Better Collective (BTRC.F) Stock Overview

Operates as a digital sports media company in Europe, North America, and internationally. More details

BTRC.F fundamental analysis
Snowflake Score
Valuation	2/6
Future Growth	3/6
Past Performance	1/6
Financial Health	3/6
Dividends	0/6

Rewards

Trading at 64.9% below our estimate of its fair value

Earnings are forecast to grow 33.29% per year

Risk Analysis

Debt is not well covered by operating cash flow

Shares are highly illiquid

Large one-off items impacting financial results

BTRC.F Community Fair Values

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Better Collective A/S Competitors

Price History & Performance

Summary of share price highs, lows and changes for Better Collective
Historical stock prices
Current Share Price	SEK 16.00
52 Week High	SEK 16.00
52 Week Low	SEK 9.82
Beta	0.69
1 Month Change	37.10%
3 Month Change	n/a
1 Year Change	50.02%
3 Year Change	n/a
5 Year Change	n/a
Change since IPO	-14.83%

Recent updates

Shareholder Returns

	BTRC.F	US Hospitality	US Market
7D	37.1%	-4.0%	-2.4%
1Y	50.0%	-3.4%	16.8%

Return vs Industry: BTRC.F exceeded the US Hospitality industry which returned -1.9% over the past year.

Return vs Market: BTRC.F exceeded the US Market which returned 17.6% over the past year.

Price Volatility

Is BTRC.F's price volatile compared to industry and market?
BTRC.F volatility
BTRC.F Average Weekly Movement	n/a
Hospitality Industry Average Movement	6.8%
Market Average Movement	6.8%
10% most volatile stocks in US Market	15.9%
10% least volatile stocks in US Market	3.2%

Stable Share Price: BTRC.F's share price has been volatile over the past 3 months compared to the US market.

Volatility Over Time: Insufficient data to determine BTRC.F's volatility change over the past year.

About the Company

Founded	Employees	CEO	Website
2004	1,372	Christian Rasmussen	bettercollective.com

Better Collective A/S, together with its subsidiaries, operates as a digital sports media company in Europe, North America, and internationally. It operates through Publishing, Paid Media, and Esports segments. It owns and operates sports media platforms consisting of Action Network for sports betting insights; Playbook, an collective’s AI-powered betting solution; Canada Sports Betting, a sports betting resource; PariuriX, sports betting platforms; The Nations, a seamless blend of news, opinions, statistics and entertainment that resonates with audiences; The Nation Network offers premier, digital sports coverage; AceOdds, an online sports betting website providing users with a suite of versatile bet calculators; Playmaker HQ an unparalleled sports and entertainment content machine; Daily Faceoff for NHL enthusiasts; Betarades for online sports betting; Soccernews for digital soccer news in the Netherlands; La Página Millonaria for Club Atlético River Plate; Yardbarker, a sports news platform; Cracks, an international football channel; Wettbasis for German sports betting knowledge; VegasInsider for US sports betting; SvenskaFans for the Swedish sports fan community; Tipsbladet for sports news in Denmark; Bolavip for sports coverage across South America; and Redgol for soccer news in Chile.

Better Collective A/S Fundamentals Summary

How do Better Collective's earnings and revenue compare to its market cap?
BTRC.F fundamental statistics
Market cap	US$880.53m
Earnings (TTM)	US$26.95m
Revenue (TTM)	US$384.54m

32.7x

P/E Ratio

2.3x

P/S Ratio

Is BTRC.F overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
BTRC.F income statement (TTM)
Revenue	€336.67m
Cost of Revenue	€202.16m
Gross Profit	€134.51m
Other Expenses	€110.92m
Earnings	€23.59m

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

May 20, 2026

Earnings per share (EPS)	0.40
Gross Margin	39.95%
Net Profit Margin	7.01%
Debt/Equity Ratio	48.7%

How did BTRC.F perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2026/03/15 04:00
End of Day Share Price	2026/03/10 00:00
Earnings	2025/12/31
Annual Earnings	2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Better Collective A/S is covered by 7 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
null null	ABG Sundal Collier
Poul Jessen	Danske Bank
Ole-Andreas Krohn	DNB Carnegie

Better Collective (BTRC.F) Stock Overview

Rewards

Risk Analysis

Better Collective A/S Competitors

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Price History & Performance

Recent News & Updates

Bolero Holdings SARL acquired 5.24% stake in Better Collective A/S (OM:BETCO).

Better Collective A/S (OM:BETCO) announces an Equity Buyback for 10% of its issued share capital, for €40 million.

Better Collective A/S, Annual General Meeting, Mar 24, 2026

Better Collective A/S to Report Fiscal Year 2026 Results on Feb 24, 2027

Better Collective A/S to Report Q2, 2026 Results on Aug 20, 2026

Better Collective A/S (OM:BETCO) commences an Equity Buyback Plan for 6,195,887 shares, representing 9.82% of its issued share capital, under the authorization approved on April 22, 2025.

Recent updates

Bolero Holdings SARL acquired 5.24% stake in Better Collective A/S (OM:BETCO).

Better Collective A/S (OM:BETCO) announces an Equity Buyback for 10% of its issued share capital, for €40 million.

Better Collective A/S, Annual General Meeting, Mar 24, 2026

Better Collective A/S to Report Fiscal Year 2026 Results on Feb 24, 2027

Better Collective A/S to Report Q2, 2026 Results on Aug 20, 2026

Better Collective A/S (OM:BETCO) commences an Equity Buyback Plan for 6,195,887 shares, representing 9.82% of its issued share capital, under the authorization approved on April 22, 2025.

Better Collective A/S Maintains Earnings Guidance for Full Year 2025

Better Collective A/S, Annual General Meeting, Apr 22, 2025

Better Collective A/S Updates Earnings Guidance for the Full Year 2024

Better Collective Announces Nomination Committee Appointments

Better Collective A/S (OM:BETCO) commences an Equity Buyback for 6,289,950 shares, representing 10% of its issued share capital, under the authorization approved on April 22, 2024.

Better Collective A/S to Report Fiscal Year 2024 Final Results on Mar 25, 2025

Better Collective A/S to Report Q3, 2024 Results on Nov 13, 2024

Better Collective A/S has completed a Follow-on Equity Offering in the amount of €1.081907 billion.

Better Collective A/S (OM:BETCO) completed the acquisition of Playmaker Capital Inc. (TSXV:PMKR) from a group of shareholders.

Better Collective A/S to Report Q1, 2024 Results on May 21, 2024

Better Collective A/S (OM:BETCO) entered into a definitive agreement to acquire Playmaker Capital Inc. (TSXV:PMKR) from Jordan Gnat, Relay Ventures Parallel Fund III L.P. managed by Relay Ventures and others for approximately CAD 170 million.

Better Collective A/S Announces Board Appoiintments

Better Collective A/S (OM:BETCO) agreed to acquire TIPS-bladet A/S from Henrik Stegger Nielsen for €6.5 million.

Better Collective A/S (OM:BETCO) acquired Goalmedia Tecnologia E Marketing Digital LTDA.

Better Collective A/S (OM:BETCO) completed the acquisition of Media portfolio of Everysport Group from Everysport Group AB (publ) (NGM:EVERY).

Better Collective A/S to Report Q4, 2023 Results on Feb 21, 2024

Better Collective A/S (OM:BETCO) entered into an agreement to acquire Media portfolio of Everysport Group from Everysport Group AB (publ) (NGM:EVERY) for SEK 44 million.

Better Collective A/S Announces Executive Changes

Better Collective A/S (OM:BETCO) commences an Equity Buyback Plan for 5,514,966 shares, representing 10% of its issued share capital, under the authorization approved on April 25, 2023.

Better Collective A/S (OM:BETCO) acquired Playmaker HQ for $54 million.

Better Collective A/S Announces Appointment of Dynamic Country Director for Brazil

Better Collective A/S Provides Revenue Guidance for the Fiscal Year 2022

Better Collective A/S acquired an unknown minority stake in Catena Media plc.

Better Collective A/S to Report Q4, 2022 Results on Feb 21, 2023