Better Choice Management
Management criteria checks 2/4
Better Choice's CEO is Kent Cunningham, appointed in May 2023, has a tenure of 1.5 years. total yearly compensation is $774.97K, comprised of 45.2% salary and 54.8% bonuses, including company stock and options. directly owns 1.25% of the company’s shares, worth $37.04K. The average tenure of the management team and the board of directors is 1.5 years and 3.6 years respectively.
Key information
Kent Cunningham
Chief executive officer
US$775.0k
Total compensation
| CEO salary percentage | 45.2% |
| CEO tenure | 1.5yrs |
| CEO ownership | 1.2% |
| Management average tenure | 1.5yrs |
| Board average tenure | 3.6yrs |
Recent management updates
Recent updates
CEO Compensation Analysis
| Date | Total Compensation | Salary | Company Earnings |
|---|---|---|---|
| Sep 30 2024 | n/a | n/a | -US$13m |
| Jun 30 2024 | n/a | n/a | -US$16m |
| Mar 31 2024 | n/a | n/a | -US$22m |
| Dec 31 2023 | US$775k | US$350k | -US$23m |
Compensation vs Market: Kent's total compensation ($USD774.97K) is about average for companies of similar size in the US market ($USD652.28K).
Compensation vs Earnings: Insufficient data to compare Kent's compensation with company performance.
CEO
Kent Cunningham (53 yo)
1.5yrs
Tenure
US$774,971
Compensation
Mr. Kent Cunningham is the Chief Executive Officer at Better Choice Company Inc. since May 22, 2023 and its Director since April 01, 2024. Prior to joining Better Choice Company, Mr. Cunningham was a Princ...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| CEO & Director | 1.5yrs | US$774.97k | 1.25% $ 37.0k | |
| CFO, Secretary & Treasurer | 1.6yrs | US$330.31k | 0.083% $ 2.5k | |
| Chief Growth Officer of Halo | less than a year | no data | no data |
1.5yrs
Average Tenure
Experienced Management: BTTR's management team is not considered experienced ( 1.5 years average tenure), which suggests a new team.
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| CEO & Director | less than a year | US$774.97k | 1.25% $ 37.0k | |
| Independent Director | 4.8yrs | US$201.83k | 7.18% $ 213.5k | |
| Independent Director | 3.2yrs | US$549.33k | 1.8% $ 53.5k | |
| Independent Chairman of the Board | 4.9yrs | US$381.00k | 2.89% $ 86.1k | |
| Independent Director | 3.6yrs | US$165.00k | 0.79% $ 23.4k |
3.6yrs
Average Tenure
61yo
Average Age
Experienced Board: BTTR's board of directors are considered experienced (3.6 years average tenure).