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Can YETI (YETI) Reinvent Its Growth Story With a Bold Shift Into Wellness?
Reviewed by Sasha Jovanovic
- YETI Holdings reported its third quarter 2025 results earlier this month, with sales rising slightly year-over-year to US$487.77 million but net income falling to US$39.4 million compared to US$56.28 million last year.
- The company also completed a significant share buyback program and is moving into the health and wellness sector, signaling a pivot beyond its traditional outdoor product base.
- We'll explore how YETI's health and wellness expansion could impact its longer-term growth narrative and business diversification.
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YETI Holdings Investment Narrative Recap
To own YETI Holdings, you have to believe the company can successfully shift from its outdoor core by capitalizing on emerging health and wellness trends, while continuing to grow new categories internationally. The recent Q3 results, with slightly higher sales but significantly lower earnings, do not materially change the current short-term catalyst: the need for broader category growth to offset softness in its traditional US Drinkware business. However, flat net margins highlight the continued risk around pricing power and margin compression as competition intensifies.
Among the recent announcements, the completion of YETI’s US$372.82 million share buyback program stands out, as it actively reduces share count to potentially support shareholder value even during periods of lower profit growth. This move arrives just as the company’s margins face pressure and category shifts challenge its earnings resilience in upcoming quarters. In contrast, investors should keep a close eye on how promotional activity in core categories could further impact pricing power and ...
Read the full narrative on YETI Holdings (it's free!)
YETI Holdings' narrative projects $2.1 billion revenue and $202.1 million earnings by 2028. This requires 4.4% yearly revenue growth and a $24.9 million earnings increase from $177.2 million today.
Uncover how YETI Holdings' forecasts yield a $37.93 fair value, a 4% upside to its current price.
Exploring Other Perspectives
Simply Wall St Community members supplied eight fair value estimates for YETI, from US$22.10 to US$107.16. While many see upside, persistent margin pressure remains an active risk to the company's recovery.
Explore 8 other fair value estimates on YETI Holdings - why the stock might be worth 39% less than the current price!
Build Your Own YETI Holdings Narrative
Disagree with existing narratives? Create your own in under 3 minutes - extraordinary investment returns rarely come from following the herd.
- A great starting point for your YETI Holdings research is our analysis highlighting 2 key rewards that could impact your investment decision.
- Our free YETI Holdings research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate YETI Holdings' overall financial health at a glance.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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About NYSE:YETI
YETI Holdings
Designs, retails, and distributes outdoor products under the YETI brand name.
Flawless balance sheet and fair value.
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