Stock Analysis Report

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Executive Summary

Kellogg Company, together with its subsidiaries, manufactures and markets ready-to-eat cereal and convenience foods. More Details

Snowflake Analysis

6 star dividend payer with solid track record.

Similar Companies

Share Price & News

How has Kellogg's share price performed over time and what events caused price changes?

Latest Share Price and Events

Stable Share Price: K is less volatile than 75% of US stocks over the past 3 months, typically moving +/- 2% a week.

Volatility Over Time: K's weekly volatility (2%) has been stable over the past year.

Market Performance

7 Day Return




US Food


US Market

1 Year Return




US Food


US Market

Return vs Industry: K underperformed the US Food industry which returned 1.1% over the past year.

Return vs Market: K underperformed the US Market which returned 19.6% over the past year.

Shareholder returns

7 Day-0.2%0.4%-0.4%
30 Day-5.8%-1.5%2.3%
90 Day-11.4%0.6%12.7%
1 Year-14.2%-17.2%3.6%1.1%22.3%19.5%
3 Year-2.8%-12.7%4.5%-4.2%44.4%34.8%
5 Year-3.3%-17.9%25.3%8.2%128.7%103.3%

Long-Term Price Volatility Vs. Market

How volatile is Kellogg's share price compared to the market and industry in the last 5 years?

Simply Wall St News


Is Kellogg undervalued compared to its fair value and its price relative to the market?


Undervalued compared to fair value

Share Price vs. Fair Value

Below Fair Value: K ($59.03) is trading below our estimate of fair value ($87.84)

Significantly Below Fair Value: K is trading below fair value by more than 20%.

Price To Earnings Ratio

PE vs Industry: K is good value based on its PE Ratio (17x) compared to the US Food industry average (25.4x).

PE vs Market: K is good value based on its PE Ratio (17x) compared to the US market (21x).

Price to Earnings Growth Ratio

PEG Ratio: K is poor value based on its PEG Ratio (2.2x)

Price to Book Ratio

PB vs Industry: K is overvalued based on its PB Ratio (6.7x) compared to the US Food industry average (2.1x).

Next Steps

Future Growth

How is Kellogg forecast to perform in the next 1 to 3 years based on estimates from 16 analysts?


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: K's forecast earnings growth (7.9% per year) is above the savings rate (2%).

Earnings vs Market: K's earnings (7.9% per year) are forecast to grow slower than the US market (21.5% per year).

High Growth Earnings: K's earnings are forecast to grow, but not significantly.

Revenue vs Market: K's revenue is expected to decline over the next 3 years (-0.03% per year).

High Growth Revenue: K's revenue is forecast to decline over the next 3 years (-0.03% per year).

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: K's Return on Equity is forecast to be high in 3 years time (39.4%)

Next Steps

Past Performance

How has Kellogg performed over the past 5 years?


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: K has high quality earnings.

Growing Profit Margin: K's current net profit margins (8.8%) are higher than last year (5.4%).

Past Earnings Growth Analysis

Earnings Trend: K's earnings have grown by 13.5% per year over the past 5 years.

Accelerating Growth: K's earnings growth over the past year (62.6%) exceeds its 5-year average (13.5% per year).

Earnings vs Industry: K earnings growth over the past year (62.6%) exceeded the Food industry -0.3%.

Return on Equity

High ROE: Whilst K's Return on Equity (33.69%) is high, this metric is skewed due to their high level of debt.

Next Steps

Financial Health

How is Kellogg's financial position?

Financial Position Analysis

Short Term Liabilities: K's short term assets ($4.8B) do not cover its short term liabilities ($6.0B).

Long Term Liabilities: K's short term assets ($4.8B) do not cover its long term liabilities ($9.3B).

Debt to Equity History and Analysis

Debt Level: K's debt to equity ratio (238.9%) is considered high.

Reducing Debt: K's debt to equity ratio has reduced from 296.5% to 238.9% over the past 5 years.

Debt Coverage: K's debt is well covered by operating cash flow (21.5%).

Interest Coverage: K's interest payments on its debt are well covered by EBIT (7.8x coverage).

Balance Sheet

Next Steps


What is Kellogg current dividend yield, its reliability and sustainability?


Current Dividend Yield

Dividend Yield vs Market

Notable Dividend: K's dividend (3.86%) is higher than the bottom 25% of dividend payers in the US market (1.39%).

High Dividend: K's dividend (3.86%) is in the top 25% of dividend payers in the US market (3.85%)

Stability and Growth of Payments

Stable Dividend: K's dividends per share have been stable in the past 10 years.

Growing Dividend: K's dividend payments have increased over the past 10 years.

Current Payout to Shareholders

Dividend Coverage: With its reasonable payout ratio (65.6%), K's dividend payments are covered by earnings.

Future Payout to Shareholders

Future Dividend Coverage: K's dividends in 3 years are forecast to be covered by earnings (58.2% payout ratio).

Next Steps


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


Steve Cahillane (55 yo)





Mr. Steven A. Cahillane, also known as Steve, has been the Chief Executive Officer, President and Director of Kellogg Company since October 2, 2017 and has been its Chairman since March 16, 2018. Mr. Cahil...

CEO Compensation Analysis

Compensation vs Market: Steve's total compensation ($USD9.69M) is about average for companies of similar size in the US market ($USD10.56M).

Compensation vs Earnings: Steve's compensation has been consistent with company performance over the past year.

Leadership Team

Steven Cahillane
$ 4.7m
Amit Banati
Senior VP1.5yrsUS$5.37m0.012%
$ 2.3m
Gary Pilnick
Vice Chairman of Corporate Development5yrsUS$4.60m0.017%
$ 3.5m
Alistair Hirst
Senior Vice President of Global Supply Chain8.75yrsUS$4.08m0.0099%
$ 2.0m
Christopher Hood
Senior VP & President of Kellogg North America7.25yrsUS$3.99m0.0075%
$ 1.5m
Kurt Forche
VP, Corporate Controller & Principal Accounting Officer2.42yrsno data0.00035%
$ 70.3k
Lesley Salmon
Senior VP & Chief Information Officer1.92yrsno datano data
John Renwick
Vice President of Investor Relations & Corporate Planning4.67yrsno datano data
Michael Hunter
Vice President of Global Sales5.67yrsno datano data
Melissa Howell
Senior VP & Chief Human Resources Officer4.58yrsno data0.0040%
$ 799.7k
Kris Charles Bahner
Senior Vice President of Global Corporate Affairs4.25yrsno datano data
Noel Geoffroy
President of US Frozen Foods3.58yrsno datano data


Average Tenure


Average Age

Experienced Management: K's management team is considered experienced (4.4 years average tenure).

Board Members

Steven Cahillane
$ 4.7m
Donald Knauss
Lead Independent Directorno dataUS$310.00k0.012%
$ 2.3m
Richard Dreiling
Independent Director4.58yrsUS$260.00k0.0036%
$ 715.3k
James Jenness
Non-Executive Director20.5yrsUS$260.00k0.012%
$ 2.4m
G. Gund
Independent Director6.08yrsUS$275.00kno data
Stephanie Burns
Independent Director6.92yrsUS$280.00k0.0054%
$ 1.1m
Carter Cast
Independent Director3.58yrsUS$260.00k0.0029%
$ 578.7k
Mary Laschinger
Independent Director8.25yrsUS$280.00k0.0066%
$ 1.3m
Roderick Gillum
Independent Director1.92yrsUS$277.97k0.0016%
$ 331.5k
Carolyn Tastad
Independent Director5.08yrsUS$260.00k0.0040%
$ 797.7k
La Montgomery Tabron
Independent Director6.92yrsUS$275.00k0.0054%
$ 1.1m
Erica Mann
Independent Director1.92yrsUS$277.97k0.0016%
$ 331.5k


Average Tenure


Average Age

Experienced Board: K's board of directors are considered experienced (5.1 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: K insiders have only sold shares in the past 3 months.

Recent Insider Transactions

Ownership Breakdown

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Company Information

Kellogg Company's company bio, employee growth, exchange listings and data sources

Key Information

  • Name: Kellogg Company
  • Ticker: K
  • Exchange: NYSE
  • Founded: 1906
  • Industry: Packaged Foods and Meats
  • Sector: Food, Beverage & Tobacco
  • Market Cap: US$20.093b
  • Shares outstanding: 343.71m
  • Website: https://www.kelloggcompany.com

Number of Employees


  • Kellogg Company
  • One Kellogg Square
  • Battle Creek
  • Michigan
  • 49016-3599
  • United States


TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
KNYSE (New York Stock Exchange)YesCommon StockUSUSDJan 1968
KELXTRA (XETRA Trading Platform)YesCommon StockDEEURJan 1968
KELDB (Deutsche Boerse AG)YesCommon StockDEEURJan 1968
KSWX (SIX Swiss Exchange)YesCommon StockCHCHFJan 1968
0R1RLSE (London Stock Exchange)YesCommon StockGBUSDJan 1968
KELLWBAG (Wiener Boerse AG)YesCommon StockATEURJan 1968
K *BMV (Bolsa Mexicana de Valores)YesCommon StockMXMXNJan 1968
KELETLX (Eurotlx)YesCommon StockITEURJan 1968
K1EL34BOVESPA (Bolsa de Valores de Sao Paulo)BDR EACH 2 REPR 1 SHS UNSPONBRBRLJan 2020


Kellogg Company, together with its subsidiaries, manufactures and markets ready-to-eat cereal and convenience foods. The company operates through four segments: North America, Europe, Latin America, and As...

Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2021/01/20 00:27
End of Day Share Price2021/01/19 00:00
Annual Earnings2019/12/28

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.