnings announcement from e.l.f. Beauty, Inc. ( NYSE:ELF ) last week didn't sink the stock price. We...
Analysis Article • May 30

e.l.f. Beauty’s (ELF) European Expansion And Strong Results Shift The Investment Narrative

e.l.f. Beauty reported fourth quarter sales of US$332.65 million and net income of US$28.25 million, both higher year-over-year, and announced full-year sales of US$1.31 billion with a net income of US$112.09 million for the year ended March 31, 2025.
Analysis Article • May 24

Earnings Tell The Story For e.l.f. Beauty, Inc. (NYSE:ELF) As Its Stock Soars 48%

e.l.f. Beauty, Inc. ( NYSE:ELF ) shares have had a really impressive month, gaining 48% after a shaky period...
Analysis Article • May 09

Why e.l.f. Beauty, Inc. (NYSE:ELF) Could Be Worth Watching

While e.l.f. Beauty, Inc. ( NYSE:ELF ) might not have the largest market cap around , it saw a significant share price...
Analysis Article • Apr 24

Here's Why e.l.f. Beauty (NYSE:ELF) Can Manage Its Debt Responsibly

Some say volatility, rather than debt, is the best way to think about risk as an investor, but Warren Buffett famously...
Seeking Alpha • Apr 20

e.l.f. Beauty: The Selloff Looks Overdone And There Could Be Value To Be Unlocked

Summary e.l.f. Beauty has faced a massive drawdown, losing over 75% of its value, despite strong revenue growth and social media dominance. ELF's challenges include macroeconomic headwinds, softening demand, tariff and supply chain risks, and lowered revenue and EBITDA guidance for 2025. Despite short-term risks, ELF's strong balance sheet, limited debt, and $500 million share repurchase program make it a compelling long-term investment. ELF's social media strategy drives brand awareness and direct-to-consumer engagement, positioning it well for future growth and market dominance. Read the full article on Seeking Alpha
Analysis Article • Apr 09

e.l.f. Beauty, Inc. (NYSE:ELF) Stocks Pounded By 28% But Not Lagging Market On Growth Or Pricing

To the annoyance of some shareholders, e.l.f. Beauty, Inc. ( NYSE:ELF ) shares are down a considerable 28% in the last...
Analysis Article • Apr 03

e.l.f. Beauty (NYSE:ELF) Is Doing The Right Things To Multiply Its Share Price

What are the early trends we should look for to identify a stock that could multiply in value over the long term...
Seeking Alpha • Mar 17

Why e.l.f. Beauty Is A Buy At Its Current Levels

Summary e.l.f. Beauty's stock has plunged over 25% since Q3 2025 earnings, but I argue it's a solid buy due to its strong moat and resilient business model. Despite economic downturns, e.l.f. has shown remarkable resilience and growth, driven by its affordable, high-quality products and strong social media presence. The company's international expansion and strategic investments in marketing and digital are expected to drive long-term revenue growth and margin improvement. Current valuation offers an attractive entry point, trading at a lower forward P/E ratio compared to the market and competitors, despite short-term profitability impacts. Read the full article on Seeking Alpha
Seeking Alpha • Feb 07

e.l.f. Beauty's Disaster: Sifting Through The Rubble

Summary e.l.f. Beauty, Inc. stock has seen a 20% plus drop, again, due to slower post-pandemic growth and reduced social media ad impact, but a speculative bounce is possible. Despite a 31% sales increase and decent gross margins, higher expenses and flat EPS have pressured the stock. Management's cautious guidance for fiscal Q4 and lowered fiscal year sales and EPS expectations have exacerbated the selloff. ELF shares may settle in the $60s, presenting a speculative buy opportunity, given the overreaction to a 6% EPS reduction in the guide. Read the full article on Seeking Alpha
Analysis Article • Feb 07

e.l.f. Beauty, Inc.'s (NYSE:ELF) Stock Retreats 31% But Earnings Haven't Escaped The Attention Of Investors

e.l.f. Beauty, Inc. ( NYSE:ELF ) shareholders that were waiting for something to happen have been dealt a blow with a...
Analysis Article • Feb 01

Should You Think About Buying e.l.f. Beauty, Inc. (NYSE:ELF) Now?

e.l.f. Beauty, Inc. ( NYSE:ELF ), might not be a large cap stock, but it saw significant share price movement during...
Seeking Alpha • Jan 26

e.l.f. Beauty Is Looking Good

Summary Individual investors can leverage their time, smaller size, and focus on quality to outperform short-term traders and index investors. e.l.f. Beauty, with its small market cap and high growth potential, represents a promising long-term investment opportunity. Despite potential risks like earnings volatility and tariffs, ELF's valuation and growth prospects make it a compelling buy. A balanced strategy of taking a half position now and adding more when momentum improves is recommended for long-term gains. Read the full article on Seeking Alpha
Seeking Alpha • Jan 18

e.l.f. Beauty: The Growth Is Not Stopping Soon

Summary e.l.f Beauty has shown impressive revenue growth of over 350% since 2019, driven by low manufacturing costs, innovative marketing, and strong product innovation. The stock is considered a good midterm holding due to its continued growth potential, despite a high valuation of 36 times forward PE. ELF's marketing strategy targets Gen Z and Millennials, emphasizing affordability, quality, and ethical practices, which resonate well with these demographics. Risks include potential increased tariffs from China and macroeconomic uncertainties, but the company's growth and market positioning offer compelling investment opportunities. Read the full article on Seeking Alpha
Seeking Alpha • Jan 11

e.l.f. Beauty: Head And Shoulders Pattern Implies Worst Is Over, Upgrade To Buy

Summary ELF's performance metrics continue to highlight its maturing growth profile in the US, with International segment yet able to catch up. These reasons may also be why the management has intensified their growth efforts in the US and internationally, with these likely triggering the raised FY2025 guidance. Even so, we believe that the deep correction has been a boon, since ELF is finally trading below its historical means and its peers, triggering an improved margin of safety. On the other hand, we believe that the stock is only suitable for those higher risk tolerance and long-term investing trajectory. This is because it is uncertain when ELF's growth headwinds may bottom and growth may materialize, worsened by the higher short interest volume on a YoY basis. Read the full article on Seeking Alpha

Earnings and Revenue Growth Forecasts

NYSE:ELF - Analysts future estimates and past financials data (USD Millions)
DateRevenueEarningsFree Cash FlowCash from OpAvg. No. Analysts
3/31/20292,122180N/AN/A1
3/31/20282,0352088521811
3/31/20271,86517621027218
3/31/20261,61282-22016218
12/31/20251,520104215246N/A
9/30/20251,38682142172N/A
6/30/20251,34398135160N/A
3/31/20251,314112115134N/A
12/31/20241,302982535N/A
9/30/20241,2181082332N/A
6/30/20241,1321224049N/A
3/31/20241,0241286271N/A
12/31/20238901296167N/A
9/30/2023766122108110N/A
6/30/20236731009395N/A
3/31/202357962100102N/A
12/31/2022497477981N/A
9/30/2022448346062N/A
6/30/2022418284043N/A
3/31/2022392221520N/A
12/31/2021380202835N/A
9/30/2021370181927N/A
6/30/2021351131725N/A
3/31/202131862329N/A
12/31/2020300628N/A
9/30/2020292102431N/A
6/30/2020288163643N/A
3/31/2020283183544N/A
12/31/201927403646N/A
9/30/20192722N/A46N/A
6/30/2019268-1N/A60N/A
3/31/2019268-3N/A59N/A
12/31/201826716N/A56N/A
9/30/201827027N/A54N/A
6/30/201827829N/A47N/A
3/31/201827532N/A39N/A
12/31/201727033N/A12N/A
9/30/201726519N/A-7N/A
6/30/2017249-361N/A-24N/A
3/31/2017237-461N/A-31N/A
12/31/2016230-498N/A2N/A
9/30/2016219-544N/A24N/A
6/30/2016213-175N/A27N/A
3/31/2016205-80N/A38N/A
12/31/2015191-48N/A25N/A

Analyst Future Growth Forecasts

Earnings vs Savings Rate: ELF's forecast earnings growth (23% per year) is above the savings rate (3.5%).

Earnings vs Market: ELF's earnings (23% per year) are forecast to grow faster than the US market (16.8% per year).

High Growth Earnings: ELF's earnings are expected to grow significantly over the next 3 years.

Revenue vs Market: ELF's revenue (11% per year) is forecast to grow slower than the US market (11.7% per year).

High Growth Revenue: ELF's revenue (11% per year) is forecast to grow slower than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: ELF's Return on Equity is forecast to be low in 3 years time (14%).

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/05/15 17:11
End of Day Share Price 2026/05/15 00:00
Earnings2025/12/31
Annual Earnings2025/03/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

e.l.f. Beauty, Inc. is covered by 27 analysts. 18 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Mark AltschwagerBaird
Shannon CoyneBMO Capital Markets Equity Research
Anna LizzulBofA Global Research