OTCPK:FTDL

Stock Analysis Report

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Executive Summary

FirsTime Design Limited, through its subsidiaries, designs, imports, and distributes home goods and other sleep environment products in the United States.


Snowflake Analysis

Mediocre balance sheet unattractive dividend payer.

Share Price & News

How has FirsTime Design's share price performed over time and what events caused price changes?


Latest Share Price and Events

Stable Share Price: FTDL's share price has been volatile over the past 3 months.


Market Performance


7 Day Return

0%

FTDL

7.1%

US Consumer Durables

2.5%

US Market


1 Year Return

-28.6%

FTDL

9.6%

US Consumer Durables

8.4%

US Market

Return vs Industry: FTDL underperformed the US Consumer Durables industry which returned 9.6% over the past year.

Return vs Market: FTDL underperformed the US Market which returned 8.4% over the past year.


Shareholder returns

FTDLIndustryMarket
7 Day0%7.1%2.5%
30 Day-14.6%15.4%5.1%
90 Day-8.0%-3.1%2.0%
1 Year-28.6%-28.6%10.9%9.6%10.9%8.4%
3 Year-50.5%-50.5%-2.1%-6.5%30.5%21.9%
5 Year-26.8%-29.2%10.8%4.1%56.9%39.2%

Price Volatility Vs. Market

How volatile is FirsTime Design's share price compared to the market and industry in the last 5 years?


Simply Wall St News

No news available

Valuation

Is FirsTime Design undervalued compared to its fair value and its price relative to the market?


Share Price vs. Fair Value

Below Fair Value: FTDL ($3.22) is trading above our estimate of fair value ($0.49)

Significantly Below Fair Value: FTDL is trading above our estimate of fair value.


Price To Earnings Ratio

PE vs Industry: Insufficient data to calculate FTDL's PE Ratio to determine if it is good value compared to the Consumer Durables industry average.

PE vs Market: Insufficient data to calculate FTDL's PE Ratio to determine if it is good value compared to the US market.


Price to Earnings Growth Ratio

PEG Ratio: Insufficient data to calculate FTDL's PEG Ratio to determine if it is good value.


Price to Book Ratio

PB vs Industry: Insufficient data to calculate FTDL's PB Ratio to determine if it is good value.


Next Steps

Future Growth

How is FirsTime Design forecast to perform in the next 1 to 3 years based on estimates from 0 analysts?

11.1%

Forecasted Consumer Durables industry annual growth in earnings


In this section we usually present revenue and earnings growth projections based on the consensus estimates of professional analysts to help investors understand the company’s ability to generate profit. But as FirsTime Design has not provided enough past data and has no analyst forecast, its future earnings cannot be reliably calculated by extrapolating past data or using analyst predictions.

This is quite a rare situation as 97% of companies covered by SimplyWall St do have past financial data.


Next Steps

  • Take a look at our analysis of FTDL’s management and see if the CEO’s compensation is within a reasonable range, who is on the board and if insiders have been trading lately.
  • While we do not consider unaudited financials to be a reliable enough to include in our analysis, you can access them on the OTC Markets Website. If you are looking for more of a qualitative research into the company, you can access FirsTime Design's filings and announcements here.
  • Explore growth companies in the Consumer Durables industry.

Past Performance

How has FirsTime Design performed over the past 5 years?

15.7%

Historical Consumer Durables annual earnings growth


In this section we usually display a company’s past earnings and revenues to help investors visualise the trend through time. We also gauge the company’s performance by benchmarking its returns and growth to its industry peers and the wider market. However, FirsTime Design has not provided sufficient past data to assess its track record.

This is quite a rare situation as 97% of companies covered by Simply Wall St do have historical data.


Next Steps

Financial Health

How is FirsTime Design's financial position?


In this section we usually analyse FirsTime Design's finance health to determine how well-positioned it is against times of financial distress, in particular, its ability to manage its cash and debt levels. FirsTime Design has not provided adequate balance sheet data, its financial health cannot be properly assessed as it.

This is quite a rare situation as 97% of companies covered by Simply Wall St do have financial information.


Next Steps

  • Take a look at our analysis of FTDL’s management and see if the CEO’s compensation is within a reasonable range, who is on the board and if insiders have been trading lately.
  • Investors tend to look at the financial health of a company this size in order to assess the sustainability of its current operations. While we do not consider unaudited financials to be a reliable enough to include in our analysis, you can access them on the OTC Markets Website.
  • Financial health is measured at one point in time, so the latest financial report is the best representation of the company’s current financial status. Check when FirsTime Design's financial data was last updated here.
  • Explore more healthy companies in the Consumer Durables industry.

Dividend

What is FirsTime Design's current dividend yield, its reliability and sustainability?

4.66%

Current Dividend Yield


Dividend Yield vs Market

Notable Dividend: FTDL's dividend (4.66%) is higher than the bottom 25% of dividend payers in the US market (1.69%).

High Dividend: FTDL's dividend (4.66%) is in the top 25% of dividend payers in the US market (4.45%)


Stability and Growth of Payments

Stable Dividend: FTDL's dividend payments have been volatile in the past 10 years.

Growing Dividend: FTDL's dividend payments have fallen over the past 10 years.


Current Payout to Shareholders

Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.


Future Payout to Shareholders

Future Dividend Coverage: Insufficient data to determine if a dividend will be paid in 3 years and that it will be covered by earnings.


Next Steps

Management

How experienced are the management team and are they aligned to shareholders interests?

12.1yrs

Average board tenure


CEO

Christopher Bering (44yo)

6.5yrs

Tenure

US$100,000

Compensation

Mr. Christopher D. Bering serves as the President and Chief Operating Officer of License Products, Inc. Mr. Bering serves as the Chairman at FirsTime Design Ltd. Mr. Bering has been the Chief Executive Off ...


Board Members

NamePositionTenureCompensationOwnership
Christopher Bering
Chairman6.5yrsUS$100.00kno data
Jeffrey Rusinow
Director13.17yrsUS$15.00kno data
Peter A. Fischer
Director37.33yrsUS$12.00kno data
David Geraldson
Director37.33yrsUS$2.50kno data
Pete Wierenga
Director11yrsUS$3.00kno data
Andrew Bass
Director9.33yrsUS$3.00kno data
Jeffery Cowie
Director7.33yrsno datano data

12.1yrs

Average Tenure

63.5yo

Average Age

Experienced Board: FTDL's board of directors are seasoned and experienced ( 12.1 years average tenure).


Ownership

Who are the major shareholders and have insiders been buying or selling?


Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.


Ownership Breakdown

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.


Top Shareholders

Company Information

FirsTime Design Limited's company bio, employee growth, exchange listings and data sources


Key Information

  • Name: FirsTime Design Limited
  • Ticker: FTDL
  • Exchange: OTCPK
  • Founded: 1980
  • Industry: Home Furnishings
  • Sector: Consumer Durables
  • Market Cap: US$3.718m
  • Shares outstanding: 1.15m
  • Website: https://www.firstime.com

Location

  • FirsTime Design Limited
  • W237 N2889 Woodgate Road
  • Suite F
  • Pewaukee
  • Wisconsin
  • 53072
  • United States

Listings

TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
FTDLOTCPK (Pink Sheets LLC)YesCommon StockUSUSDMay 1987

Biography

FirsTime Design Limited, through its subsidiaries, designs, imports, and distributes home goods and other sleep environment products in the United States. It provides clocks, headboards, tables, lamps, armoires, and folding beds. It sells its products through various retailers, as well as through a network of e-commerce channels. The company was formerly known as The Middleton Doll Company. FirsTime Design Limited was founded in 1980 and is based in Pewaukee, Wisconsin. 


Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2020/05/29 02:15
End of Day Share Price2020/05/15 00:00
Earnings2012/06/30
Annual Earnings2011/12/31


Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.